accommodation industry outline presentation with excercises susanna saari october 2006

Accommodation Industry Outline

Presentation with excercises

Susanna Saari October 2006.

Background

The development of accommodation establishments in Finland 1996 - 2003

Hotels Hostels Holiday villages Camping

• Typical for Finland is the small size of establishments.

• Hotel is the most common form of accommodation

• Seasonality plays a big role in Finnish tourism, this is true also with accommodation

Capacity in Finland

The development of capacity 1999 - 2005

Hotels Hostels Youth hostels Holiday Villages Camping site cottages

Finnish hotel chains (2005)

Average occupancy rates 1994 - 2005

Hotels Hostels Holiday villages Camping sites Youth hostels

1. Task

• Compare the accommodation capacity of Finland to – Your own country of origin (exchange students) or– To another European country of your choise

• What are the major differences in:– capacity?– types of accommodation?– average occupancy rates?

Task 2.

• Familiarize yourself to ”Hotel OnLine” latest report on

Top 10 European hotels (http://www.hotel-online.com/News/PR2006_1st/Feb06_EuropeChains.html)

– Write a small analyses report based on the information provided (max. 2 x A4) including the following points:

• What are the major changes in the European accommodation market?

• Which major chains are NOT represented in Finland and which are?

Task 3.

• Familiarize yourself to ”Hotel OnLine” Ranking – ”Top Ten Worldwide Hotel Chains Growth 1995-2005”

(http://www.hotel-online.com/News/PR2005_4th/Oct05_HotelBrandRanking.html)

Analyze and compare European and Worldwide accommodation based on the figures and report.