commitment to energy efficiency robin white alabama power company energy sales & efficiency
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Commitment to Energy
Efficiency
Robin WhiteAlabama Power CompanyEnergy Sales & Efficiency
Provide profitable, sustainable, predictable
revenue growth• Energy efficient end-uses• Unregulated products and
services, ODL and power services
• Understanding our customers needs
• Highly trained workforce• Innovative pricing options• Committed to R&D and
emerging technologies
Ensuring highly satisfied customers• Customer centered
• Understand our customers needs and values
• Align our products and services appropriately
• Focus on the drivers of satisfaction
Drivers of Satisfaction• Pricing/Cost• Reliability• Customer service skills• Bill statement• Image• Direct contact• Energy efficiency
programs/information• Trust
What do our Customers Want?
• Open lines of communication• Effective energy efficiency programs• Want options to manage their
overall energy usage• Willing to adjust usage patterns to
save money• Customers expect energy
management tools• Invest in alternative/renewable
energy research but not if it results in higher prices
• Customers are more interested in saving money
Trusted Energy Advisor• “Go To” organization for trusted
energy advise• Commitment to a well trained
workforce• Long-term investment around
workforce recruitment and knowledge retention
• Knowledgeable on electro-technologies
• Understand energy sources• Understand energy end-uses • Understand customer energy use
pattern• Identify energy efficient
solutions– No/low cost – Positive ROI
What we offer our customers• On-site Energy Check Up
• Energy efficient Building Design• Education / Public Speaking • Energy Management Tools• Connect you with 3rd Party
Funding– Regional Energy Efficiency
Revolving Loans– Alabama Saves– USDA – Phillips Lighting loans– School Energy Efficiency
Retrofits K-12– Private Sources
• Outdoor lighting products• Rate Options
Energy Efficiency Strategy
• Maintain an on-line building energy analysis tool
• Provide energy analysis training for our employees and customers
• Keep abreast of new energy efficient products and technologies
• Maintain a list of trusted energy partners• Be aware of funding sources• Seek sales opportunities that benefit the
customer while conducting an audit• Maintain a high level of customer
satisfaction• Downward Pressure on Rates
Levels of Energy Check-Up’s
• Level I– Typically, customers with loads <= 50 kw– On-site survey– Provide low cost / no cost measurers– Provide estimated savings
• Level II– Requires more time commitment– More detailed audit requiring hand calculations – Provide energy modeling– Identify capital improvements– Provide energy savings, cost analysis and ROI
• Level III– Required third party more technical rigorous audit– Large capital investments– Provide energy savings with ROI– Identify funding sources
On-Site Energy Check-Up
• Energy analysis with a building parameter report
• Energy efficient improvement measures
• No cost saving suggestions• Low cost saving recommendations• Provide ROI
Annual and monthly average totals based on ACTUAL BILLING dollars.
The coral line represents the actual billing kWh. The bars represent the analysis of the building based on the inputs and the pattern of use in the billing data.
Detailed report for combined energy costs for electricity and other commodities.
Estimated energy improvements comparing the results with the base facility results.
Southern Company Kwh Saved2000-2010
15* actuals up to 50% higher
Total: 1,072,000,000 kwh
(conservative view)*
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Residential Programs
EarthCents New Home Program Custom Energy ReportEnergy Star Room A/C Incentive Duct Sealing Pilot Program
Online Energy Checkup Programmable Thermostat ProgramIn-Home Energy Checkup CFL Promotion
High Efficiency Heat Pump Incentive Heat Pump Water Heater ProgramWater Heater Blankets & Pipe Wrap Low Income Weatherization
Centsable Switch SmartPower TOU Pricing Program
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Commercial/Industrial Programs
In-Business Energy Checkup (Com)High Efficiency Heat Pumps (Com)
Energy Star Cooking (Com)Smart Energy Use Program (Ind)
Energy ServicesIndustrial Interruptible ProgramStand-by Generator Program
RTP (Real Time Pricing) & TOU (Time of Use) RatesSupplemental Reserves
Industrial Critical Peak Pricing
Sustainable Objectives• Reduce the use of natural
resources and waste production • Improve the efficiency of buildings• Improve operations and
maintenance of systems• Manage energy, water usage and
transportation efficiently• Engage the state and community• Encourage green space and mixed
use developments
EnergyDirect.com • The ability to manage energy
usage• Will foster energy efficiency• 15 minute interval data
opportunities• Consolidate buildings to roll-up
energy and cost data• Benchmark buildings energy
data in a variety of ways • Define thresholds and building
metrics• Correlate temperature to
consumption data • Provide data graphically• Real time capabilities
Outdoor Lighting• APCo Owned and Maintained• Customer Owned and APCo
maintained• Fixture types – Offer Dark Sky
compliant• Open bottom• Cobra Head• Flood• Off Road• Acorn• Coach• Colonial
• Provide photometric Designs• Customer Owned and
Customer Maintained - Coming soon!!
Alabama PowerLED Lighting Evaluation
General Services ComplexCalera, Al.
• Location 1 (Entrance) –GE lights• Location 2 (GSC 2) –GE lights• Location 3 (North Loop) – AEL lights• Location 4 (Training Ctr) – Cooper &
Hadco• Location 5 (Test Lab) –GE lights &
SALCo brackets• Location 6 (SW Loop) –Holophane
lights
AEL LEDR (10)
Cooper OVH (9)
GE R150 (8)
GE R150 (9)
GE Sitelighter (2)
Hadco Evolaire (3)
Holophane LEDgend (3)
• Wi-OLC Photo controls• Will allow metering & monitoring of
all 44 lights • 2500’ line of sight spacing beginning
with base station installed at Test Lab
Civil Rights Institute 16th St between 5th and 6th
Ave N
King Luminaire – Decorative Acorn
Rate OptionsRate Rider CRI Community redevelopment incentives are intended to give customers a reduction in base rate charges for 12 months when they establish a new account in an existing building that has been unoccupied for at least 6 months. • Incentive ‐ 15% discount on monthly base rate charges, 1 year
Customer Service Agreement commencing before January 1, 2013 • Account must represent new load (merely switching locations does
not qualify) • Rate Rider CRI will be in effect for July 2011 billings
Rate Rider EDI Load addition and job creation incentives are intended to give customers a reduction in base rate charges for 24 months when they provide new or additional load of at least 1,000 kVA while adding new jobs.
• Incentive ‐ 10% discount on monthly base rate charges for the first year, 5% for the second year, 2 year contract term, commencing before January 1, 2014
• Customer must satisfy the Alabama Department of Revenue criteria for receiving Capital Investment Tax Credits.
• Rate Rider EDI will be in effect for May 2011 billings
TOU RATES
New Time of Use (TOU) rates were filed May 20, 2011 with the Alabama Public Service Commission and if approved, will become effective with October 2011 billings. The four new TOU rate options include:
– Residential Time Advantage (RTA)– Residential Time Advantage – Energy Only (RTA – Energy Only)– Business Time Advantage (BTA)– Business Time Advantage – Large (BTAL)
These new TOU rates benefit the customer and the Company by incenting customers to shift their usage to the Company’s lower cost periods, thereby lowering customer bills as a result.
RECAP• Provide profitable, sustainable, predictable revenue
growth• Ensuring highly satisfied customers• Trusted energy advisor• KWH savings thru energy efficiency programs• Residential, commercial and industrial programs• Energy Checkup/Audit• Green building initiatives• Energy management tools• LED lighting evaluation• TOU rate options
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