7 challenges (and possible solutions) in 7 minutes

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Lightning talk presented at Museums and the Web 2014.

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Introducing social digital - 7 challenges (and possible solutions)

in 7 minutes

Kajsa Hartig, @kajsahartig Nordiska museet

Stockholm, Sweden

Photo: cwasteson, Flickr, CC-BY, http://www.flickr.com/photos/wastes/5117925636

Photo: cwasteson, Flickr, CC-BY, http://www.flickr.com/photos/wastes/5117925636

Sweden’s largest cultural historical museum Founded in 1873 Situated in Stockholm Incl. four castles and manors + 160 employees

The New Media Department was founded in 2011 1.  Mandate 2.  Resources 3.  Support from our management

Photo: Ubern00b, CC-BY-SA,Wikimedia Commons, http://en.wikipedia.org/wiki/File:CD_autolev_crop.jpg

Photo: Rama, CC-BY-SA, Wikimedia Commons, http://en.wikipedia.org/wiki/File:Canon_EOS_DCS_3c_IMG_4153.jpg

Photo: Ubern00b, CC-BY-SA,Wikimedia Commons, http://en.wikipedia.org/wiki/File:CD_autolev_crop.jpg

Photo: Rama, CC-BY-SA, Wikimedia Commons, http://en.wikipedia.org/wiki/File:Canon_EOS_DCS_3c_IMG_4153.jpg

The Social Organisation

7 CHALLENGES

People Content

Strategy and practice

The Digital Ecosystem, inspired by Yale Digital Collections Center.

Technology

People Content

Strategy and practice

Technology

The Digital Ecosystem, inspired by Yale Digital Collections Center.

Disruptive changes

Social

1 Inability to introduce social digital into the organisation

2 Lack of social digital awareness within management

3 Integrating social digital in everyday life

4 Failing to recognize the need for a holistic view – the digital eco system

5 Inability to re-prioritize work efforts

6 Lack of flexibility, rigid structures and hierarchies

7 Lack of adequate technological devices, training, etc.

7 SOLUTIONS

1 2 3 4 5 6 7

Failing to introduce the idea of So/Di

Management not digitally aware

Failing to adopt in every day life

Not paying attention to Digital Echo System

Inability to reprioritize work efforts

Rigid unflexible structures/hierarchies

Lack of adequate devices, training

1 2 3 4 5 6 7

Plan, where to start, what to achieve

Management not digitally aware

Failing to adopt in every day life

Not paying attention to Digital Echo System

Inability to reprioritize work efforts

Rigid unflexible structures/hierarchies

Lack of devices, training

1 2 3 4 5 6 7

Plan, where to start, what to achieve

Invite external expertise, show results

Failing to adopt in every day life

Not paying attention to Digital Echo System

Inability to reprioritize work efforts

Rigid unflexible structures/hierarchies

Lack of devices, training

1 2 3 4 5 6 7

Plan, where to start, what to achieve

Invite external expertise, show results

Make it relevant, educate, support

Not paying attention to Digital Echo System

Inability to reprioritize work efforts

Rigid unflexible structures/hierarchies

Lack of devices, training

1 2 3 4 5 6 7

Plan, where to start, what to achieve

Invite external expertise, show results

Make it relevant, educate, support

Map your system, learn how it works

Inability to reprioritize work efforts

Rigid unflexible structures/hierarchies

Lack of devices, training

1 2 3 4 5 6 7

Plan, where to start, what to achieve

Invite external expertise, show results

Make it relevant, educate, support

Map your system, learn how it works

Educate, launch pilot projects

Rigid unflexible structures/hierarchies

Lack of devices, training

1 2 3 4 5 6 7

Plan, where to start, what to achieve

Invite external expertise, show results

Make it relevant, educate, support

Map your system, learn how it works

Educate, launch pilot projects

Encourage cross departmental work

Lack of devices, training

1 2 3 4 5 6 7

Plan, where to start, what to achieve

Invite external expertise, show results

Make it relevant, educate, support

Map your system, learn how it works

Educate, launch pilot projects

Encourage cross departmental work

Know what it takes to succeed

Thank you!

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