amber profile
Post on 21-Feb-2015
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“Kopi satu, local punya!”
We are a small local agency but we
THINK BIG for our clients and understand
our client’s needs.
CORPORATE PHILOSOPHY
Our strength is OUR PEOPLE who have accepted our
STANDARDS OF CREATIVITY of which WE VALUE HIGH-
LY. We must be able to INFUSE SUCH CREATIVE FORC-
ES WITH TECHNOLOGY to keep up with ever changing
trends and to remain competitive as well as to be able
to meet and exceed CLIENTS’ EXPECTATIONS.
“Banyak yang dah cuba dan berpuas hati”
O ur humble beginnings in 1998 was a coalescence of
enterprising minds, creative souls and passionate spirits,
enjoined to embark on a journey in the vast field of
advertising and promotions in Malaysia. Setting up
operations in the heart of the nation, Kuala Lumpur, we
took our first step by merging intellectual talents with
artistic skills in order to redefine creativity and have not
stopped to look back ever since.
And since our inception, our presence in advertising industry has gained prominence
due to our stand on perpetually redefining creativity in every project, with every
CLIENT. Backed by a team of professionals with a combined span of more than
seventy years worth of collective experiences and astute knowledge in their
respective area of specialisation, our Clients know they can rely on us.
Making the best use of cutting-edge, state-of-the-art technology also enables us
to serve our Clients better and faster with unrivalled precision. After a decade
later, the voyage continues with milestone achievements, and with diligence and
perseverance, we have grown whilst keeping true to our identity based on our
PHILOSOPHY of creative excellence.
Our profile of strategic resources. In other words, OUR TEAM
“Tengok le, siapa yang buat! Misti ler best”
We are Suria Amber Communications Sdn Bhd, a full-service agency with
an array of repeat clients across a variety of industries. Our team
is made up of solid, exciting professionals who have the
distinction of serving multinational agencies as well as other
competitive corporations. Our cumulative experiences allow us
to cross-pollinate thoughts and produce innovative ideas. As a
unit, our competency spreads equally into the areas of strategic
planning, account management, creative conceptualisation
and media savvy. In other words, as a team, WE ROCK!
OUR OBJECTIVE
To provide HIGH QUALITY PRODUCTS and EXCELLENT SERVICE in striving to exceed CLIENTS’ EXPECTATIONS by producing technologically advanced and CREATIVELY UNIQUE IDEAS AND DELIVERABLES while ensuring the highest level of customer satisfaction in every aspects.
To grow with our employees as a TEAM and encourage continuous improvement processes through PROFESSIONAL TRAINING and EDUCATION in the pursuit of KNOWLEDGE to achieve greater PRODUCTIVITY and EFFICIENCY while providing a highly creative and conducive working environment for our employees.
“Panas, tapi kurang manis”
S URIA AMBER keeps a relatively low profile in terms of its
image. We prefer to focus all our efforts and energy in
elevating the corporate image of our Clients, before our
own. Thus, developing their branding prominence is not
only our specialty but also our priority.
We believe that how we are perceived in the industry is secondary to what we pro-
duce and provide for our Clients.
For us, SIZE does not matter, but SERVICE does, particularly since big does not
necessarily mean the best where creative concepts and persuasive communication
is concerned. And offering a personalised service and quality deliverables is what
we are proficient at. Thus, we hold steadfast to our true primary objective.
MISSION STATEMENT
To excel in providing HIGH-QUALITY and VALUE-ADDED SERVICES
and PRODUCTS to Clients through CONTINUOUS DEDICATION and
DEVOTION to improvements in CREATIVITY, INNOVATION,
TECHNOLOGY and COST. Thus, ensuring repeated CUSTOMER
SATISFACTION by giving Clients a competitive edge in branding
prominence and corporate image.
“Try, nice coffee here”
W ith Suria Amber, our Clients don’t just have a business
relationship but also share a unique sort of friendship, a
bilateral smart partnership. One where we share similar
ideas and think along the same lines. We are definitely not
telepathic nor do we possess six sense but we do have an
instinct that enable us to know with relative accuracy our Clients’ needs and their
expectations.
This instinct, derived from our vast experience, has contributed to our ability to
grasp and visualise with much clarity what is our Clients wish and to convey to their
target markets and the consumers or public at large. Using our capabilities and
expertise will enhance or elevate their corporate image and brands, thereby
maximising awareness of their products and/or services, hence assisting them in
increasing revenue and profits.
In addition, like a true friend, we go out of our way to accommodate special urgent
requests wherever possible. As a partner or like a friend, our Clients can always be
confident that they will receive from us the best product and the best service at all
times. We serve beyond the call of duty and this is exemplified in what we offer and
provide, thus its emphasis in our mission.
KEY PEOPLE
AZMAN MOHD YUSOFFCEO/ Founder
Chief Executive Officer of Suria Amber and has more than 20 years of experiences in the Advertising and Communication field.
As the CEO of Suria Amber, Azman drives the product and business development unit.
Azman is the person behind successful collaboration made possible with Majlis Perbandaran Subang Jaya, Majlis Bandaraya Shah Alam and Majlis Bandaraya Petaling Jaya Who’s Who projects.
His philosophy is to achieve the impossible driving his business and people to greater height.
SALMA GEORGE ABDULLAHManaging Director
With over 20 years of experiences in the Advertising field, Salma brings forth her experiences in building the foundation of operation of Suria Amber.
Salma heads the HR, Administration and Finance department of the organization with an iron grip.
FRED LIEWMarketing Director
Fred brings forth 30 years of experiences in the advertising and communication field.
Fred had preciously worked in major international advertising agencies before opening his own agency during the 1990s.
Fred heads the Marketing and Creative Department, balancing both his chosen fields.
ONG BYANGMarketing Director
Marketing Director of Who’s Who with 30 years of experiences in the Advertising field.
Byang has worked on global brands in major international agencies and later as Managing Director in local agencies.
Byang heads the Marketing team and ensures her team are result oriented or they have to face this iron lady.
MOHAMAD SHAHChief Editor
When you need the creative flare of word power that will knock you out, it is Shah that you look for.
With more than 30 years of experiences as Copywriter and Creative Director, Shah is the Chief Editor of Suria Amber. He is the driving force of the copywriting team.
KAMALUDDIN ABD JALILProduction Manager
As the Production Manager, Kamal brings forth more than 20 years of experiences in the advertising arena with studio and production management.
With meticulous eyes and swift thinking, Kamal ensures the creative team delivers quality production and required artworks in a timely manner.
His job is to determine and offer detailed cost estimates on individual jobs or projects to Clients.
SIMON HONArt Director
Educated in Design, he has worked in Marketing and Communications for over two decades with dedication delivering amazing state of art work that simply takes your breath away.
He actively participates in the full design cycle from inception through to completion and will work closely with all internal and external partners to ensure total client satisfaction.
With a high design pedigree his experience to date will demonstrate how through vision and direction, have realized the full design potential of others. He is able to translate a client’s requirement into a transparent strategy that ultimately adds value.
SHAFRIL DAHALANStudio Manager
Shafril, who has almost half a decade experiences in advertising industry, had his fair share of achievement portfolio. Being one of the pioneers of the agency, he has a natural affinity to the latest state-of-the-art technique in studio.
If theres anybody who can draw more water from a cloth that’s already been squeezed dry...he definitely can.
With a dedicated DTP team under his watchful eyes, the team delivers on timely manner.
OUR PORTFOLIO
ADVERTISING CAMPAIGN
ENVIRONMENTAL CAMPAIGN PRINT AD
ENVIRONMENTAL CAMPAIGN PRINT AD BLURPS
ENVIRONMENTAL CAMPAIGN 2 PRINT AD
ENVIRONMENTAL CAMPAIGN 3 PRINT AD
RIVER CAMPAIGN PRINT AD
RIVER CAMPAIGN AMBIENT
VISIT PENGERANG CAMPAIGN MAGAZINE AD
HIGHER EDUCATION PRINT AD
HIGHER EDUCATION PRINT AD
LOGO DESIGN
PUBLICATION DESIGNS
COFFEETABLE BOOK 12X12 CD COVER DESIGN
COFFEETABLE BOOK LAUNCHING OF MASJID AN NURUNIVERSITI TEKNOLOGI PETRONAS
COFFEETABLE BOOK UNIVERSITI TEKNOLOGI PETRONAS
COFFEETABLE BOOK UNIVERSITI TEKNOLOGI PETRONAS
COFFEETABLE BOOK KOLEJ POLITEKNIK MARA
UNIVERSITY PROFILE UNIVERSITI TEKNOLOGI PETRONAS
2002 ANNUAL REPORT KUMPULAN PERANGSANG SELANGOR
2003 ANNUAL REPORT KUMPULAN PERANGSANG SELANGOR
RESEARCH REPORT UNIVERSITI KEBANGSAAN MALAYSIA
2006 ANNUAL REPORT KUMPULAN HARTANAH SELANGOR
PROGRAMME BOOK UNIVERSITI TEKNOLOGI PETRONAS
PROSPECTUS UNIVERSITI PENDIDIKAN SULTAN IDRIS
ACHIEVEMENT BOOK UNIVERSITY OF MALAYA
PROGRAMME BOOK KOLEJ UNIVERSITI SAINS DAN TEKNOLOGI MALAYSIA
GUIDE BOOK INSTITUT SOSIAL MALAYSIA
RESEARCH BOOK UNIVERSITI KEBANGSAAN MALAYSIA
FOLDER MAJLIS PERBANDARAN PETALING JAYA & UNIVERSITI PENDIDIKAN SULTAN IDRIS
BROCHURE UNIVERSITI KEBANGSAAN MALAYSIA
INVITATION CARD UNIVERSITY OF MALAYA
PUBLICATION BOOK UNIVERSITY OF MALAYA
2009 CALENDAR UNIVERSITI TEKNOLOGI PETRONAS
PROGRAMME BOOK UNIVERSITI TEKNOLOGI PETRONAS
2009 DIARY UNIVERSITI TEKNOLOGI PETRONAS
2006 NOTEBOOK UNIVERSITI PENDIDIKAN SULTAN IDRIS
MARKETING KIT UNIVERSITI TEKNOLOGI PETRONAS
GALLERY
PENGERANG BATERI
UNIVERSITI PUTRA MALAYSIA
UNIVERSITI KEBANGSAAN MALAYSIA
UNIVERSITI TEKNOLOGI PETRONAS
UNIVERSITI PUTRA MALAYSIA
EXHIBITION
INSTITUT SOSIAL MALAYSIA
MAHA 2003 EXHIBITION
OIC CONFERENCE, PUTRAJAYA
LAUNCHING
INTER-UNIVERSITY SPORT UNIVERSITI TEKNOLOGI PETRONAS
10 YEARS CELEBRATION, FACULTY OF HUMAN ECOLOGY UNIVERSITI PUTRA MALAYSIA
LAUNCHING OF DEWANITA KUALA LUMPUR
LAUNCHING OF UNIVERSITI ISLAM ANTARABANGSA
CORPORATE VIDEOS
TUN MAHATHIR GALLERY VIDEO UNIVERSITI TEKNOLOGI PETRONAS
LAUNCHING VIDEO UNIVERSITI TEKNOLOGI PETRONAS
CORPORATE VIDEO UNIVERSITI PUTRA MALAYSIA
WASTE MATERIAL PRODUCT VIDEO MALAYSIAN PALM OIL BOARD
CORPORATE VIDEO UNIVERSITI PENDIDIKAN SULTAN IDRIS
CORPORATE VIDEO UNIVERSITI TEKNOLOGI PETRONAS
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