business support 2.0 tools and examples

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Web 2.0 and Social Media: A Conversation with Glasgow City Council (Business Support Examples)

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Business Support 2.0

Examples

Alan Stevenson

Wednesday, 12th August, 2009

Produced By http://www.wordle.net/

The Business Network is redefined in a Web 2.0 world

The Community is the Knowledge Creator or "I don't have all the answers"

Time for a reality check?

Sorry time for another reality check…

New Web Development

• Started Summer, 2005

• Estimated Budget: £580k

• Launched (scheduled) last Week but not yet

• Estimated Budget: £2.8m

• Despite the Scope Creep…

• 30-40% of Web Development Costs are licence fees

• Wordpress, Joomla, Drupal are all well supported and free

• UK Gov support site for Open Source http://ukgovoss.org/

(Source: Guardian 10/08/09)

But Web 2.0 is not affecting my customers… some stats

– 1.6bn internet users worldwide and 393m internet users in Europe

– 44m internet users in the UK

– 69% of the UK’s Internet population visited a social network or blogging site in 2008

– The amount of time spent on ‘Member Community’ sites rose by

63% to 45 billion minutes globally between 2007 and 2008

– 1 in every 11 minutes online is spent by individuals on social networks or blogs, in 2007 it was 1 in every 15

– The greatest growth for Facebook between 2007 and 2008 has

come from people aged 35-49 years of age (+24.1 million)

(Source: Internet world stats, 04/09 and Neilson Online, 2009)

– In 2008, Facebook had 108m unique online visitors (some suggest 200m in 2009)

– In the same period, Linkedin had 15m unique visitors (30m has been quoted)

– 1.96m people in the UK have visited a social network through their mobile phone

– Twitter now reaches 10.7% of all active Internet users (first half of 2009)

• 16% are 2-24• 64% are 25-54• 20% are 55+

(Source: Neilson Online, 2009 and Neilson Netview, 2009)

– As of August 8th 2009, Open Office 3.1 has been downloaded

more than 20m times

– Over 10,000 Open Source projects now exist worldwide e.g. Linux, OpenOffice.org, Lucene Search

– eMule is an open source filesharing client and the most popular

project. It has been downloaded 498m times

– GIMP or the graphical image manipulation package has been

downloaded 60m times

(Source: Sourceforge.net and OpenOffice Project)

Thank You

When citizens become active, good things can happen. We all learn from each other.

Initiatives get catalyzed. People become active in improving their communities, country and

the world.

Don Tapscott

New technologies can strengthen our democracy by giving us greater opportunities than ever before for better transparency and a

more responsive relationship between government and electors

Crowd Surfing, Thomas and Brain (2008)

The 18-29 age group was the only one to increase voter turnout in the 2008 US

Elections

How do you engage 18-29 year old voters?

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