an introduction to product launch planning

PRODUCT LAUNCH PLANNING Using technology to drive efficiency across the value chain

Webinar

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PRODUCT LAUNCH PLANNING Moderator

Alison Levy

Global Director of Brand Development

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PRESENTATION INTERACTIVE FEATURES

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Host

Tatiana Ferreira

Director of Product

AGENDA  

•  What makes a brand a hit or a miss?

•  The Great Disconnect

•  What is Product Launch Planning

•  PLP History

•  PLP – Evidence of Success

•  How you can implement PLP into your business

•  Questions

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THE BUSINESS BACKBONE

1980 •

Leading auto companies embraced PLM (Product Lifecycle Management) and ERP (Enterprise Resource Planning)

software to accelerate their business processes.

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�

Every business is now a digital business.

THE GREAT DISCONNECT

Product Launch

PlanningERPPLM

PLP

PLP

PRODUCT LAUNCH PLANNING

Product Launch Planning utilizes technology to extract information efficiently and provides a

comprehensive view of data so that brands make better decisions.

ERP PLM

Adapt technology early.

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BENEFITS

A key consideration for a brand in 2015 is how to properly monitor the flow of products and information through critical business departments and processes.

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•  Increase in organizational transparency & responsibility

•  Accurate and faster access to data for timely decisions

•  Improvement in department response time

•  Ease in gathering pertinent data needed for strategic planning

•  Reduction in labor cost

•  Reduction in lost samples

CASE STUDY

•  Product moving from suppliers & warehouses all over the world •  Disconnected, lack of visibility, “blame game” •  Process in place = responsibilities to staff

•  Consistency across departments •  Products that speak the same language •  Standardization

Time spent preparing & transferring samples

(in Buying dept.)

BEFORE AFTER

4 hours

45 min

Time spent searching for one lost sample

BEFORE AFTER

1 hour

5 min

Time spent preparing & transferring samples

(in production dept.)

BEFORE AFTER

4 hours

15 min

Time spent receiving one sample from warehouse

BEFORE AFTER

1 hour

1 min

98% Faster

Before After

91% Faster

HOW TO IMPLEMENT

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Q&A

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Thank You

sales@fashiongps.com

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