customer complaints were broadcast to all of your present...

• customer complaints were broadcast to all of your present and potential clients?

• a few cranky customers could kill your business by badmouthing it?

• customers determined the ultimate resale value of your business?

• sign up new clients effortlessly• gain an amazing competitive advantage• motivate staff to serve all clients• increase the resale value of your business• get rid of tire kickers and get top fees

• since 1985

• 2002-2005 Huge selloff - lost a lot of clients• 2006 Phone stopped ringing• Lost 3-5 accounts/month to foreclosure• Marketing - for growth vs survival

• Two years ago, this was what my online rating looked like:

• develop a Five Star Reputation• manage that reputation• create a reputation marketing culture• market that reputation

• Strategy• Supplies• Monitoring reputation• Training staff• Motivating staff

What is required

Would  You  Hire  a  Property  Management  Company    

That  Has  Bad  Ratings  And  Reviews?  

Question?

Two  Products  Are  IdenticalOne  Has  10  Good  Reviews

One  Has  3  Review  &  1  Bad  ReviewWhich  One  Would  You  Buy?

Question?

And Your CompetitionDoesn’t Know About It… Yet

Your Reputation Is EVERYTHINGThe Online Marketing

Game Has Just Changed

SEO… Social Media… Pay Per Click… Local MarketingNONE OF IT WORKS ANYMORE!

If You Have Bad Reviews Online

Reviews Send You Pre-qualified Pre-sold Customers.

Because Buyers Trust Reviews…As Much As Personal Recommendations.

72%  Of  Buyers  Trust  Reviews  As  Much  As  Personal  Recommenda>ons

What Is Reputation Marketing?Positioning Yourself As

The Market Leader In Front OfThousands Of Buyers With A

5 Star Reputation

STRATEGY?

How Do You Create A

• develop a Five Star Reputation

IDENTIFY REFERABLE MOMENTS• lease signing (owner and tenant)• rapid repair (tenant and tradesman)• lease renewal (owner and tenant)• deposit refund (owner and tenant)• concluding any contract (any client)

• “Referral Kiosks”• conference room• Ipad• Smartphone

• Have you claimed your Google+ page?• Send link to page out to happy clients• https://plus.google.com/

115538245064203566653/about?g• l=us&hl=en• Have you searched your reputation?

• develop a Five Star Reputation• market that reputation

“Have you taken the time to check our online reviews? We pride ourselves in exemplary customer service, and look forward to earning a 5 star review from you too!”

• develop a Five Star Reputation• market that reputation• manage that reputation

• RESPOND TO ALL NEGATIVE REVIEWS

• Take the high road. • Be professional• Give your name, title and invite further

dialogue to resolve issue

S T R A T E G YCreate A Reputation Marketing Culture

You Expect Your Staff To Give 1st Class Service Right?

So What’s Your Plan To Inspire Your Staff To Give1st Class Service To You Customers & Get Rave Reviews?

Plan: Personalized Reputation Training Center

• This is where I bought the training

• www.accelerateyourmarketing.com/reputation-marketing-training/