david birch presents mobile payments

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David G.W. BirchDirector,Consult Hyperion

Mobile Payments – A High-Level Snapshot

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World View

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Starting in the centre of the world, which is Woking, or more specifically the car park at Woking railway station

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Four-way view

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Here’s one way to look at the world of mobile payments

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Examples

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Examples from each quadrant that have some key lessons wrapped up inside them

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US: Square

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This is the window into the new payments environment

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Japan: The MacDonald’s Club

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1 in 8 subscribers in Japan belong to the McDonald’s club

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Kenya: M-PESA

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A quarter of Kenyan GDP passes through M-PESASource: Wired UK (6/11)

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UK: Barclaycard and Orange

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Cards aren’t that cool, but phones are

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Business Models

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What are the drivers for mobile, and why are some people mad for it while others are sceptical?

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Different business models

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The Operator Wallet

■ SE under control of mobile operator• UICC SE, SWP, TSM

The Bank Wallet

■ SE under control of issuer• SD SE, TSM

The Platform Wallet

■ SE nothing to do with bank or telco

The Retailer Wallet?

■ Walmart, Target…

The Cloud Wallet…

■ Identity is the new money (but that’s another story!)

Tomorrow’s Transactions:thought leadership from Consult Hyperion

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Contact Details

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David G.W. Birchdave.birch@chyp.com

Twitter @dgwbirch