#bikeped15 partnering with communities of color

Partnering with Diverse Communities

Creating and Acting TogetherCommunity Partnerships

1. To recognize one’s own values and perceptions regarding diversity & inclusion partnerships

2. To identify benefits, barriers, and effective strategies for diverse partnerships in programmatic efforts

3. To assist participants in gaining additional skills for integrating community partnerships in their daily efforts

Learning Objectives

➢ Privilege Circle➢ CP Framework➢ Spectrum of Attitudes towards

Diverse Communities➢ CP Definitions➢ Effective Elements of YAP

Overview

➢ Benefits of Effective Community Partnership

➢ Barriers and Strategies➢ Ways to Incorporate CP into

your Work

30 - 45 Minutes Privilege Circle

Generational Identity

➢ Greatest: born before 1928, fought and won WWII

➢ Silent: born between 1928 and 1945

➢ Boomer: born between 1946 and 1964, post-WWII fertility boom

➢ Gen X : born between 1965 and 1980

➢ Millennial: born after 1980, came of age at turn of Millennium

Racially/Ethnically Diverse

Millennials Adults 30+

Racial Demographics Over Time

Generational News Sources

Silent Boomer Gen X Millennial

Television 82 76 61 65

Internet 13 30 53 59

Newspapers 50 34 24 24

Radio 15 20 22 18

Other 5 3 5 4

The Digital Divide

Source: 2013 Census

Sexual Orientation

Source: Pew Research Center

Social Media and Gender

Use Social Networks*

Facebook Twitter Instagram LinkedIn YouTube

Men 71% 66% 15% 15% 24% 54%

Women 76% 76% 22% 20% 19% 46%

*Percentage of internet users.

Source: Quicksprout

Social Media Landscape

Community Partnership Framework

Why Partner with communities?➢ Organizations are more

sustainable➢ Organizations are more

effective➢ Communities have the

RIGHT to be involved

From Community Infusion

Community Infusion Model

Better health outcomes +More responsive communities +Better prevention/intervention

programs and policies= OPTIMAL HEALTH &

MESSAGING RESPONSE

More inclusive & effective decision-making processes

Enhanced social capital and civic

involvement

Community partnerships

Spectrum of Attitudes

Community as Objects

➢ You know what is best for this community and control situations in which they allow them to be involved

“Speak No Evil, See No Evil, Hear No Evil” by let.book is licensed under CC BY 2.0

Community as Recipients➢ You allow community

members to take part in decision-making because they think the experience will be “good for them”

Community as Partners

➢ You respect community members as having something significant to offer now, recognizing the greater impact diverse communities bring to a project. communities are encouraged to become involved.

Community as Leaders

➢ You respect community members as having something significant to offer now and make space for their leadership as staff, as board members, and thought leaders.

Community Partnership Definition➢ Integrates target

communities realistic perspective with professional adult’s experiences.

➢ Offers each party opportunity to suggest and make decisions.

➢ Recognizes and values contribution of each.

What a CP is NOT!

➢ They are not ways to hide the fact that programs are designed, developed and run by folks of privilege.

“silent diversity” by DryHundredFear is licensed under CC BY 2.0

Effective Elements (Part 1)

➢ Clear, established goals➢ Shared decision-making

power➢ Commitment from highest

level of organization➢ Clear roles and

responsibilities➢ Selectivity/recruitment

Effective Elements (Part 2)

➢ Provide training➢ Awareness of different

communication styles➢ Participation is valued➢ Include room for growth➢ Remember communities

have other interests

Benefits of an Effective CPFor Organizations?

Barriers & Strategies

Barriers

➢ Attitudes/Assumptions➢ Logistical

○ Time○ Transportation○ Food○ Equipment/Support○ Procedures & Policies○ Training

Case Study 1: The FundraiserRiley is the Communications Director at Organization X. Organization X is planning their big end of year fundraiser and would like to feature some of the young people from their youth group in the fundraising email.Riley tells Addy, a senior citizen, to write their story and that it will be sent out to the organizations list, and tells Addy what to say. The end of year fundraising is set to go out in two weeks. However, due to internal sign off processes Addy has 48 hours to write her story. Also, to be featured Addy needs to get a high resolution head shot taken.

1. What barriers are in place for Addy? 2. What tools or strategies can be used to address those

barriers?

Tools to Address Barriers - Organization➢ Trainings (cultural competency, etc)➢ Develop policies on diverse

communities interactions➢ Conduct needs assessments➢ Write grant proposals/raise funds➢ Replicate successful programs➢ Share decision-making power➢ Have commitment from highest level ➢ Provide proper equipment (computer,

etc)

Tools to Address Barriers - Individual➢ Establish clear goals &

responsibilities➢ Be aware of different

communication styles➢ Include room for growth➢ Remember youth have other

interests➢ Flexibility and patience➢ Be open and non-judgmental

Case Study 2: The Social Media Intern

Rocky, a recent college graduate, Latino DACA-mented student is very excited to start his internship as a social media associate at Organization A! He arrives on his first day and does not have clear messaging frames for the organization and is tasked with doing latino outreach. His first task is to generate Organization A’s quarterly appeal fundraising appeal email in both English and Spanish. The following week, when he tries to make a suggestion for the format of the next appeal letter, his supervisor says “We’re set already, Rocky.”

1. What barriers is Rocky facing? 2. What tools or strategies can be used to address those

barriers?

EVERYONE

1. Identify upcoming campaign that will involve new communities or that you would like to involve new communities.

2. How could you incorporate community partnerships into that event?

3. Present back to group.

Diversity Spectrum

Photographs

“Ciclavia 2011” by Henry Jose is licensed CC BY 2.0“Popsicles (89 of 108)” by Randall Myers is licensed CC BY 2.0“Popsicles (42 of 108)” by Randall Myers is licensed CC BY 2.0

Icons

"Wheelchair" icon by José Campos via the Noun Project“Speech-Bubble” icon by James Fenton via the Noun Project“Running” icon by Melonnie Manohar via the Noun Project

“Businessperson” icon by Juan Pablo Bravo via the Noun Project“Shopping” icon by Juan Pablo Bravo via the Noun Project

“Shopping-2” icon by Juan Pablo Bravo via the Noun Project“Cyclist” icon by Ealancheliyan S via the Noun Project“Walking” icon by Irene Hoffman via the Noun Project

“Programmer” icon by Hadi Davodpour via the Noun Project“Texting” icon by Luis Prado via the Noun Project

“Follow” icon by Björn Andersson via the Noun Project“Bicycle” icon by Sergi Delgado via the Noun Project

“Senior Couple” icon by Milton Raposo C. Rêgo Jr. via the Noun Project“Bicyclist” icon by Les vieux garçons via the Noun Project

Attributions

“Day 18.06_ Umthombo Wesizwe_ family” by Frerieke is licensed CC BY-NC 2.0

Global Water Partnership Global Strategy: 2020 Vision_10 by worldwaterweek is licensed CC BY 2.0