d o y ou s peak y earbook ? learning the jargon of layout

DO YOU SPEAK YEARBOOK?Learning the Jargon of Layout

DO YOU SPEAK YEARBOOK?Like all occupations, publishing has its own jargon and knowing that jargon is helpful if you want to function effectively in the field.

This PowerPoint is intended to provide you with the basics of that language.

Virtually all yearbook pages will include these elements: captions

headlines

story

photos - These

are also called

images

All these elements fit within the umbrella of

graphics.

spread

Right-justified

alignment

Text wrap

border

candid photos

folio tab

typography

Dominant

photo

collage

photo cropping

body text

infographic

left-justified alignment

attribution

headline

quotes

scoreboard folio tab

pulled quote

mug shot

black-and-white spread

margin

themeborder

bold-face text

eyelinemug shot

candid photo

divider

COB

typography

gradient

process-color spread

ghosted photo

feathered edges

opaque image

tilted text

indent

white space

collage

Left-justified

alignment

folio tab

typography

color values

white spacejustified text alignment

color value

attribution

infographic

dominant photo

logo

dropped cap

NOW IT’S YOUR TURN

Find an example of each of the key terms on your handout in spreads from any magazine, yearbook, or look book. Copy each and label the photos, using the fewest layouts possible. (Five bonus points to the person who uses the fewest layouts to illustrate all key terms!)