"between the need and the realisation" by zuzanna stanska from moiseum (pl)

Between the need and the realisation

8 deadly sins of mobile projects in museums

Zuzanna Stanskazstanska@moiseum.com

www.moiseum.com@zstanska

2010 Musei Capitolini NFC

2010 Musei Capitolini NFC

2011 Startups in Warsaw

2012

2012 My Warsaw - Warszawa jest moja

www.getdailyart.com

LustGluttonyGreedSlothWrathEnvyPride

7 deadly sins

1. The basics.

Do you really need an app?What do you

want to achieve with it?

What do you want to give to the world?

Terracotta Warriors app, Asian Art Museum

2. The users.

Who will be using the app?

Who is your target group?

Guggenheim app

3. The devices.

Why not to use the

devices fully?

Chopin Museum app

4. Smartphones and project managers

Do people work on project owns smartphones/tablets?

Is the project manager experienced in the field?

5. Tests & Stats.

Did you test the app properly? (systems/devices)

Does the app has stats?

Does anyone follows them?

5. Tests & Stats.

DistimoFlurry

MixpanelCrushanalytics

6. Sustaining the app life.

updates

news systems

new devices

7. Code control

Who owns the rights for the code?

Who IN FACT owns the code?

Who is the owner of the account in Store?

Do you have a budget for promotion?

How can anyone find out about the app?

Is App Store Optimization done?

8. Promotion.

Questions!

Thank you <3

Zuzanna Stanskazstanska@moiseum.co

mwww.moiseum.com