100715 third sector and social media - an update

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I have been working with a variety of third sector orgs to review the role that social media can play in their work. This includes representatives of various local support and development organisations from across the south east who meet quarterly.last quarter I ran a 90 minute introduction to social media. Last week I added a few details based on questions that had arisen since and led a really interesting discussion about what they may or may not do to adopt social media in their own work.Since the last meeting five of the 12 people present had done something to get started with social media eg google alerts, signed up to Twitter, etc,

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ICT Champion UpdateSocial Media Follow UpSouth East ChangeUp Consortium MeetingLondon, 15 July 2010

Mark Walker, SCIP

Regional ICT Champion for the South East

ICT Champion Priorities for 2010/11

Three priorities across ICT Champions network:• Better Access to ICT Information of use to the

Sector• Research into ICT Support for the Sector• Training and Support for Social Media

Plus• Ad hoc support for LIOs in region• Following up interest in e-learning for reps

Sharing Existing Information

• Better signposting to existing resources– ICT Champs website– Capacitybuilders

• Pushing information into local networks– Fact sheets to copy and share– Boilerplate info to drop into websites and leaflets

IT Support for the Sector

Helping people find IT Support when they need it• Volunteers• Private companies• Social enterprise• Support organisations

• Research + information-sharing– What works? What needs to impro/ve? How to

access? Role of support organisations

Social Media

• Helping people make effective use of social media• Workshops

– Staff team– Members/AGM– Other networks

• Follow up support– Blog coach

• Online information resources– Guides, fact sheets, etc

Region-specific

• Ad hoc support for LIOs and other third sector orgs• Help, information, signposting• IT equipment, databases, websites• Procurement, costing, project management• Workshops, research, one-to-one• Telephone, meetings, events• Continuing to work with NAVCA explore role of

e-learning in supporting community reps

How to ask me for help

• Telephone + email [telephone usually quickest]• Meetings at yours• Workshops + training delivery• Consultancy about needs• Procurement advice• ALL FREE UNTIL MARCH 2011

• 01273 234049 mark@scip.org.uk• www.seictchampion.org.uk @scipmark

Social MediaFollow up to workshop in May 2010

Mark Walker, SCIP

Regional ICT Champion for the South East

What is social media for?

• Fundraising• Communications• Information• Collaboration• Productivity• Interaction• Branding• Development• Trust

Communications

Better Services

Income

Jargon

• Podcasting• Blogs• Video-sharing• Microblogging • Social Networking• Social Bookmarking• Document-sharing• Video Conferencing

• Facebook• LinkedIn• Twitter• Ning• Youtube• Yammer• Slideshare• SurveyMonkey• Wikis• Email forums• Bulletin boards

So What Should I Do?

• Step One: Start Listening• Step Two: Review Your Goals• Step Three: Continual Improvement

– Act Now– Measure and Review– Adapt

Step 1: Start Listening

• News• Information• Updates• Contacts• Wisdom• Gossip

Listening: Things to try

• Google Alerts – 10 minutes a day• Tweetdeck – 20 minutes a day

• Learning: – Social Media Training Workshops

• I can deliver them in your area for free• Frontline orgs and support orgs

– 90 mins– Half-day– One-day

– Start paying attention

More help

• ICTChampions.org.uk• Tweetdeck.com• www.google.com/alerts

Notes based on the work of:

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