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2021 MEDIA PACK
ABOUT ITR
First published in 1989 as International Tax Review, ITR is the market-leading publication providing daily, weekly and monthly insights on the changing corporate tax landscape. Peer insight drives our news, special features and events, and we do this by talking to market leaders to uncover the tactics and strategies of tax directors at the world’s biggest businesses.
ITR now incorporates the former standalone publication TP Week into a single service, and as such, caters for our subscribers in in-house tax teams, advisory firms and governmental bodies within the areas of direct and indirect tax and transfer pricing. Within these areas, we also focus on controversy and litigation, technology and automation, tax compliance and much more, ensuring that our content goes beyond black letter analysis and legislative updates.
T A X R E F E R E N C E L I B R A R Y N O 1 3 7
Mergers & Acquisitions
Published in association with:
burckhardt LtdGalicia AbogadosKPMG ChinaSMPS LegalYulchon
T A X R E F E R E N C E L I B R A R Y N O X Y Z
Local InsightsChina
International Tax Review
TAX REFEREN
CE LIBRARY NO
XYZ: TRANSFER PRICIN
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w.itrinsight.com
Published in association with:
T A X R E F E R E N C E L I B R A R Y N O 1 3 9
Transfer PricingFinancial Services 1st edition
T A X R E F E R E N C E L I B R A R Y N O X Y Z
Local InsightsUSA
International Tax Review
TAX REFEREN
CE LIBRARY NO
XYZ: TRANSFER PRICIN
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w.itrinsight.com
WHAT WE OFFER
ITR provides news and analysis in these key areas: Corporate tax, indirect tax, tax disputes, tax compliance and transfer pricing.
As a source of essential reading for corporate tax directors, CFOs, private practice and all those involved in the industry, ITR covers the latest monthly news on national legislation, key cases, disputes, and any changes in tax practice and policy in online articles and weekly newsletters.
Special Focus articles are annual guides to showcase specialist insight from leading global tax advisors on topical tax developments.
These articles provide thematic insight on tax issues such as transfer pricing and energy. They not only serve to supplement ITR’s daily tax news, but also provide an opportunity for firms to demonstrate their expertise.
ITR provides an opportunity for firms and individuals to become an exclusive correspondent for their jurisdiction, covering tax trends and developments in their country for a year.
Our ‘Local Insights’ allows tax firms to exclusively cover economies ranging from Brazil to Switzerland and to share their expertise with a global readership looking for short, easy to read updates on the jurisdictions relevant to them.
Showcase your firm’s expertise and become the authority for your jurisdiction in the following areas:
• General tax• Direct tax• Indirect tax• Transfer pricing• Tax disputes• Tax technology• Transactional tax• Tax insurance
NEWS AND ANALYSISEDITORIAL COVERAGE
PEER ANALYSIS
LOCAL INSIGHTS
page views annually on internationaltaxreview.com1
followers on social media2
email subscribers receiving ITR weekly newsletters globally3
print and online distribution4
1,429,000+
48,400+
7,800+
2,700+
Americas28.2%
Asia-Pacific26.8%
43.8%EMEA
OUR REACH AND AUDIENCE
ITR is distributed in print and online formats to over 2,700 tax professionals and individuals in tax-related roles and organisations globally. Industry representation includes finance, technology and energy sectors as well as government organisations, NGOs and academic institutions.
ITR IN NUMBERS
GEOGRAPHICAL BREAKDOWNS
1Google Analytics: 18th November 2019 – 17th November 2020 2Based on followers: LinkedIn - ITR Insights and ITR (International Tax Review), and ITR Twitter (17th November 2020) 3Weekly newsletters: ITR Direct Tax, ITR Indirect Tax, ITR Transfer Pricing, ITR Friday Round-up (17th – 23rd November 2020) 4Subscribers and controlled circulation (November 2020) 5Monthly newsletter: October 2020 6Based on followers: World Tax and World Transfer Pricing accounts (17th November 2020)
page views annually on itrworldtax.com and worldtransferpricing.com1
World Tax/World TP newsletter sent out to tax practitioners globally5
352,300+
8,800+
followers on social media6 and announcements are also shared through ITR’s main social media channels
3,200+
FIRM RANKINGS
ITR publishes rankings once a year on the leading tax and transfer pricing firms and individuals covering over 100 jurisdictions and practice areas including tax controversy, general corporate tax, transactional tax and indirect tax.
Firms are recognised in the World Tax and World TP guides, and individuals are listed in the Leaders Guides. All guides are distributed and promoted to our ITR, World Tax and World TP readership. The guide is also promoted to the client referees from the research.
USAIndonesiaNetherlandsIndiaUnited Kingdom
GermanyFinlandMexicoSingaporeItaly
USAIndiaUnited KingdomBrazilNetherlands
IndonesiaPortugalItalyGermanyMexico
WORLD TAX, WORLD TP AND LEADERS GUIDES GEOGRAPHICAL BREAKDOWNS
WORLD TP VISITORS1
WORLD TAX VISITORS1
TOP 10 COUNTRIES VISITING WORLD TP1 TOP 10 COUNTRIES VISITING WORLD TAX1
OUR REACH AND AUDIENCE
Americas38.9%
Americas31.3%
Asia-Pacific23.9%
Asia-Pacific27.3%
32.8% EMEA
36.6% EMEA
RESEARCH BEGINS - JANUARY 2021SUBMISSION DEADLINE - MARCH 2021RESEARCH INTERVIEWS CONDUCTED WITH PRACTITIONERS AND CLIENTS - APRIL - JUNE 2021RANKINGS PUBLISHED - OCTOBER 2021
RESEARCH SCHEDULE DATES
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THOUGHT LEADERSHIP
Our thought leadership opportunities can solidify your status as an expert in your field, where potential clients and customers will look to you for advice, as well as information and ideas.
Identify your market’s pain points and delve into the key concerns of your audience. Address these points through a range of compelling formats from reports to videos, microsites to infographics.
With your original content, take advantage of ITR’s global presence and have your content published on ITR.com, our social media channels, shared with our ITR subscribers, newsletter subscribers and more.
WHAT WE DO
BUILD YOUR CREDIBILITY AND TRUSTGHOSTS
IN THE MACHINEREVISITED
The state of artificial intelligence, risksand regulation in financial services
GHOSTS
http://ghosts2.thoughtleadershipconsulting.com
In recent years countless predictions have been made about the far-reaching impact AI and machine learning will have on financial services.
Nevertheless, while it’s hard to overestimate AI’s long term potential for the sector, all of the experts interviewed for this report stressed that financial institutions should not get too carried away by the hype, just yet.
Celent’s Latimore says some banks have been guilty of overpromising and underdelivering on AI projects. However, he believes lessons have been learned as both institutions and their customers have become a lot more realistic about what can be achieved.
“All implementation of AI should be crafted for a specific purpose,” he says. “An axe and scalpel are both cutting instruments but you wouldn’t use a scalpel to cut down a tree or an axe to perform surgery. Banks need to be specific about what type of AI they want to focus on and what problem it is there to solve.”
Our survey respondents acknowledge that when AI is focused on clearly defined tasks it can live up to its potential. One commented: “With the help of AI we are able to generate tailored and actionable insights for our clients at a speed and scale human advisors would find hard to match.” Another noted: “Most of our underwriting process is automated, thanks to AI.”
However, there are also respondents who contend that progress has been slower than sometimes suggested. “As a company that has been utilising AI for the past eight years,
I feel that much of the industry is merely using AI as a buzzword with little actual material implementation of the technology in any way that is truly impactful.” It will “take five to eight more years for AI to completely disrupt the market,” predicts another participant.
Greater realism has led to the recognition that AI is not a quick fix. A significant minority of 42% contend that AI capabilities in financial services have progressed slower than expected (chart 2). This rises to 47% amongst survey respondents from the Americas and 50% amongst larger firms with turnover greater than US$2bn.
A more mature understanding of AI and its current limitations has developed.
Janet Yuen, Asia Pacific Head of Innovation at HSBC, points out that even the most advanced conversational AI applications are still a long way
Evolution not revolution: AI improved slower than expected
AI capabilities progressed as expected
Revolution not evolution: AI capabilities progressed faster than expected
CHART 2Progress in artificial intelligence: evolution or revolution?
42%
36%
22%
C H A P T E R 2
New realism
7
CHAPTER 2: NEW REALISM
Balancing the booksIFRS 16 AND AVIATION FINANCE
December 2017
See the digital story www.euromoneythoughtleadership.com /aviation-IFRS16
CASE STUDY KEEPING A CLOSE EYE ON THE ROBOTS Artificial intelligence systems can read and analyse data in a way that humans often can’t match. However, fully-automated systems can have their own problems, according to Jeff Holman, Chief Investment Officer at Sentient Technologies, responsible for the company’s trading and investment arm.
Sentient Investment Management operates a hedge-fund strategy that uses deep learning and one of the world’s largest evolutionary computation systems to derive trading strategies from previously unseen patterns.
Originally, the idea was to offer a fully autonomous hedge fund that made all of its stock trades using AI. But, during testing, limitations were spotted in this approach. The San Francisco-based company now pairs its AI capabilities with human portfolio managers.
“We realised that a purely AI-driven approach can be very difficult to manage,” says Holman. “You might exclude them from strategies that you don’t want to engage in, like market timing, and occasionally, without human oversight, they might find ways to engage in them.”
To prevent this, human portfolio managers are there to check that the AI isn’t misbehaving. Holman says that portfolio managers will, for example, run AI-generated strategies through standard performance analytics, like risk decomposition and performance attributions. “You are trying to ensure it isn’t generating returns in a way you find objectionable, such as systematic exposure to well-known risk factors or through excessive concentration,” he adds.
We realised that a purely AI-driven approach can be very difficult to manage.
We realised that a purely AI-driven approach can be very difficult to manage.
•JEFF HOLMAN•Chief Investment Officer, Sentient Technologies
13
CHAPTER 2: NEW REALISM
CHART 3Major obstacles for
large and small organisations seeking
to introduce AIMultiple answers possible
Ethical concerns
Cost of AI systems
Cyber security concerns
Identifying + mitigating all material legal risks
Board/ senior management
buy-in
Shortage of analytical skills
Data privacy concerns
Shortage of specialist skills to operate/maintain technology
Integrating humans + tech
Regulatory constraints
Smaller companies
53%
33%
27%12%
9%
37%
30%
30%28%
17%8%
3%
Large companies(turnover above $2bn)
50%
32% 17%
36%
26%
21%26%
7%
9
CHAPTER 2: NEW REALISM
Brian O’Callaghan, Partner, Deloitte
The most recent projections published by The International Air Transport Association (IATA) suggests the global airline industry net profit will rise from the $34.5 billion expected in 2017 to a forecast figure of $38.4 billion in 2018. The boost in net profit is being fuelled by robust demand, reduced finance costs and operational efficiencies, and will translate to the fourth consecutive year of sustainable profits for the airline industry.
The positive macro fundamentals underpinning the airline industry growth have also benefitted the aviation finance industry. Lessors have experienced strong demand for narrow body jets by both airlines and investors, and new-order delivery lags suggest that there is no sign of such demand abating in the near-term.
That said, lessor optimism emanating from the forecast profit projections and strong macro demographics has been tempered by the challenges which the industry faces.
The profitability outlined above has improved the airline industry’s credit profile, which, together with increased liquidity and investor appetite, has contributed to lease rate compression in recent periods, impacting lessor margins.
The recent airline struggles of Air Berlin, Alitalia, Monarch, and VIM have provided a timely reminder of industry fragilities. International and US tax reform, cost
pressures from infrastructure, labour and potentially fuel, and competitive pressures provide further headaches.
And finally, IFRS 16 Leases is just around the corner (effective for annual periods beginning on or after 1 January 2019), which the industry consensus suggests will have a notable impact from both an operational, reporting, and implementation perspective.
The path to issuance of IFRS 16 has been long and winding, initially being added to the IASB’s agenda in July 2006.
But what does IFRS 16 hold in store for the aviation finance industry? It is clear that the impact on airlines is far more pronounced than their financing partners. Substantial new assets and liabilities will appear on airline balance sheets, while reported profit and performance measures will be impacted.
Perhaps most significantly, the impact on individual airlines will depend on their particular financing and leasing structures, and may be very different from the impact on their peers.
It is less clear how the market will approach the key judgement areas in the standard such as the discount rate assumption which may have the largest quantitative impact on the lease asset and liability valuations, and how the market will perceive, and respond to, the anticipated impacts.
To provide perspective on the market sentiment, Deloitte and Euromoney Institutional Investor Thought Leadership have teamed up to prepare this report on the impact of IFRS 16 on the aviation finance industry.
The report contains perspectives gleaned from 381 senior executives surveyed from the aviation finance industry as well as in-depth interviews conducted with senior industry executives and independent experts. It
FOREWORDPieter Burger, Partner, Deloitte3
INTRODUCTION
7Aircraft leasing has rapidly become an integral part of aviation finance. Operating leases offer low initial capital outlays, simpler risk management and enhanced operational flexibility. These are key advantages for low-cost carriers, which want to scale quickly, but many full-service airlines are also now enthusiastic lessees.
Today, 38% of the global fleet of roughly 26,000 aircraft is leased, according to Airfinance Journal’s Fleet Tracker. If leasing sustains historic growth, that share will reach 50% in the next 10 years.
Long before then – from January 2019 – airlines will have to record operating leases on their balance sheets. Under IFRS 16 this means recognising leased aircraft as right-of-use assets and rental payments as liabilities.
According to Fleet Tracker data, approximately $325 billion of aircraft assets will transfer to airline balance sheets as a result. It comes therefore as no surprise that aviation experts agree that the industry will be affected by IFRS 16.
For this report, we surveyed 381 executives from airlines, lessors, investors and other sector stakeholders globally (see About the survey section for methodology). Of them, 91% predict at least a moderate impact from IFRS 16 on aviation.
Most airlines feel prepared for this shift, with 90% telling our survey they have sufficient or comprehensive understanding of IFRS 16, confidence that is matched by the wider industry, only 9% of which admit little or no comprehension of the new accounting standard.
Worth noting, though, is a difference in understanding of IFRS 16’s accounting implications and of its operational impact. For while there is broad consensus on how the standard will affect various financial metrics, there is considerably less agreement on how it might influence airlines’ decisions to lease or buy aircraft.
Of course, such choices do not occur in isolation. Oil prices, interest rates and competitive pressures
Chart 1What level of impact will the adoption of IFRS 16 have on your business?
OVERALL AIRLINES LESSORS
Moderate impact Significant impact
56% 39% 58%
59%
35% 38%
8
AIRLINES
LESSORS
CHART 2
To minimise the impact of IFRS 16 existing leases will be renegotiated and standard
terms for new leases will change
2%
73%
90%
25%
AGREE DISAGREE
10
Q1. How much do you think the following financial services functions will be changed by AI and machine-learning technology over the next 3 years?
Completely Substantially Moderately Little Not at all Don't know
Q1. How much do you think the following financial services functions will be changed by A.I. and machine-learning technology over the next 3 years?
Risk management
Credit assessment
Trading
Financial analysis
Investment/Portfolio management
Clerks/Administrators
Legal and compliance
Sales
General management 33% 29%23%11%
43% 19%24%10%
37% 16%31%10%
28% 19% 6%32%13%
30% 7%49%12%
25% 10%40%23%
22% 5%56%15%
21% 4%51%23%
20% 5%48%27%
19% 3%52%24%
IT
Q2. In which financial services sectors do you expect AI and machine learning to have the most transformative impact over the next 5 years? (Select up to three)
Q2. In which financial services sectors do you expect A.I. and machine learning to have the most transformative impact over the next 5 years? (Select up to three)
41%
40%
37%
31%
27%
26%
25%
15%
14%
12%
11%
10%
1%
Mobile payments anddigital wallets
Asset management
Provision of credit(eg. credit cards; unsecured loans;
car finance)
Retail banking
Stock and trading exchanges
Insurance
Hedge funds
Investment banking
Peer-to-peer lending/Shadow banking
Corporate finance
Private wealth management
Private equity
Other
Q3. What impact will AI and machine learning have on the following aspects of the financial markets over the next 3 years?
Very positive Positive Neutral Negative Very negative Don't know
Q3. What impact will A.I. and machine learning have on the following aspects of the financial markets over the next 3 years?
Risk management
Credit assessment
Competitivenessof markets
Compliance
Regulation of markets
Market stability
Structure of thehuman workforce 18% 34% 37% 7%
12% 24% 28% 30%
10% 37% 33% 15%
9% 40% 35% 11%
20% 45% 23% 10%
22% 45% 25% 5%
21% 50% 20% 6%
25% 56% 14%
Market liquidity
Q4. How much do you think your own job will be changed by AI and machine learning technology over the medium and longer terms?
Completely Substantially Moderately Little Not at all Don't know
Q4. How much do you think your own job will be changed by A.I. and machine learning technology over the medium and longer terms?
Over the next 10 years
Over the next 3 years
Over the next 15 years 41% 37% 12% 6%
14% 51% 26% 5%
16% 48% 30% 5%
Q5. Where in your organisation is AI being used today, and where do you expect it to be introduced in the next 3 years? (Select only those that apply)
Today Within the next 3 years
Q5. Where in your organisation is A.I. being used today, and where do you expect it to be introduced in the next 3 years? (Select only those that apply)
31%
35%
18%
21%
23%
25%
22%
12%
21%
15%
50%
40%
56%
51%
48%
43%
43%
48%
37%
42%
Financial analysis/research
IT
Risk management
Trading
Investment/Portfoliomanagement
Fraud prevention includingKYC and AML
Credit approval process
Sales
Administration
Legal and compliance
Appendix
21
APPENDIX
EDITORIAL CALENDAR
ITR publishes four print editions:
• Winter Issue (January 2021)• Spring Issue (April 2021)• Summer Issue (July 2021)• Autumn Issue (October 2021)
ITR’s editorial calendar renews each year in October. Click here to view the full calendar
KEY DATES
SPECIAL FOCUSGlobal Tax 50 rankings
RESEARCHSubmission period opens for ITR’s Tax AwardsSubmission period opens for World Tax and World TP rankings
SPECIAL FOCUSSwitzerland
JANUARY 2021
FEBRUARY 2021
SPECIAL FOCUSItalyTransfer pricing
RESEARCHSubmission period closes for World Tax and World TP rankingsSubmission period closes for ITR’s Tax Awards
MARCH 2021
SPECIAL FOCUSIndonesia
SPECIAL FOCUSMexico and Asia
RANKINGSTP Expert Guides
SPECIAL FOCUSLatin America
AWARDSITR Asia-Pacific Shortlist announcedITR EMEA Tax Awards Shortlist announced
JULY 2021
SPECIAL FOCUSBrazil
APRIL 2021
MAY 2021
JUNE 2021
RANKINGSWorld Tax guideWorld TP guide
AWARDSITR Americas winnersITR EMEA Tax Awards winners
SEPTEMBER 2021
SPECIAL FOCUSM&A
RANKINGSWorld Tax Leaders
AWARDSITR Americas Shortlist announcedITR Asia-Pacific Tax Awards winners
AUGUST 2021
subscribers to the ITR webinar channel13,000+
EVENTS
WEBINARS
ITR hosts more than 10 events annually, including the flagship ITR Global Transfer Pricing Forum, providing exclusive networking opportunities between in-house tax leaders, advisors and NGOs.
ITR awards ceremonies are now in their 16th year. ITR publishes the shortlist and results of its annual EMEA, Asia and North American tax awards online and recognises firm and individual achievements at annual awards ceremonies.
The ITR webinar channel has over 13,000 subscribers2 and provides firms with an opportunity to demonstrate expertise and to engage directly with our audience through a topic that is of concern to the corporate tax payer.
CONFERENCES AND AWARDS1
AWARDS
March 2021. VirtualITR WOMEN IN TAX FORUM – EAST COAST
April 2021. VirtualITR INDIA TAX FORUM
April 2021. VirtualITR TAX DISPUTES FORUM
August 2021. In-person eventITR ASIA TAX FORUM
September 2021. VirtualITR BRAZIL TAX FORUM
September 2021. In-person eventITR WOMEN IN TAX FORUM – WEST COAST
September 2021. In-person eventITR WOMEN IN TAX FORUM – LONDON
September 2021. In-person eventITR TAXATION OF THE DIGITAL ECONOMY SUMMIT
September 2021. In-person event
21ST ITR GLOBAL TRANSFER PRICING FORUM - LONDON
November 2021. In-person eventITR INDIRECT TAX FORUM
August 26 2021See the 2020 winners
ITR ASIA-PACIFIC TAX AWARDS 2021
September 15 2021See the 2020 winners
EMEA TAX AWARDS 2021
September 23 2021See the 2020 winners
ITR AMERICAS TAX AWARDS 2021
1Due to the ongoing Covid-19 pandemic, events are noted as virtual or in-person meetings. We estimate in-person events to return in the second half of 2021. Event formats (virtual or in-person) are subject to change while the pandemic is ongoing. 2Correct as of 16 December 2020
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