boosting crop intensification in southern bangladesh: how can surface water irrigation be done at...
Post on 01-Jul-2015
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Testing technical efficiency of axial flow pumps at BARI
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Supplier (Thai) Dealer
s
Consu-mers (LSP)
RFL
Business Model: RFL JUMBO Pump
$
ProductProduct Product
$
RFL deploys sales team to drive sales through dealer events,
demonstration program, other activities
RFL provides orientation for dealers in product and
business knowledge; dealer incentives
Marketing push through billboards, branding of
product and outlets, other activities
Field Sales Force
Product
CIMMYT/ iDE
$
Technical support for RFL in product knowledge and
application; technology targeting; and model
specifications
RFL provides installation and
After Sales Services (AFSS) support
CREDIT:RICHARD ROSE
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Demos managed by Barisal Bhola Patuakhali
CIMMYT 13 7 7
iDE 15 14 14
Total 28 21 21
District Intervention Male Female Total
Bhola LSP + Mechanics + Skill development on AFP 100 0 100
Barisal LSP + Mechanics + Skill development on AFP 261 6 267
Patuakhali LSP + Skill Development on AFP 42 1 43
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