audience research and analysis of data for as media portfolio by lawrence norman

Post on 04-Aug-2015

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Audience Research and Analysis of Data

These are the results of my research survey. In total 12 people

participated in it.

How old are you?

17 & under

18-24

25-34

35-49

50+

0 1 2 3 4 5 6 7

No. of ppts

No. of ppts

This data I believe is quite good as it shows that my target audience are the ones giving me my information towards what I put in my magazine.

Male or Female?

No. of ppts

MaleFemale

4

12

How often do you read magazines?

Very Often Often Now and then

Not so much Never0

0.5

1

1.5

2

2.5

3

3.5

MaleFemale

What music genre do you like?

No. of ppts

RockPopIndieDanceR'n'BMetal

How much would you expect to pay for a magazine?

>£1.00

£1.00-£2.00

£2.00-£3.00

£3.00+

0 1 2 3 4 5 6

No. of ppts

No. of ppts

This helps me decide what price I shall make my magazine.

What do you like to come with your magazines?

No. of ppts

CD'sCompetitionsMerchPosters

What attracts you to a magazine?

Front Cover Free Stuff Posters Specific articles0

0.5

1

1.5

2

2.5

3

3.5

4

4.5

No. of ppts

No. of ppts

Knowing this helps me decide what to add to my magazine to attract more people.

How to you prefer to read magazines?

No. of ppts

On paperOnlineMobile apps

This tells me that I should make a digital copy of the magazine for those that prefer to read magazines digitally.

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