blogging at the houston zoo
Post on 15-Jul-2015
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BLOGGING AT THEHOUSTON ZOOHOUSTON ZOOhttp://www.houstonzooblogs.org/
Getting Started:Getting Started:
•Established 4 new blogs in April 2009
•Zoo Staff was apprehensive at first
Getting Started:Getting Started:
•Established 4 new blogs in April 2009
•Zoo Staff was apprehensive at first
•Internal marketing campaign to gett ff it d b t bl istaff excited about blogging
•Started out by asking for 2 reps from each departmentp
Content:
Turns out generating contentTurns out, generating content is easy.
Using WordPress is easy too.
http://www.houstonzoo.org/max-the-elephant-barn-dog/
Comment PoliciesComment Policies
Marketing our Blogs
Next steps: Guest Bloggersp gg
Kelly RussoDir. of Interactive Marketing at Houston Zookrusso@houstonzoo org
http://www.houstonzoo.org/cutestanimal/krusso@houstonzoo.org713-533-6556
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