board games in ux research
Post on 06-Aug-2015
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BOARD GAMES IN UX RESEARCH
Karin Slegers
Sanne Ruelens
Jorick Vissers
Pieter Duysburgh
1. Provide a glimpse at possible future experiences
2. Safe environment
3. Mitigate social dynamics
WHY?
“It made it easier to talk to the other people.”
“A nice and playful way to share experiences”
“The term ‘childish’ went through my head.”
“Oh no. Monopoly déjà vu.”
SAFE ENVIRONMENT?
New insights, especially event-based
Generative approach to discuss latent needs
FUTURE EXPERIENCES?
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