creating remarkable content for boring industry

10

Create Remarkable Contents for

“Boring” Industries

Not Everyone

has a product

like APPLE

Not Interesting Enough

• Blog Post• Video• ebook• Tweet• Eyes catching photo

Passionate??

• Do your customer have unanswered question about your product?• Do your employees have hidden talents?

• Does your company have a great purpose beyond selling stuff?

Then Your Company is Interesting

Enough

1

http://www.oldspice.com/en-US/

2

http://www.gotomeeting.com/fec

3

http://www.bissell.com/

While it’s exciting to move into a new home and fill it with your possessions, it’s not as exciting spending tons of time trying to find one. In fact, it’s usually a huge headache.

There’s an opportunity to make the apartment-hunting process much easier with helpful and non-traditional content, and there is a company out there taking advantage of it. By doing so, they’re turning this traditionally boring and complex industry into a topic worth talking about.

4

http://www.memphisinvest.com/

5

http://www.deloitte.com/view/en_US/us/Insights/Browse-by-Content-Type/deloitte-debates/43c3133df1529310VgnVCM2000001b56f00aRCRD.htm

6

http://probioticsnow.com/blog

7

http://www.facebook.com/Allstate

http://www.facebook.com/geico

8

http://www.goodbyecrutches.com/interactive-quiz/

9

http://www.facebook.com/RSNAfans

10

http://www.charmin.com/

http://www.facebook.com/charmin

Source: http://www.facebook.com/hubspot

Improve Business Profit; without Increase Marketing Budget

Social Media / Business Coach Leow LeikHong

Thank you…

www.facebook.com/leikhongwww.facebook.com/digitalprofitclub

Email: leowleikhong@businesscoach.com.my