best practices for credit union merchant services (webinar slides)

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Did you know that less than 10% of current business members use their credit unions merchant services program? Learn from an industry leader how to further engage your business members to build stronger, more valuable relationships. Learn more at: www.nafcu.org/vantiv

TRANSCRIPT

Best Practices for

Credit Union

Merchant Services

June 19, 2012

© Copyright 2012 Vantiv, LLC . All rights reserved. Vantiv, the Vantiv logo, and all other Vantiv product or service names and logos, are registered trademarks or trademarks of Vantiv, LLC in the USA and other countries. ® indicates USA registration.

Vantiv is NAFCU Services’

Preferred Partner for Merchant Services

Question

Does your Credit Union offer a Commercial

Services demand deposit account?

• Yes, it is a full commercial services account

• Somewhat, we have modified a personal account

structure to work for our commercial members

• No

• I am not sure

Question

Does your Credit Union offer a Merchant

Services Program?

• Yes, we have a formal Merchant Services program

• No, we do not have a Merchant Services program

• Somewhat, we have a person/company that we call

when a member needs merchant services

• I am not sure

Agenda

Introductions and Agenda

Overview of Vantiv

How Merchant Services Can Boost Your Revenue

Latest Technology Trends

Best Practices

Conclusions

5

over 400,000 merchant locations

over 3,000

Financial Institutions

Largest PIN debit processor*

3rd Largest U.S merchant

transaction acquirer*

Solutions for merchants

& financial institutions

owner of Jeanie®

payment processing

network

*Nilson Report – March 2011

Comprehensive provider of

payment strategies

Growing – One of the

top processors in the

nation

Unique consultative relationship

with clients

Who We Are: Vantiv’s Merchant Services

A Complete Service Suite: Merchant Services enables

your credit union to be viewed as “Full Service”

Differentiating Your Credit Union:

The Benefits of Merchant Services

A Complete Service Suite: Merchant Services enables

your credit union to be viewed as “Full Service”

Commercial Member Growth: A Merchant Services

offering is a requirement to gain commercial members

Differentiating Your Credit Union:

The Benefits of Merchant Services

A Complete Service Suite: Merchant Services enables

your credit union to be viewed as “Full Service”

Commercial Member Growth: A Merchant Services

offering is a requirement to gain commercial members

Commercial Member Retention: The institution that

controls the deposits normally benefits most.

Differentiating Your Credit Union:

The Benefits of Merchant Services

A Complete Service Suite: Merchant Services enables

your credit union to be viewed as “Full Service”

Commercial Member Growth: A Merchant Services

offering is a requirement to gain commercial members

Commercial Member Retention: The institution that

controls the deposits normally benefits most.

Service: Your Members deserve Best In Class

Solutions for all size business needs.

Differentiating Your Credit Union:

The Benefits of Merchant Services

A Complete Service Suite: Merchant Services enables

your credit union to be viewed as “Full Service”

Commercial Member Growth: A Merchant Services

offering is a requirement to gain commercial members

Commercial Member Retention: The institution that

controls the deposits normally benefits most.

Service: Your Members deserve Best In Class

Solutions for all size business needs.

Revenue: Your credit union can generate strong fee

based revenues through Merchant Services.

Differentiating Your Credit Union:

The Benefits of Merchant Services

New Commercial Members

Boosting Your Revenue:

The Benefit to Your Credit Union

New Commercial Members

Increase Commercial Member Deposits

Boosting Your Revenue:

The Benefit to Your Credit Union

New Commercial Members

Increase Commercial Member Deposits

Merchant Services Fee Income

Boosting Your Revenue:

The Benefit to Your Credit Union

Emerging Technology:

Enhancing Your Value

Proposition

NFC & EMV Products

• Association

mandates set

• Liability shifts to

the lesser

technology

Mobile & Hand Held Devices

• Current wave of

“technology” in

acceptance

• Hardware or

application?

Tablets for Complete Merchant Solutions

• Invoicing

› Email transmission of statements

• Payments

› Links to merchant acceptance

• Integration to Organizations Financials

Best Practices

Best Practices

For

Credit Unions

Cultural Alignment

Cultural Alignment

Develop Champions

Best Practices

For

Credit Unions

Cultural Alignment

Develop Champions

PCI & Breach Assistance Best Practices

For

Credit Unions

Cultural Alignment

Develop Champions

PCI & Breach Assistance

Leverage Verticals

Best Practices

For

Credit Unions

Cultural Alignment

Develop Champions

PCI & Breach Assistance

Leverage Verticals

Accountability through

Partnership

Best Practices

For

Credit Unions

Questions?

We’re Vantiv…

Expect More

• Bold

• Committed

• Connected

• Agile

• Progressive

The NAFCU Services/Vantiv Solution:

Let us customize a program for you

We’re Vantiv…

Expect More

www.nafcu.org/vantiv

Tim Dunn Vice President - Merchant Services 513-900-3437

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