25 ultimate pinterest marketing tips and tricks for 2013

25 ULTIMATE PINTEREST MARKETING TIPS AND TRICKS FOR SMALL BUSINESS IN 2013

Design By Yogesh GautamDigital Marketing ExpertSquareZoom Digital Marketing & Advertising(http://SquareZoom.com )

WHAT IS PINTEREST?

Pinterest is a Pin Board style Social Photo and Video

Sharing site launched in 2009 by Cold Brew Labs Inc.

Pinterest is the “Fastest growing Social Networking

Service in the World.” Pinterest allows users to create

and manage image collections according to related

theme.  It allows users to browse other’s Pin Boards for

Re-Pin for their collections and Likes photos. You can

also share Pins on Facebook and Twitter.

IS PINTEREST IMPORTANT FOR YOUR BUSINESS?

Pinterest is growing very fast, daily unique visitors of

Pinterest is nearly 1.5 million and spending an around 15

minutes a day on the website. In January 2012, Pinterest

drive greater traffic to websites than combined Google

Plus, Youtube, LinkedIn and Reddit traffic. So, Pinterest

offers opportunity to Businesses and Internet Marketers

to grow their business. So, I am trying to post some

Pinterest marketing tips to improve your business.

PINTEREST MARKETING TIPS AND TRICKS

Register at Pinterest 

and create a username,

you can use business name as your

username.

PINTEREST MARKETING TIPS AND TRICKS

At the time of setting up your Pinterest account, add a

paragraph about you, add your business name on your

profile and your business description and keyword-rich text

in your About Description. Add your website or blog URL in

your profile.

PINTEREST MARKETING TIPS AND TRICKS

After creating a Pinterest account, you can create online

Boards on different topics related to your business and

then you can add videos and images to your Boards by

pinning them. Name your pin boards according to your

services and products. Be creative to name your pin board.

You need to keep your board names interesting but short.

When you will pin something in board they will get shared.

PINTEREST MARKETING TIPS AND TRICKS

Connect your Pinterest account to your other social media

sites like Facebook and Twitter to get most visibility for

your pins; it will help you to gain your followers. Don’t

forget to integrate your Pinterest account with Facebook’s

timeline; this is very powerful featuring which able to post

your content on both the side at same time.

PINTEREST MARKETING TIPS AND TRICKS

Follow other Pinterest users with related

theme and in your local area.

PINTEREST MARKETING TIPS AND TRICKS

Put a Pinterest follow button on

your website so that visitor of

your website can follow you or

your business on Pinterest

easily. You can find HTML code

at Pinterest Goodies.

PINTEREST MARKETING TIPS AND TRICKS

Pin lots of quality images and videos on

your board. Infographics are the highly

popular content these days. People likes

Infographics, so develop some Infographics

related to your business and Pin it on

Pinterest.

PINTEREST MARKETING TIPS AND TRICKS

You can tag other Pinterest user in your pins

it will help to grow your network, you can

use @username to tag.

PINTEREST MARKETING TIPS AND TRICKS

“Like” and comments on other user’s pins.

It will help to grow your network and

increase comments on your pins. Keep

attention on trends. You can click on the

“Popular” link on home page of your

Pinterest.

PINTEREST MARKETING TIPS AND TRICKS

Not just pin your own

unique stuffs as well

as repin other’s pin, it

will help to increase

your follower.

PINTEREST MARKETING TIPS AND TRICKS

You can pin interesting and informative

videos on Pinterest. You can share videos

from youtube and other videos sharing

websites easily. You can create your own

videos to share on Pinterest

PINTEREST MARKETING TIPS AND TRICKS

Always write an informative description at

the time of Pin an image. This description

will use when other people will Re-pin it. You

can use your business name in the

description for branding of your business.

PINTEREST MARKETING TIPS AND TRICKS

If you want to publish an image on your

website or blog posts you can use embed

option to publish it. Always use images or

videos in your blog post, so that readers can

share your blog post. If you are not adding

any image or videos in your blog post, no

one can Pin it on Pinterest.

PINTEREST MARKETING TIPS AND TRICKS

You can use Pinterest iPhone app if you

have iPhone. You can pin images from

iPhone camera, you can also add location to

these pin so that other people can find your

images easily.

PINTEREST MARKETING TIPS AND TRICKS

You can watermark the images with your

business name or you can add text on these

images

PINTEREST MARKETING TIPS AND TRICKS

You can also create seasonal or holiday

board which is related to your business or

brand and Pin images on these board, like

New Year’s, Christmas, Resolutions, etc.

PINTEREST MARKETING TIPS AND TRICKS

Choose keywords accordingly your business

and add in image’s description so that other

people can find your images at time of

searching.

PINTEREST MARKETING TIPS AND TRICKS

If you want to see who is pinning your

images videos, you can find it on this url

http://pinterest.com/source/yoursite just

replace “yoursite” with your website url

PINTEREST MARKETING TIPS AND TRICKS

You can add your price on your pins, if you

want your own Pinterest shop. Just add $ or

£ symbol followed by item’s price in your

image’s description. If you add prices to

your Pin, these pins will be featured in

Pinterest’s Gift section

PINTEREST MARKETING TIPS AND TRICKS

You can create a special board for your

company’s team members where you can

add your employee’s photo with bio. You

can add photo of special moment in your

company.

PINTEREST MARKETING TIPS AND TRICKS

Add latest news and new best things in your

niche. You can get the trust of your

followers if you will provide the best news

from trusted sources

PINTEREST MARKETING TIPS AND TRICKS

Analysis when you are getting most Repins,

comments and likes, analysis your referral

traffic stats to your website. You can use

this data for maximize the traffic and

engagement

PINTEREST MARKETING TIPS AND TRICKS

If you host and participate in any events like

webinars or other classes you use the

material and pictures and videos of events

PINTEREST MARKETING TIPS AND TRICKS

You can use Pinterest Board for case

studies; Turn your text case studies into

beautiful and interesting pictures or videos

people will like it

PINTEREST MARKETING TIPS AND TRICKS

You can run a Pinterest contest for your

reader. Invite your readers to Pin links and

images from your blog post or website and

inspire them. You can offer a prize for it. You

can create a board for discounts coupons

and update regular discounts information

about your business on it.

PINTEREST TOOLS AND APPS

You can find Pinterest Tools Apps at Pinterest Goodies for

Pinterest marketing. Pin It Button for Web Browser,

Pinterest Apps for iPhone, Follow Button for Websites or

Blogs and Pin It Button for Websites or Blogs are available

here Pinterest.com/About/Goodies/. If you are using Google

Chrome you install Pinterest Chrome Extention. For

WordPress blogger you can add Pinterest WordPress Plugin

 for your blog.

Thank youContact Us

Yogesh Gautam(Digital Marketing Expert)

(SquareZoom Digital Marketing & Advertising Agency)

http://SquareZoom.com

yogesh@squarezoom.com

http://pinterest.com/yogeshgautam