creativity, community & impact through collaboration

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By Nathan Waterhouse, OIEngine.com. Presented at Crowdsourcing Week Europe 2014. Learn more & join us at the next event: http://crowdsourcingweek.com/

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Creativity, Community & Impact Through Collaboration

@OIEngine Nathan Waterhouse

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Why creativity?

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Why creativity?

Photo by Ryan Somma

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From what is, to what could be.

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Early human groups.

Photo by Smithsonian Institutehttp://humanorigins.si.edu

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Sex.

Photo by Didier Descouens

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Bill Burris Halo507 Fons Heijnsbroek

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How do you enable more creative confidence?

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7 year olds.Insert photo of your kids

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Very Creative space

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IDEO space

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‘Just enough’ structure.

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Different skill sets diagram.ARCHITECT

HUMAN FACTORS

INDUSTRIAL DESIGN

SERVICE DESIGN

ENGINEER

INFORMATION TECHNOLOGY

INTERACTION DESIGN

COMMUNICATION DESIGN

BUSINESS DESIGN

@_natwFrom ego to end-user.

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Challenge Centred Innovation

Generate ideas

Understand problem Refine & build teams

Evaluate & test

Support implementation

For more information visit www.oiengine.com

Supported Success

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6 things we’ve learnt.

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1. Take care when framing the question

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1. Take care when framing the question

“Tell us your story”

“Interview a customer” “Look at analogous situations”

“What exists already?”

Where should we innovate next?How might we disrupt the credit market in Europe?

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2. Be human-centeredPhoto by:Oxfordian Kissuth

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@_natw4. Meet people where they are

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5. Software isn’t enough

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6. Provide meaningful feedback)

X

INSPIRATIONCONCEPTINGEVALUATIONCOLLABORATION

TOTAL

120 pts230 pts

50 pts560 pts

960 pts Brainstorming

Generating insights

Research

Analysis

Business modelling

Concept development

Evaluating ideas

Testing & feedback

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6. Provide meaningful feedback)

DQ profiles highlight the core competencies on the platform.

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Early human groups.

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From what is, to what could be.

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1. Take care when framing the question 2. Be human-centered 3. Support collaboration 4. Meet people where they are 6. Provide meaningful feedback

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How can you enable your community’s creative potential & tackle your

biggest problems?

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Thanks!

@_natw OIEngine.com

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