break into publishing: move your blog into a book

Post on 11-Aug-2014

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Originally presented at Mixwest 2014, Cherie Lowe author of Slaying the Debt Dragon: How One Family Conquered Their Money Monster and Found an Inspired Happily After, shares her recent journey of moving from blogging at www.queenoffree.net to authoring a book. She also shares the Why, What, and How of how other authors might do the same. From book proposal templates to the navigating the Kindle Direct Platform, Lowe wants you to know it takes hard work but writing a book is not an impossible dream.

TRANSCRIPT

WHO

NAME THAT ALTER EGO . . .

NAME THAT ALTER EGO . . .

NAME THAT ALTER EGO . . .

NAME THAT ALTER EGO . . .

NAME THAT ALTER EGO . . .

WHY

• You have a story to share.

• You already have an audience & platform.

• You know how to use social media.

• You already have the content to share.

• You can use an eBook to gain subscribers.

• You can make money.

WHAT

• A PDF downloadable instant result document

• A Kindle eBook

• A traditional book proposal

HOW

• Read.

• Reach out to your favorite authors & ask questions.

• Evaluate your content. What do your readers resonate with? What can you repackage?

HOW PART 1:

• a killer idea

• a well developed platform

• good writing

HOW PART 2:

• the democratization of the process

• mo’ money

• instant access to feedback & payment

• price controls & promotions

SELF PUBLISHING +s

• print capacity

• PR & marketing muscle

• better editing

• professionals who have walked this road

• for better or worse people are impressed

TRADITIONAL PUBLISHING +s

• Check out Amazon Kindle Direct Plus.

• Design a cover that stands out.

• Choose an editor wisely.

• YouTube tutorials make the world go round.

SELF PUBLISHING TIPS

• Look for publishing contests.

• Write a strong proposal.

• Pitch an agent - the smart way.

• Research & attend conferences.

• Be teachable but stay true.

TRADITIONAL PUBLISHING TIPS

• Be confident in your work & why it will make a difference.

• Partner with people & express your gratitude for what they do.

• Be a little crazy & unafraid to standout.

• www.queenoffree.net/blogtobook

• Get up & do it all over again tomorrow.

FINAL TIPS

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