acting outside the box
Post on 09-Jan-2017
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Acting outside the design box. Alexandra Deschamps-Sonsino @iotwatch alex@designswarm.com
This is not a talk. This is an invitation to act.
Good Night Lamp London internet of things meetup
Consultancy
2016: a year to remember. Remember what?
The noise of time.
How to turn an event
into a discussion into a community action
into results.
How to turn an event
into a discussion into a community action
into results in design.
How to turn an event
into a discussion into a community action
into results in business.
How to turn an event
into a discussion into a community action
into results in cities and our countryside.
How to turn an event
into a discussion into a community action
into results in society.
To design should be about action.
To design should be about action while being aware of the consequences.
To design should be about action while being aware of the consequences
on society.
To design should be about action while being able to identify the
hypocrisy of our time.
1950s bedsit 2016 co-living space ‘The Collective’
Poverty was described as spending over 50% of your income on rent.
Not every act of design has a capitalist impact.
But every act of design has a social impact.
Stewart Brand
The Eames
Buckminster Fuller
Tibor Kalman
Design is not a race it’s a marathon.
Design is not a race it’s a marathon
with your hands tied behind your back (sometimes).
‘Why is it so hard to design a website for government’
Why is it so hard to work with government
But sometimes there’s a downward slope to the marathon.
Companies that need help and have very little funding.
Companies that need help and have very little funding
and may never raise very much.
Companies that need help and have very little funding
and may never raise very much But are incredible.
Companies that need help and have very little funding
and may never raise very much But are incredible
and local!
Air Quality Egg
Farmbot.io
opensourceecology.org
Gamaya
Why isn’t design core to these companies development?
99 problems.
I.P. Legal
Product design Hardware design
Embedded software Connectivity issues
Middleware APIs
User Experience Prototyping Certification
Financing Sales & Marketing
Manufacturing Assembly
Distribution Returns
Some of which relates to design
I.P. Legal
Product design Hardware design
Embedded software Connectivity issues
Middleware APIs
User Experience Prototyping Certification
Financing Sales & Marketing
Manufacturing Assembly
Distribution Returns
So design is out of action until it’s too late.
How do you change the role of design?
By showing up but also…
Build meaningful collaborative projects with no clients.
thegoodhome.org
Build communities with no ROI.
Iot.london
Build ideas that are free to use
and open to collaboration.
madenearyou.org
Only then can you act outside of the
design box.
Good luck. designswarm.com goodnightlamp.com iot.london thegoodhome.org madenearyou.org Alexandra Deschamps-Sonsino @iotwatch alex@designswarm.com
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