channel marketing portal

Post on 15-Jul-2015

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Should You Be Worried?

• Millions spent building STRONG brand

• “Approved” materials make it even stronger

• Channel partners are doing their own thing

• Can’t manage it without an army of help

• Great brands can vaporize overnight

What is the Answer?

Manage

Your

Channel s

Grow Your Sales

Protect Your Brand

The Solution is Here…

Channel Marketing Portal

Tightly Control Your Brand, Messages, and Offers; While Empowering Your Channel Partners to Market Aggressively Using Corporate Approved Materials.

Army of staff not requiredAutomation gives you POWER!

Select FeaturesSubmit Orders- eCommerce- purchase order- corporate accountManage Responses- capture responses- track response rates- targeted micro-siteStore Documents- multiple formats- multiple versions- production/non-productionCreate Documents- custom upload (Word/PDF)- template driven- online editingManage Lists- import, export, sort, de-dup- merge, compare, search- do not mail (master)Purchase Lists- TransUnion- Acxiom/D&B- custom sourcesTrack Product ion- processed- printed- mailedTrack History- order details- production files- duplicate receiptsIntegrate Externally- manufacturing- accounting- CRM

www.cendix.com

CX

mailinglists

3 rd partylists

responselists

CRM

DMportal

query verify commit fulfillsnap-in

response micro-site

DMresponse

electronic orpack & ship

capturelead

list manager

printmailtrack

controlpanels

automated

Webresponse

(public Internet)

prospect

merchanttelephoneresponse

intelligent mail

futuretransact ion

leadnurtur ing

Channel Marketing Portal

video survey landing TBD TBD

System OverviewHighlights & Capabilities

Marketing Collateral

Direct Mail Marketing

Other Elements

Channel Management

Marketing Collateral

Direct Mail Marketing

Other Elements

Channel Management

Marketing CollateralCollateral Libraryportal definedcategories

visual layoutdefine personalization

templatelibrary

user view administrative tools

Marketing CollateralManaged Personalization

portal definedcategories

controlledpersonalization

production proofreal-time

Marketing Collateral

Direct Mail Marketing

Other Elements

Channel Management

System OverviewHighlights & Capabilities

Direct Mail MarketingLoad Mailing Lists

APIclientupload

Acxiom

D & B

Portalcustom

externalportal

custom listrequest

Credit scored data (Experian, TransUnion, Equifax) also available

Direct Mail MarketingManage Mailing Lists

delete export de-dup

merge compare search

+ Global or Local Do Not Market (DNM) List

Direct Mail MarketingLaunch Campaigns

approveproof

submitorder

trackcampaign

selectlist

selectdocument

documentlibrary

portal definedcategories group

corporate

usercustom

sharing/scope

administratoror user loadtemplates

PDFMicrosoft Word

Direct Mail MarketingLaunch Campaigns

approveproof

submitorder

trackcampaign

selectlist

selectdocument

list manager oruser upload

intelligentinteractivelist mapping

Direct Mail MarketingLaunch Campaigns

approveproof

submitorder

trackcampaign

selectlist

selectdocument

selectlist

native Wordmail-merge

real-timeproductionproof (PDF)

view imageopen PDFemail PDF

Direct Mail MarketingLaunch Campaigns

approveproof

submitorder

trackcampaign

selectlist

selectdocument

mailingschedule

mailingoptions

paymentreceipt

sales ordercorporate accountpromo codesco-op funds

electronic

Direct Mail MarketingLaunch Campaigns

approveproof

submitorder

trackcampaign

selectlist

selectdocument

production tracking

processed -> printed -> mailed

intelligent mailbarcode

deliveryreports

Marketing Collateral

Direct Mail Marketing

Other Elements

Channel Management

System OverviewHighlights & Capabilities

Other Items

• Advertising guidelines

• Training videos

• Logo items

• Seminars

• Plus…

Automate ANY Marketing Program!

Marketing Collateral

Direct Mail Marketing

Other Elements

Channel Management

System OverviewHighlights & Capabilities

Channel ManagementCapture Responses

Portal Capture (CRM push - optional)

LeadTracker

PURL’s

Channel ManagementReal-time Reports

Channel

Activity

Production

Statistics

Relax, the Solution is Here…Relax, the Solution is Here…

Channel Marketing Portal

Tightly Control Your Brand, Messages, and Offers; While Empowering Your Channel Partners to Market Aggressively Using Corporate Approved Materials.

Automation gives you POWER!

501 4th Street, Suite 741Lake Oswego, OR 97034

888.898.0062 www.cendix.comsales@cendix.com

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