chapter 3 the assure model
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Chapter 3The ASSURE Model
“To insure effective
instruction of
media and
technology”
AAnalyze the Learners
AAnalyze Learners
General Characteristics- identify your learners
Specific Entry Competencies- know what your learners are capable of doing
Learning Styles- how an individual perceives, interacts with
and responds emotionally to the learning environment
Matching the characteristics of the learner with the content of the methods, media, and materials
Learning Styles
Gardner says, “not all people have the same abilities; not all people learn in the same
way.”
Information Processing Habits
• Concrete Sequential-direct hands-on experiences in logical order– Workbooks– Programmed instruction– Demonstrations– Structured laboratory approaches
Information Processing Habits
• Concrete Random-lean toward a trial and error approach– Games– Simulations– Independent study projects– Discovery Learning
Information Processing Habits
• Abstract Sequential-learners decode verbal and symbolic messages adeptly– Reading presentations– Listening to presentations
Information Processing Habits
• Abstract Random-draw meaning from human mediated presentations respond to tone and style of speakers– Group discussions– Lectures with question answer periods– Videotapes– Television
SState the Objectives
SState Objectivestate Objectives
Audience- learning takes place when learners are active, mentally
processing an idea, or physically practicing a skill.
Behavior -the verb describing the new capabilities that the
audience will have after instruction
Conditions-the performance that is to be observed by the learners
Degree-the standard by which acceptable performance will be
judged
A statement of what will be achieved, not how it will be achieved
SSelect Method, Media, and
Materials
SSelect Method, Media, and elect Method, Media, and MaterialsMaterials
Choosing a Method-any given lesson will probably incorporate two or more
methods to serve different purposes at a different points in the progression of the lesson
Choosing a Media-the physical form in which a message is incorporated
and displayed- still images, text, voice, music, etc.
Selecting Materials-available-modify existing-design new
UUtilize Media and Materials
UUtilize Media and Materialstilize Media and Materials
Preview the materials-always preview instruction materials before using them-materials should be appropriate for your audience and
objectives
Prepare the materials-gather all of the equipment you and the students will
need-determine the sequence
Prepare the environment-arrange the facilities for proper student use of the
materials and media
Use of media and materials by the students and teachers.
UUtilize Media and Materialstilize Media and Materials
Prepare the learners-give a broad overview of the content and lesson or-tell how the lesson relates to the topic being studied
or-give a motivating statement that creates a need to
know by telling learners how they will profit from the lesson
-give cues directing attention to specific aspects of the lesson
Provide the learning Experience-direct attention to the classroom
Use of media and materials by the students and teachers.
RRequire Learner Participation
RRequire Learner Participationequire Learner Participation
Behaviorist Perspective-learning is a process of trying various behaviors and
keeping those that lead to favorable results.
Cognitivists Perspective-learners build up a mental schemata when their minds are actively engaged in struggling to remember or apply a new concept or principle
Constructivists Perspective-learning is an active process where knowledge is built on the basis of experience
Social Psychologists Perspective-interpersonal communication as the social basis for
knowledge acquisition
Active participation in the learning process enhances learning.
FeedbackProductive critical evaluative
response
– Oneself– Print Sources– Devices– Other People
EEvaluate and Revise
Evaluate and Revise
Assessment of Learner Achievement-Did students learn what they were suppose to
learn?
Evaluation of Methods and Media-Were the instructional methods and materials
effective?
Revision-What changes need to be made in the lesson?
Designed to detect and correct learning/teaching problems and difficulties with the instruction that may interfere with
student achievement
The ASSURE Model
Analyze the LearnersState the ObjectivesSelect Methods, Media, and MaterialsUtilize MaterialsRequire Learner ParticipationEvaluate and Revise
THE ENDPresentation by
Pennie HoardETEC 562
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