best practices · nescens better-aging programs all programs start with consultations in medical,...

BEST PRACTICESVICTORIA-JUNGFRAU GRAND HOTEL & SPA

TOP LINE REVENUECAPTURE RATE

RESIDENTIAL PACKAGESDAY SPA GUESTS

TOP LINE REVENUE

TOP LINE REVENUE

creating new revenue streamsNew Better-Aging Programs

▪ Beautytreatments

▪ Fitness & Personal Training

▪ Nutrition ( Detox / Weightloss)

▪ Medical consultations & therapies

▪ Better-Aging-Treatments

Better AgingSPANESCENS

TOP LINE REVENUE

Nescens Better-Aging Programsall programs start with consultations in medical, osteopathy and nutrition

all programs include an individual Better-Aging Cuisine ( full board )

4Day

Better Aging Break

3200 CHF

14Day

Intensive Program

9500 CHF

7Day

Better Aging Program

4900 CHF

4Day

Experience Program

1900 CHF

7Day

Bootcamp Program

7500 CHF

Nescens Better-Aging Programs

TOP LINE REVENUE

TOP LINE REVENUE

Ausblick 4. Quartal 2016 SPA

7:00AM 8:30AM 10:00AM 1:00PM 2:00PM

Sunrise at Bel Air Outdoor Activity Nescens Facial Better-Aging-Lunch Relaxation at Spa

7:00AM 8:30AM 10:00AM 1:00PM 2:00PM

Medical Consultation Signature Massage Pool Experience Hairstyle & Make-up Gourmet Dinner

3:00PM 4:00PM 6:00PM 77:00PM 8:00PM

TOP LINE REVENUE

creating new revenue streamsNew Better-Aging Programs

attracting new clients

ATTRACTING NEW CLIENTS

ATTRACTING NEW CLIENTS

TOP LINE REVENUE

creating new revenue streamsNew Better-Aging Programs

attracting new clientsincrease of roomnights in low seasons

stronger customer loyaltymarketing through press releases

CAPTURE RATE

CAPTURE RATE

5,39%

4,81%

6,58%6,23%

8,77%

9,24%

7,13%

4,45%

5,85%

7,57%

10,02%

9,54%

0,00%

2,00%

4,00%

6,00%

8,00%

10,00%

12,00%

Jul Aug Sept Okt Nov Dez

16/17 17/18 2 Moy. mobile sur pér. (16/17) 2 Moy. mobile sur pér. (17/18)

CAPTURE RATE

Pre-Arrival Scanning

Pre Arrival Scanning

CAPTURE RATE

Pre-Arrival ScanningSpa Screens in Public Areas

Business LunchMachen Sie mal eine Pause undgeniessen Sie unser BusinessLunch in unserem neuenRistorante e Pizzeria SAPORI

inklusive:Vorspeise nach Wahl, Tagespasta, Pizza oder Risotto, San Pellegrino, Kaffee oder Espresso.

CHF 24.- pro PersonMontag bis Samstag von 12 Uhr bis 14 Uhr

geöffnet Di bis Sa von 10:00 bis 19:00 Uhr

AERNI HairEine Frisur unterstreicht Ihre Persönlichkeit. Diese schöne Aufgabe übernehmen wir sehr gerne und geben dabei unser Bestes. Neben unserem Können sind es die vielen kleinen Extradienstleistungen, die Sie nicht mehr missen möchten. Lassen Sie Ihr Haar von uns verschönern und Sie werden feststellen:

Unglaublich schön.

GeniessenSie raffinierte Speisen und erfrischende Getränke in unserem Spa Bistro und auf unserer Poolterrasse

täglich geöffnet von 12:00 – 18:00 Uhr

Enjoydelicious and healthy spa dishes served at our Spa Bistro or on our spa terrace

open daily from 12:00 – 6:00pm

Wir machenErfolge sichtbar!Mit unserem Fit-Test erhalten Sie interessante Informationen zu Ihrer Fitness, Ihrer Körperzusammen-setzung, Ihres Ernährungszustandessowie Ihrer Trainingserfolge

Unser Trainerteam informiert Sie gerne!

buchbar an der Spa Rezeption CHF 90.-

Abnehmenfast im Schlaf: ULTRATONE Ein völlig neue Behandlungsmethode sorgt für sensationelle Erfolge in den Bereichen Entschlackung, Formung und Fettreduktion. Wir beraten Sie gerne60min 150 CHF sowie günstige Paketpreise

Loosing weightwhile almost sleeping… ULTRATONEThis new treatment guarantees sensationalresults for bodyshaping, detox andslimming. For further information, please ask the spa team

60min 150 CHF special packages available

CAPTURE RATE

Pre-Arrival ScanningSpa Screens in Public Areas

Hospitality Desk

Hospitality Desk

CAPTURE RATE

Pre-Arrival ScanningSpa Screens in Public Areas

Hospitality DeskStaff-Incentives

Staff Incentives

CAPTURE RATE

Pre-Arrival ScanningSpa Screens in Public Areas

Hospitality DeskStaff-Incentives

Personalized Vouchers

Personalized Vouchers

Personalized Vouchers

Personalized Vouchers

Personalized Vouchers

RESIDENTIAL PACKAGES

RESIDENTIAL PACKAGES

5,39%

4,81%

6,58%6,23%

8,77%

9,24%

7,13%

4,45%

5,85%

7,57%

10,02%

9,54%

0,00%

2,00%

4,00%

6,00%

8,00%

10,00%

12,00%

Jul Aug Sept Okt Nov Dez

16/17 17/18 2 Moy. mobile sur pér. (16/17) 2 Moy. mobile sur pér. (17/18)

5314

2851

3444

1759

24632018

2333

777

11822

4700

3555

2268

12401018

3611

2842 2935

8453

12318

6230

0

2000

4000

6000

8000

10000

12000

14000

Mrz Apr Mai Jun Jul Aug Sep Okt Nov Dez

2016 2017 2 Moy. mobile sur pér. (2016) 2 Moy. mobile sur pér. (2017)

RESIDENTIAL PACKAGES

Homepage Advertising

Homepage Advertising

Ausblick 2017 – 4. Quartal

Festtagsangebote Skipackage Ice Magic

Spa Angebote Gourmet Angebot

Homepage Advertising

RESIDENTIAL PACKAGES

Homepage AdvertisingNewsletters

Social Media ActivitiesPre-Arrival Activities

UpsellingCooperation with QoQa, Secret Escapes,…

RESIDENTIAL PACKAGES

DAY SPA GUESTS

DAY SPA GUESTS

5,39%

4,81%

6,58%6,23%

8,77%

9,24%

7,13%

4,45%

5,85%

7,57%

10,02%

9,54%

0,00%

2,00%

4,00%

6,00%

8,00%

10,00%

12,00%

Jul Aug Sept Okt Nov Dez

16/17 17/18 2 Moy. mobile sur pér. (16/17) 2 Moy. mobile sur pér. (17/18)

3471

6074

8125

9852

1661115995

6842

5271

9287

14546

19769

18135

0

5000

10000

15000

20000

25000

Jul Aug Sep Okt Nov Dez

2016 2017 2 Moy. mobile sur pér. (2016) 2 Moy. mobile sur pér. (2017)

DAY SPA GUESTS

5,39%

4,81%

6,58%6,23%

8,77%

9,24%

7,13%

4,45%

5,85%

7,57%

10,02%

9,54%

0,00%

2,00%

4,00%

6,00%

8,00%

10,00%

12,00%

Jul Aug Sept Okt Nov Dez

16/17 17/18 2 Moy. mobile sur pér. (16/17) 2 Moy. mobile sur pér. (17/18)

3471

6074

8125

9852

1661115995

6842

5271

9287

14546

19769

18135

0

5000

10000

15000

20000

25000

Jul Aug Sep Okt Nov Dez

2016 2017 2 Moy. mobile sur pér. (2016) 2 Moy. mobile sur pér. (2017)

DAY SPA GUESTS

5,39%

4,81%

6,58%6,23%

8,77%

9,24%

7,13%

4,45%

5,85%

7,57%

10,02%

9,54%

0,00%

2,00%

4,00%

6,00%

8,00%

10,00%

12,00%

Jul Aug Sept Okt Nov Dez

16/17 17/18 2 Moy. mobile sur pér. (16/17) 2 Moy. mobile sur pér. (17/18)

3471

6074

8125

9852

1661115995

6842

5271

9287

14546

19769

18135

0

5000

10000

15000

20000

25000

Jul Aug Sep Okt Nov Dez

2016 2017 2 Moy. mobile sur pér. (2016) 2 Moy. mobile sur pér. (2017)

DAY SPA GUESTS

Seasonal Flyers

DAY SPA GUESTS

DAY SPA GUESTS

DAY SPA GUESTS

Seasonal FlyersRadio Comercials & Social Media Activities

Ausblick 2018 – 1. Quartal

ACTIVITIES

Tirage : 38 272AdValue : 12 630 € / 13 500 CHF

Tirage : 38 272AdValue : 12 630 € / 13 500 CHF

Article online

Article online

Article online

Article online

Article online

DAY SPA GUESTS

Seasonal FlyersRadio Comercials & Social Media Activities

In-House ActivitiesIn-Town Activities

Experience Reports

DAY SPA GUESTS

Thank you