charli matthews, transform conference 2012

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Values

Thing #1

Everyone sounds the same

Leadership

Passion

Integrity

Accountability

Collaboration

Innovation

Quality

Quality

Value

Innovation

Trust

Service

Proud

People integrity

Customer commitment

Product & service excellence

Thing #2

The principles are abstract

Be professional

Be adventurous

Add sparkle

Thing #3

Get real

Operational excellence

Doing everyday things better

Don’t fuck with

the swoosh

We’re a frugal company. But

don’t show up

dog tired just to

save a few bucks.

Use your common sense.

Start with your language

Moo loves ambitions

Moo loves clever

Moo loves resourceful

Moo loves nice

Moo loves passionate

Hello

I'm Little MOO - the bit of software that will be managing your orderwith moo.com. It will shortly be sent to Big Moo, our print machine who will print it for you in the next few days. I’ll let you know when it’s done and on its way to you.

Let’s have a go

Thanks.thewriter.com

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