5 ways entrepreneurs can enhance local communities
Post on 17-Feb-2017
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WAYS ENTREPRENEURSCAN ENHANCELOCAL COMMUNITIES
BENNAT BERGER
5
ORIGINALLY PUBLISHED ON ENTREPRENEUR.COM
“When you give to your community, thecommunity tends to give back to you.”
Annie Pilon
SPONSOR NON-PROFITORGANIZATIONS INTHE COMMUNITY1
Many local organizationsare looking for companysponsors to cover the costsof major events and someadministrative expenses.
They will do their part to promote yourgenerosity through their marketing
efforts, which can help you get morevisibility in the community.
INCORPORATEVOLUNTEERING IN THECOMPANY MISSION2
Make a passion for socialgood part of yourcompany’s mission soyou and your employeescan give back to thecommunity together.
Encouraging a spirit of volunteerism andgiving back within your mission statement
- and through ways you operate as acompany -- can be beneficial to both team
members and the community at large.
DESIGN ABUSINESS MODELTHAT GIVES BACK3
The goal is to automate thedonation to a non-profit sothat all customers andclients are aware that aportion of their purchaseends up with a good cause.
If your business can organicallyincorporate community enhancement
into its ethos, that’s even better.
As your business gains momentum,you should consider branching out
to more than one charitableorganization or community project
to serve as a philanthropist.
CONTRIBUTE TO THELOCAL ECONOMY4
Contribute to the localeconomy by buying suppliesand raw materials fromlocal vendors and partnerwith local businesses forany services and otherbusiness-related purchases.
Opening newbusinesses or buildingnew properties oreven green spaces,like parks, can alsoenhance a communityby drawing in foottraffic and tourism,thus boosting localbusinesses andstimulating theeconomy.
PROMOTE LOCALBUSINESSES5
You can take the lead onpromoting other localbusinesses through co-marketing efforts orsimply through referrals.
The goal is to create a sense of community andcamaraderie among other business owners
since you are all invested in selling andmarketing to the same customers.
Showing your support for non-profits andcommunity organizations can help you buildvalue, both within the organization as you
encourage a spirit of volunteerism andphilanthropy, and with your customers as you
show you are invested in your localcommunity’s quality of life and future.
Read full article on Entrepreneur.com
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