5 ways to make your data count

@The_ARF | @reidandrew | #ARFRETHINK14

5 ways to make your data countAndrew Reid – Vision CriticalRe:Think 2014

@The_ARF | @reidandrew | #ARFRETHINK14

5 ways to kick butt in MR• Know your business

• Leverage all listening posts

• Think longitudinally

• Market your insights

• Embrace technology

@The_ARF | @reidandrew | #ARFRETHINK14

#dreamjob

@The_ARF | @reidandrew | #ARFRETHINK14

@The_ARF | @reidandrew | #ARFRETHINK14

Know Your BusinessKnow Your BusinessKnow Your BusinessKnow Your Business

@The_ARF #ARFRETHINK14

@The_ARF | @reidandrew | #ARFRETHINK14

Product marketing Corporate coms

Partner activation Product Development

Internal Inputs (Pull)

@The_ARF | @reidandrew | #ARFRETHINK14

Marketing Job Shadow

Cross Dept. Meet Ups Be Curious

Internal Inputs (Push)

Work with all listening postsWork with all listening postsWork with all listening postsWork with all listening posts

@The_ARF #ARFRETHINK14

@The_ARF | @reidandrew | #ARFRETHINK14

@The_ARF | @reidandrew | #ARFRETHINK14

Gartner’s Quantified self definition

@The_ARF | @reidandrew | #ARFRETHINK14

@The_ARF | @reidandrew | #ARFRETHINK14

KEYWORD TWITTER SEARCH GOOGLE ALERTS

@The_ARF | @reidandrew | #ARFRETHINK14

Think longitudinallyThink longitudinallyThink longitudinallyThink longitudinally

Market your insightsMarket your insightsMarket your insightsMarket your insights

@The_ARF | @reidandrew | #ARFRETHINK14

@The_ARF | @reidandrew | #ARFRETHINK14

@The_ARF | @reidandrew | #ARFRETHINK14

Embrace technologyEmbrace technologyEmbrace technologyEmbrace technology

@The_ARF | @reidandrew | #ARFRETHINK14

CommunicationGoogle Hangouts

User GroupsG+ communitiesLinkedin groups

Note Taking & AutomationEvernoteifttt.com

Password ManagementLastpass

Time ManagementChronosToggl

Contact ManagementCard munch

Social CRM Tools ChatterLithiumYammer

@The_ARF | @reidandrew | #ARFRETHINK14