aa tshirt co
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Jacob Chowpaknam, Nikhil Gupta, Adam Kinney,
Brittany Neely, Varun Sarna, Albert Xu
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agenda
company background
organizational structure
current management issues recommendations
conclusion
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ann arbor t-shirt company
founded by two Michiganalums
garment printing andembroidery studio
world-class service: lowprices, dependable serviceand strict deadlines
true, local vision
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company statement
Our aim is to provide all of the benefits of a world-class
company while maintaining a true, local vision.T
hismeans that while we invest heavily in order managementtechnology, top equipment, and training, we will also sitand talk with you all afternoon if you have time - maybeeven about something t-shirt related.
-Jerry Kozak and Ricky Winowiecki, Owners
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organizational structure
Shared
Leadership
Full
Time/Part
TimeEmployees
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the catch-22 of growth
Fast Growing
Current
ManagementIssues
rapid growth of the business currentlystalled by organizational and structural
business components
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current management issues
shared leadership
psychological contract/hiring philosophy
customer/environment relations
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shared leadership
managing sideways
personality difference
optimism vs. pessimism
educational backgrounds
engineering vs. business
close friendship
long hours together
nothing brings two people together like debt.
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psychological contract
strong mutual understanding betweenmanagers and employees = productivity
Jerry & Rickysexpectations for
employees
think critically
work competently be detail-oriented
employeesexpectations for Jerry
and Ricky
be responsive to
any reasonable
requests or conflicts
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hiring philosophy
consistent with psychological contract
creating a fun and comfortable workenvironment
hire people who are chill and friendly
employees need to create and maintain genuinerelationships with customers
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relationship to environment
connection with local organizations
differentiation from competitors
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customer vision
It is our hope that you'll walk
away from your t-shirt(hoody/tote/etc.) orderingexperience thinkingif only mywedding planner had been so
accommodating.
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recommendations
implement CRM tools
leverage social media
develop new employee training program
define distinct managerial roles
alter hiring philosophy for creative abrasion
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CRM: customer relations management
purpose: maintain personal relationshipswith clients through a period of rapidgrowth
CRM automates customer processes
invoicing, outreach, client contacts
creates a customer profile for quick and easyreference
suggestion: Sales Force
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leveraging social media
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new-hire orientation
Establishment of expectations and tasks
Machinery
operations
Customer
relations
Learn
expectations
back end front end
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define distinct managerial roles
company grows disagreementsincrease needclearer distention ofleadership roles
reduce time wasted on
argument better guidance for
employees
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hiring philosophy
currently: comfortableclone syndrome solution: creative
abrasion increase
accommodation ofemployee needs consistent productivity is
necessary as companyexpands
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conclusion
FastGrowth
CreativeAbrasion
CRM/Maintainlocal
relationship
Distinction ofleadership
roles
Orientation/
Training
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questions?
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