buisness proposal

Michael E Gilbert, FounderMichael E Gilbert, Founder2460 Stonegate Dr NW2460 Stonegate Dr NW

Acworth, GA 30101Acworth, GA 30101http://students.kennesaw.edu/http://students.kennesaw.edu/

~mgilbe11~mgilbe11

“Taking you straight to the top!”

Roller Coaster Roller Coaster ConcessionsConcessions Looking to Open a Concessions Looking to Open a Concessions

Stand in an Amusement ParkStand in an Amusement Park Would it be profitable?Would it be profitable?

– If so how much can I make?If so how much can I make?– What can I do to make it more What can I do to make it more

profitable?profitable?

Roller Coaster Roller Coaster ConcessionsConcessions Looking at 3 Scenarios Over the Looking at 3 Scenarios Over the

11stst Year YearYour RecommendationYour RecommendationBeer Sales RecommendationBeer Sales RecommendationExcess Marketing RecommendationExcess Marketing Recommendation

My Recommendation for your My Recommendation for your companycompany

Original Data ProvidedOriginal Data Provided

Original Assumptions MadeOriginal Assumptions Made– Costs of Goods SoldCosts of Goods Sold– Selling Price of GoodsSelling Price of Goods– RentRent– UtilitiesUtilities– Hours OpenHours Open– CustomersCustomers– SalariesSalaries– ETC…ETC…

Start Up CostsStart Up Costs

Kitchen Equipment $ 11,000.00

Cash register and CC machine $ 2,500.00

Initial inventory (replenished as used).- $ 5,000.00

Pre-opening advertising - $ 3,500.00

Store fixtures (counter, chairs, tables etc.) - . $ 4,500.00

Licenses $ 500.00

Rent deposit $ 1,162.50

First Insurance payment $ 105.00

Total $ 28,267.50

Owner's Equity $ 15,000.00

Additional Cash Reserves $ 5,000.00

Calculated Ending Loan Amount $ 18,267.50

Beginning Cash Flow Balance $ 5,000.00

Profit Margin for Year Profit Margin for Year 11 ExpensesExpenses

WagesWages RentRent Cost of Goods SoldCost of Goods Sold Monthly UtilitiesMonthly Utilities TaxesTaxes

Totals:Totals: $-180,985.63$-180,985.63

RevenueRevenue Hot DogsHot Dogs SodaSoda ChipsChips

Totals: Totals: $209,688.69$209,688.69

TOTAL PROFIT FOR YEAR 1: $28,706.06

Net Income Graph Year Net Income Graph Year 11

(2,000.00)

0.00

2,000.00

4,000.00

6,000.00

8,000.00

10,000.00

Dollars

NET INCOME

Months

April

May

June

July

August

September

October

November

December

January

February

March

Break Even GraphBreak Even Graph

0.00

5,000.00

10,000.00

15,000.00

20,000.00

25,000.00

30,000.00

35,000.00

1 2 3 4 5 6 7 8 9 10 11 12

Months (Starting in April)

Do

llar

s

TOTAL REVENUE TOTAL EXPENSES

Break Even Points

Recommendation 1Recommendation 1

Look at offering BeerLook at offering Beer

Sell Beer at $3.50Sell Beer at $3.50

License $3750 (one time fee)License $3750 (one time fee)

Increase Insurance to $375 per Increase Insurance to $375 per monthmonth

Original vs. BeerOriginal vs. Beer

Original vs Beer

0.00

10,000.00

20,000.00

30,000.00

40,000.00

50,000.00

1 2 3 4 5 6 7 8 9 10 11 12

Month

Do

llar

s Original

Beer

Recommendation 2Recommendation 2

Looking at Excess MarketingLooking at Excess Marketing

This guarantees you an additional 3 This guarantees you an additional 3 customers per hourcustomers per hour

It costs you $1200.00 per monthIt costs you $1200.00 per month

Original vs. MarketingOriginal vs. Marketing

Original vs Marketing

0.00

10,000.00

20,000.00

30,000.0040,000.00

50,000.00

60,000.00

70,000.00

1 2 3 4 5 6 7 8 9 10 11 12

Month

Do

llar

s

Original

Marketing

Year 1 ProfitsYear 1 Profits

Your Original RecommendationYour Original Recommendation$33,706.06$33,706.06

Adding Beer to the MenuAdding Beer to the Menu$40,157.32$40,157.32

Excess MarketingExcess Marketing$64,598.86$64,598.86

MY RECOMMENDATION MY RECOMMENDATION TO YOU….TO YOU….

1st Year Profit

QUESTIONSQUESTIONS

Any Questions?Any Questions?

Feel Free to Contact Me Anytime!Feel Free to Contact Me Anytime!678-231-7838678-231-7838

mgilbe11@students.kennesaw.edumgilbe11@students.kennesaw.edu