a new line of action in the rockies and beyond. o all the irish music you want!

FRONT RANGE ACTION SPORTS

A New Line of Action in the Rockies and Beyond

CELTIC MUSIC PERFORMANCE

o All the Irish Music You Want!

CELTIC MUSIC

o Distinctive Style of Ireland and Scotland

o Applies to

Easy-Listening

“Mood” Music

o Marketed as

Relaxing

Evocative

REACHING NEW HEIGHTS WITH OUR 2016 GOALS

Increasing our market position in theWestern United States in the Winter Sports arena

EXPANDING OUR PLACE IN THE ACTION

WINTER SPORTS IN THE WESTERN U.S.

SKIING SNOWBOARDING

A popular sport with staying power

Average age of participant: 35 years

Healthier lifestyles contribute to longevity in the sport

Fastest growing winter sport

Average age of participant: 23 years

82% of participants are males in the 13 to 24 year age group

OUR MOST POPULAR WINTER PRODUCTS

Snowboards Boots Goggles Bindings Skis Jackets

Snow

boar

ds

Goggl

esSk

is0

500

1000

1500

2000

2500

FallWinterSpring

CALIFORNIA AND WASHINGTON RESIDENTS INCREASINGLY SPEND THEIR WINTER

VACATION TIME AT LOCAL RESORT AREAS SUCH AS LAKE TAHOE AND CRYSTAL

MOUNTAIN.

Front Range Action Sports