after the jump > type code: don't go chasing waterfalls: design and development as one fluid...

For many projects in the digital domain, it no longer makes sense to approach a problem as a linear process where polished mockups leave the designer’s hand and land on the developer’s desk. The growing possibilities—and the notable limitations—of the web and the devices used to interact with it require designers and developers to work together from the earliest stages of a project, getting their hands dirty in order to prototype, test, and revise a concept. On the web, nothing is ever “finished.” Rather, something that makes it into the launched project is a point in the evolution from this initial concept. This holds especially true for typography; no longer is type a static object, but rather, a living, dynamic, and adaptable element on the rapidly changing digital frontier. Type/Code, founded by Ian Lord, Andrew Mahon, Lev Kanter, Zeke Shore, is a studio of designers and developers who invent, communicate, build and refine. “We collaborate with ambitious clients who want to bring powerful ideas to life. We find clever solutions to hard problems. We love to immerse ourselves in new domains. We strive to make complicated things beautifully intuitive and powerfully functional.” http://www.typecode.com