brand dating: how to pitch and work with multiple brands

Post on 11-Apr-2017

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How to Pitch & Work with Multiple Brands Christie Cronan RaisingWhasians.com @RaisingWhasians

My Dating History

2015 2011 2013

My Dating History

Our Dating Journey First Impressions

What To Wear

The Pick Up Line

The Blind Date

Standing Out

You’re A Catch!

Key Takeaways

Ok, so mom was right: First impressions matter.

First Impressions So how does your site look?

Overall look & feel (details count!)

Tone, style & content

Name & tagline

Personal connections matter:

People don’t follow content. People follow people.

Give the people what they want: you!

First Impressions What to bring to your first date:

Disclosure

Contact page

Media kit

Your Stats

Glamor shot

How to connect

The 411 on you and your blog

Show off your experience

What to Wear Learn the latest trends:

The dating scene

Networks

PR agencies

Brands

Ambassadorships

The Pick Up Line

Pro tip: don’t get stuck in the spam filter!

The Blind Date

Standing Out

memorable

specific

professional

on brand Be

Building A Relationship

You’re A Catch! Know your value:

Social media reach

Pageviews (unique, monthly)

Audience & brands

Your time!

Brand loyalty

Weigh pros & cons of all opportunities

You’re A Catch! Know who you are:

Find your voice & stay true to it

No opportunity is worth compromising your point of view

Embrace being an original

Gut check: Are you in every post?

Key Takeaways Can you summarize your blog in one sentence?

New Bloggers

Join a blog comment group

Make a limits list

Draft your email pitch letter

Seasoned Bloggers

Join a blog comment group

Check in with your contacts

Diversify your pitch ratio

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