academic research & picture libraries

HOW TO MANAGE YOUR COLLECTIONS:UNITING ACADEMIC RESEARCH AND COMMERCIAL DEMAND FOR PICTURE COLLECTIONS

28.01.09

We believe that everyone everywhere should have the right to access, use and benefit from cultural collections.

We believe that everyone everywhere should have the right to access, use and benefit from cultural collections.

Our aim...Our aim...

CollectionsCollections LawLaw

CommerceCommerce TechnologyTechnology

KnowledgeKnowledgeConsumersConsumersCollections

Trust

UK Social Enterprise

Independent

12-15 staff

Based in London & Cambridge

UK Social Enterprise

Independent

12-15 staff

Based in London & Cambridge

About us...About us...

The new Collections Management...The new Collections Management...

Collections Development

Collections Knowledge

Collections Care

Collections Access

BSI PAS 197: A Code of Practice for Collections ManagementBSI PAS 197: A Code of Practice for Collections Management

A joint standard for museums, archives and libraries

Emphasising collections as the core ‘product’ of cultural institutions

Looking at collections through the eyes of the consumer

Understanding the different models of using collections

Prioritising content creation against a known demand...

A joint standard for museums, archives and libraries

Emphasising collections as the core ‘product’ of cultural institutions

Looking at collections through the eyes of the consumer

Understanding the different models of using collections

Prioritising content creation against a known demand...

9 years of Digitisation in museums...9 years of Digitisation in museums...

•IT Challenge Fund (1999)

•NOF-Digitise Programme (2001-2004)

•Culture Online (2005-2006)

•JISC Collections

•Renaissance funding

= over £70m invested in Digital Cultural Content

= Hundreds of thousands of digital images of objects in collections

•IT Challenge Fund (1999)

•NOF-Digitise Programme (2001-2004)

•Culture Online (2005-2006)

•JISC Collections

•Renaissance funding

= over £70m invested in Digital Cultural Content

= Hundreds of thousands of digital images of objects in collections

The next stage....The next stage....

Consolidating the content

Going back and adding value

Integrate, aggregate, federate

Understanding the business model for cultural material

Competitive, not sustainable

Consolidating the content

Going back and adding value

Integrate, aggregate, federate

Understanding the business model for cultural material

Competitive, not sustainable

OpenCultureOpenCulture

Open as in ‘Open Source’

Bringing together DCMS, MLA, BBC, London2012, C4, Arts Council etc.

Looking at the ‘Digital Agenda’ in its broadest sense

Sharing intelligence about future priorities

Building the Grid...

Open as in ‘Open Source’

Bringing together DCMS, MLA, BBC, London2012, C4, Arts Council etc.

Looking at the ‘Digital Agenda’ in its broadest sense

Sharing intelligence about future priorities

Building the Grid...

Mass-market audiences

Mass-market services

Grid

Cultural databases

Sector-specific services

Sector-specific audiences

The market for cultural content...The market for cultural content...

Internal (management) Public Access Educational Commercial

The market for cultural content...The market for cultural content...

Internal

Public

Academe

Money

Stock control – what is it, where is it, do we own it, do I need to conserve it?

Discovery & entertainment – what have you got, can I see it, what do you know about it?

Research – what have you got that relates to my work, what do you know about it?

Use – what have you got that I can use to illustrate/advertise my product, can I use it, how much will it cost?

The answerThe answer

Internal (management)

Public Access Educational

Commercial

METADATA!

Supply and demand...Supply and demand...

Academic and commercial demand share common characteristics:

•They are unpredictable

•They are asymmetric

•They depend on (a) findability and (b) usability

•Academic research & publishing are a commercial proposition these days

•Any use adds value - both commercial and academic activity can drive value back into the public work of cultural institutions

Academic and commercial demand share common characteristics:

•They are unpredictable

•They are asymmetric

•They depend on (a) findability and (b) usability

•Academic research & publishing are a commercial proposition these days

•Any use adds value - both commercial and academic activity can drive value back into the public work of cultural institutions

From inventory to product...From inventory to product...

Digitising material creates a product

There is a ‘commercial’ demand for that product

Cataloguing and describing the product adds value to it

Internal processes and systems still emphasise stock control

We need to adjust our priorities when creating this product to ensure that it is fit for purpose

Put it this way – we can use public investment to create a commercial product which promotes the sustainability of our industry, but only if we do our job properly, use sensible standards and care about copyright & licensing...

Digitising material creates a product

There is a ‘commercial’ demand for that product

Cataloguing and describing the product adds value to it

Internal processes and systems still emphasise stock control

We need to adjust our priorities when creating this product to ensure that it is fit for purpose

Put it this way – we can use public investment to create a commercial product which promotes the sustainability of our industry, but only if we do our job properly, use sensible standards and care about copyright & licensing...

Unlocking KnowledgeUnlocking Knowledge

Joint Collections Trust/British Library/Strategic Content Alliance initiative

Driving understanding of licensing as a central mechanism for enabling distributed use of digital cultural content

Lobbying for a conducive legislative environment

Investigating collective licensing

Looking for cost-effective, proportionate solutions which mitigate risk and promote use (both direct and aggregated)

Joint Collections Trust/British Library/Strategic Content Alliance initiative

Driving understanding of licensing as a central mechanism for enabling distributed use of digital cultural content

Lobbying for a conducive legislative environment

Investigating collective licensing

Looking for cost-effective, proportionate solutions which mitigate risk and promote use (both direct and aggregated)

The motivations to meta-describeThe motivations to meta-describe

It satisfies your public-service remit

It promotes confidence

It enables innovation

It encourages partnership and opportunity

It adds commercial value

It turns collections from a liability to an asset

It satisfies your public-service remit

It promotes confidence

It enables innovation

It encourages partnership and opportunity

It adds commercial value

It turns collections from a liability to an asset

Contact...Contact...

Nick PooleChief ExecutiveCollections Trust

01223 316 028www.collectionstrust.org.ukwww.collectionslink.org.ukwww.culturalpropertyadvice.gov.ukwww.discs-uk.info

Nick PooleChief ExecutiveCollections Trust

01223 316 028www.collectionstrust.org.ukwww.collectionslink.org.ukwww.culturalpropertyadvice.gov.ukwww.discs-uk.info