agenda adam in business one liners what are we facing ? adam offers: – media services – page...

AgendaAgenda

• ADAM in business one liners • What are we facing ?• ADAM offers:

– Media services– Page Building– MIS– SDK

• Who uses it ?• The future• Q&A

ADAM business proposalADAM business proposal

• ADAM is a middleware toolbox, with state of the art applications as well as a developers toolkit

• ADAM enhances your digital supply chain :– Organizes your digital assets– Shortens cycle time in lay out & prepress– Reduces FTE-cost in product management and catalogue

creation– Brings ‘virtual’ business processes under real control– Gives a tool to control ‘corporate identity’

USPUSP

• flexibility and level of productization

• integration with standard front-end (MS Office,

Adobe Creative Suite) and back-ends (ERP like Baan, SAP, JD

Edwards)

• use of standard technology based on MS platforms

1, 2,...1, 2,...

CD

Wire service

Image file

Digital camera

How it started!

Today!

Today/Tomorrow!

Scanner

CMYK Prints

Printer

New transparency

Image file

Web, monitor

Plotter

Consequences:Consequences:

40% of all files in a ”system” are duplicates

20% of all files can be re-used without modifications

30% of all files can be re-used with minor modifications

80 times per week the ”layouter” spents time in searching...

3 hours per week per person are waisted on file administration

3,5 hours per week per person are wasted on transferring files

These numbers come from the GISTICS Media Asset Management Report dated 1999 !

Today, it is even worse !

The solution:The solution:

Image file

Wire image

Image file

WEB/ e-business

Scanner

Digital camera

CD

Prints

PowerPoint

Local Color-printer

New physical originals

Plotter

SMS/MMS

ADAM offers Media ServicesADAM offers Media Services

ADAM media servicesADAM media services

• Asset Management System• Guided searches:

ADAM media servicesADAM media services

• Asset Management System• Mosaic result (or list view)

Direct download

Language versions Basket:Used

assets within

Where used

ADAM media servicesADAM media services

• Asset Management System• Collect assets in baskets to order in bulk

(FTP, CD-ROM,...)

ADAM media servicesADAM media services

• Asset Management System• Collect assets in baskets to edit meta data in

bulk

ADAM media servicesADAM media services

• Download centre

ADAM media servicesADAM media services

• Adam is also:• No limits on meta-data (no limits on n° of

attributes, nor length of content)

ADAM media servicesADAM media services

• Adam is also:• Special attributes e.g. Link-attribute...

Link to other assets

ADAM media servicesADAM media services

• Adam is also:• Special attributes e.g. Query-attribute

Auto-Link with other Databases on attribute-level

ADAM media servicesADAM media services

• Adam is also:• Keyword searches on any word in the meta-

data (also content of PDF, Quark, InDesign, Word, PPT,...)

Search for Jeep and brochure 2002

ADAM media servicesADAM media services

• Adam is also:• Keywords are matched against document

content, making meta-data obsolete in some cases

Word Jeep was found in the content of this QXD-file

ADAM media servicesADAM media services

• Adam is also:• Automatic mirror of directory structures on

servers and MIS-systems

ADAM offers Page BuildingADAM offers Page Building

Automatic document-creation

ADAM offers page buildingADAM offers page building

• Automatic document-creation

ADAM offers page buildingADAM offers page building

• Automatic document-creation

ADAM offers page buildingADAM offers page building

• Automatic document-creation

ADAM offers page buildingADAM offers page building

• Automatic document-creation

ADAM offers page buildingADAM offers page building

• Automatic document-creation

ADAM offers page buildingADAM offers page building

• Automatic document-creation

ADAM offers page buildingADAM offers page building

• Automatic document-creation

ADAM offers page buildingADAM offers page building

• Automatic document-creation

ADAM offers page buildingADAM offers page building

• Automatic document-creation

on the fly PDF creation

Roll out of marketing collateral

ADAM offers Page BuildingADAM offers Page Building

Roll out of marketing collateralRoll out of marketing collateral

• Online document corrections/translations

Roll out of marketing collateralRoll out of marketing collateral

• Online document corrections/translations

Roll out of marketing collateralRoll out of marketing collateral

• Online document corrections/translations

Roll out of marketing collateralRoll out of marketing collateral

• Online document corrections/translations

Roll out of marketing collateralRoll out of marketing collateral

• Online document corrections/translations

Roll out of marketing collateralRoll out of marketing collateral

• Online document corrections/translations

Roll out of marketing collateralRoll out of marketing collateral

• Online document corrections/translations

Automatic catalogue creation

ADAM offers Page BuildingADAM offers Page Building

Automatic catalogue creationAutomatic catalogue creation

• Shortens cycle time in lay out & prepress and considerably reduces FTE-costs– Niko Catalog Movie

Automatic catalogue creationAutomatic catalogue creation

ADAM offers MISADAM offers MIS

MISMIS

• Adam is also:• Workflow via status attributes, keeping the

history of changes on this attribute

MISMIS

• Track & Trace Overviews via web-interface:

MIS – management dashboardsMIS – management dashboards

• Management• Follow-up activity via Track&Trace• Get all kinds of reports and logging

ADAM offers SDKADAM offers SDK

Who uses Adam ?Who uses Adam ?

FileServer

Account Execs

Customers

Everyone in & outside the company !Everyone in & outside the company !

DTP

Multimedia

Management

ERP

e.g. SAP

CRM

e.g. BAAN

ADAM

DataBase

AD

AM

Secu

rity

Layer

Integrate with the existing:Integrate with the existing:

ERPBack-end

Front-endOffi

ce

Bro

wse

r DTP

...

CRM No additional programmingNo modifications in security

SAP-Compatible

Any user, any language, any interface

What is Adam ?What is Adam ?

• Adam is also:• Customer specific interfaces via SDK

(software development kit)

Who uses Adam ?Who uses Adam ?

• Customers:• Get the right image in the right

resolution and file format

FT 500Customer base extractCustomer base extract

The future...The future...

• Microsoft Office Plug-ins• Office-users can access the ADAM-environment from

within Word, Powerpoint, Excel, Mail, etc. The chosen asset is inserted with 1-click. No more copy/paste between apps.

• RSS-feeds• RSS or Real Simple Syndication, keeps you up-to-date

with any changes in the database.

• Single Sign On / Virtual workplace• Support of Active Directory and WebDav: only 1 login

in the “domain”.

• DRM (Digital Rights Management)

Microsoft Office Plug-in demoMicrosoft Office Plug-in demo

More info on:

www.adam.be

More info on:

www.adam.be