advanced seo - huzzah seminar

Embrace your inner nerd

cornerstone content

canonicalization

portentinteractive.comwww.portentinteractive.comwww.portentinteractive.com/index.html

site.com/contact/site.com/contact.htmlsite.com/contact.html?from=home

http://www.target.com/ref=nav_2_t_logo

2,070 results

http://www.target.com/ref=nav_2_t_logo

http://www.target.com/

http://www.target.com/ref=nav_2_t_logo

http://www.target.com/

rel=canonical, anyone?

QDF

QDF

Query Deserves

Watch the trends

News Sites

Search

Social Sites

Write

Promote

Patience

Redirect busted external links

Automate 301 redirection using Levenshtein distance measurement.

Lurie > Laurie= 1

mysite.com/foo/blah.thmlmysite.com/foo/blah.html

1,000 broken links1,000 good ones1,000,000 possible

http://www.conversationmarketing.com/archives/search_engines/000131.html >>http://www.conversationmarketing.com/search_engines/

http://www.conversationmarketing.com/archives/000153.html >> http://www.conversationmarketing.com/archives.html

http://www.conversationmarketing.com/2009/04/link& >>http://www.conversationmarketing.com/blogging/

bit.ly/linklev

Tools

Google Webmaster Tools

opensiteexplorer.org

opensiteexplorer.org

xenu link sleuth+

blekko.com

Firefox!!!!

web developer’s toolbar

FirebugYSlowGoogle Pagespeed

ian@portent.com@portentint

www.conversationmarketing.comwww.portent.com