celloleash

11

CelloLeashCelloLeash

Shiran Alush & Tal FrankoShiran Alush & Tal Franko

Find the current location of your loved ones

22

Who could use this serviceWho could use this service??

Worried momsWorried moms

Bored teenagersBored teenagers

StudentsStudents

33

How can the How can the CelloLeashCelloLeash help help??

Save Time and MoneySave Time and Money

- - no need to make a phone callno need to make a phone call No worriesNo worries

- know exactly where someone is- know exactly where someone is Be accessibleBe accessible

- allow people to find you- allow people to find you

44

Business modelBusiness modelThe application will be sold The application will be sold

to cell-phone companiesto cell-phone companies

cell-phone companies will cell-phone companies will offer the service for a offer the service for a

monthly feemonthly fee

CelloLeash will receive 35% CelloLeash will receive 35% of that monthly fee of that monthly fee

55

Where can you install the softwareWhere can you install the software??

Cell phone Cell phone

PC or laptopPC or laptop

66

Technology schemeTechnology scheme

Map ServerMap Server

77

Application GUIApplication GUI

RingoRingo

PaulPaul

JohnJohn

George George Yoko Yoko

+ +Add ContactAdd Contact

Where am I? Available Disable

Find Where is Ringo? Send SMS Call Ringo

88

Financial ProjectionsFinancial Projections

0

5

10

15

20

25

30

35

2008 2009 2010 2011 2012

10-17

18-30

30+

USERS (in thousands)

user’s age

99

CompetitionCompetition

CompetitorCompetitorCelloLeashCelloLeash

AccessAccessIn wi-fi In wi-fi network network areasareas

In cellular In cellular connection connection areas areas

Friend finderFriend finderIn the same In the same wi-fi wi-fi hotspotshotspots

EverywhereEverywhere

1010

What do we needWhat do we need??

200,000$ to get us started200,000$ to get us started

1111

Potential partners and advisorsPotential partners and advisors

Itamar Ben-ZakenItamar Ben-Zaken – software – software developer. Brilliant 3rd year developer. Brilliant 3rd year computer science student. computer science student.

Yaakov (Kooki) TrojmanYaakov (Kooki) Trojman - - manager of the Business Client manager of the Business Client Department in Cellcom. Department in Cellcom.