cupcake digital - susan miller's ikids deck

Post on 01-Nov-2014

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Susan Miller's presentation at the iKids conference on 2/4/13 in New York City discussing the regulatory and self-regulatory issues behind children's freemium apps.

TRANSCRIPT

Welcome

cupcaked i g i t a l

iPad Launch

0

100+ Million Kids

1+ Billion Apps

Founded 2011

cupcaked i g i t a l

Cupcake Digital transforms children’s entertainment properties

into deluxe story experiences infused with teaching moments

• TV

• Film

• Licensing

• Publishing

• Music

• Tech

• Programming

• Digital

• Analytics

• Social Media

Professional Team

WhyCupcake Digital?

Nook

All Platforms Day and Date

Apple Store

Amazon

Google Play

360° MarketingEcosystem

LanguageLocalization

Common Core State Standards

COPPA Privacy Policy

Quality Control

Brand Approval Process

Robust Product Release Schedule

It’s Working...Santa comes to Wuzzleburg in this full-featured, deliciously silly adaptation of the classic poem.“A brimming bagful of holiday cheer” Kirkus Review

A fully loaded app of adventure, learning and fun for kids, "Wubbzy's Space Adventure" will keep your children engaged for a long, long time” Kids Best iPad Apps

Apple

#3“What’s Hot”

Apple Love

Common SenseMedia

4 Stars

Apps 4 Kids

4 Stars

Nook

#1Children’s

App

Amazon

#1App of the

day

Join Us...

www.cupcakedigital.com

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