advanced analytics tour - neudesic...proper advanced analytics frameworks and maturity model 3....

ADVANCED ANALYTICS TOUR

SPONSORS

About NeudesicAccelerating Digital Evolution Across the Enterprise

The Neudesic approach to digital evolution focuses on digitizing the four facets of an organization…

Employees

DIGITAL EVOLUTION

OperationsCustomers

Products

PREDICTIVE ENTERPRISE

ENTERPRISE NERVOUS SYSTEM

DIGITAL PLATFORMS

DIGITAL WORKPLACE

IMPACT

Neudesic’s Service Lines

Our focus is the Predictive Enterprise where every business decision is supported by your enterprise’s collective wisdom.

PredictiveEnterprise

We achieve this through traditional and advanced analytics techniques and technologies.

PredictiveEnterprise

We leverage a combination of machine learning and predictive analytics to optimize your decision making process and provide amazing insights into how your business operates.

PredictiveEnterprise

T O P I C S C O V E R E D

Introduction to Advanced Analytics

Advanced Analytics Solution Framework

Technologies Driving Advanced Analytics

Advanced Analytics Use Cases

TODAY’S PRESENTERS

Data Analytics

Data + Analytics

Modernizing Business Intelligence

Data Management• ETL• ELT• MDM• Integration

Workflows

Data Storage• RDBMS• BigData• NoSQL• DataLakes

Advanced Analytics• Predictive• Prescriptive• PrescriptiveBatch• RealTime

Reporting & Visualization• Reporting• Exploration

What happened?

D I F F I C U L T Y

VA

LU

E

D E S C R I P T I V E A N A L Y T I C S

Why did it happen?

D I A G N O S T I C A N A L Y T I C S

What will happen?

P R E D I C T I V E A N A L Y T I C S

How can we make it happen?

P R E S C R I P T I V E A N A L Y T I C S

H I N D S I G N T

I N S I G H T

F O R E S I G H T

Data + Advanced AnalyticsNeudesic’s Vision

A D V A N C E D A N A L Y T I C S

T R A D I T I O N A L B I

What happened?

D I F F I C U L T Y

VA

LU

E

D E S C R I P T I V E A N A L Y T I C S

Why did it happen?

D I A G N O S T I C A N A L Y T I C S

What will happen?

P R E D I C T I V E A N A L Y T I C S

How can we make it happen?

P R E S C R I P T I V E A N A L Y T I C S

H I N D S I G N T

I N S I G H T

F O R E S I G H T

Data + Advanced AnalyticsNeudesic’s Vision

Integrate into existing analytics

Taking Advantage of New InformationEvolution of the Data Source

Advanced Analytics now accounts for 12.4% of all data & analytics spend in today’s enterprise.

THE BUYERS MARKET RESPONSE

THE TECHNOLOGY MARKETS RESPONSE

PaaS

AlgorithmMarketplace

MAJOR VENDOR

VS.

BEST OF BREED

VERTICAL AGNOSTIC TOOLS AND PLATFORMS

Operations

Marketing

$ Finance

Single Platform

üLicensing üTrainingüGovernanceüConfidence

REINVENTION IS KEY TO A COMPETITIVE MARKETPLACE

To account for need of reinvention, you’ll need to be aligned with:

1. Proper technology2. Proper advanced analytics frameworks

and maturity model3. Research à model4. Promote to integration

Goes without saying, if everyone is headed this direction.

WHERE WE WANT TO FOCUS

CRAWL WALK RUN

WHAT IS A CULTURE OF ANALYTICS?

“Everyone has the ability to ask and answer questions with data.”

“Everyone participates in the data discovery process.”

”A place where people can be creative with data.”

“An environment where workers aren’t limited to prebuilt reports.”

“Gut decisions become data driven decisions.”

WHY IS AN ADVANCED CULTURE OF ADVANCED ANALYTICS IMPORTANT?

“When we see data displayed in a picture or graph, meaningful relationships that we would likely have missed are often made obvious.”

“The cost is that we also sometimes perceive pattern that in reality have no meaning.”

– Leonard Mlodinow

DEVELOPING A CULTURE OF ANALYTICS

Involvement of everyone in the organization.

Intimate knowledge needed for success

tends to stick to industry experts.

A FEW USE CASES

PIPELINE SORTING FOR INCREASED DONATION REVENUE

What we know:1. Is the person involved in the

organization somehow?2. Where does the person live?3. Possible Donation History

Associated?

Overview: Non Profits & Major Universities run off of large donations.

FORECASTING DEMAND

What we may know:1. Historical values2. Indication of seasonality3. Future values of information that

has a predicable relationship

Historicalvalues

Indication of seasonality

Future values of information

Overview: Operations team needs precise estimates for future demand in order to properly allocate capital.

PREDICTIVE MAINTENANCE

What we may know:1. RPM 2. Weight on Bit3. Rock formations4. Type of Bit

Overview: An oil drilling company would like to know when drill bits are likely to break, rather than go through the process of replacing broken ones.

Customer Information from many sources:§ CRM§ Point of Sales (POS)§ Customer Support§ Social media (Twitter, Facebook, etc.)§ Customer behavior and interactions

3600 DEGREE CUSTOMER VIEW

Charting Your Course

Find Your Quick Wins!

• Do you have a data driven culture?

• User adoption must be a focus.

• Utilize Neudesic’s “ROI Focused Development Approach.”

ROI SHOULD DRIVE YOUR NEXT STEP

FIND YOUR QUICK WINS

Device Monitoring

Team Strength & Retention

Sales Status Reports

High Value – Low Feasibility High Value –High Feasibility

Low Value – Low Feasibility Low Value – High Feasibility

Bubble Size = Relative ROI within first year

Valu

e to

Bus

ines

s

Feasibility

Quick Wins

TOPPICTUREbrush

Conduct a 1-2 hour workshop with business stakeholders to identify opportunities to adopt Big Data and Advanced Analytics solutions:

• Joint Strategy session• Identify various Big Data solution design patterns• Brainstorm Big Data and Advanced Analytics uses cases• Discuss opportunities for PoCs and PoTs

DISCOVER YOURDATA’S POTENTIAL

Marc LobreeMarc.lobree@neudesic.com

Karla BenefielKarla.benefiel@neudesic.com

Mike RossiMike.rossi@neudesic.com

Advanced Analytics TourQuestions?