10 insights on social media, branding, marketing & more

Post on 29-Nov-2014

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Tune into the interview at 33voic.es/in2aol7 As CEO and Founder of Magic Sauce MediaTM, Renee Blodgett offers a very personalized approach of working her clients, their customers and the influencers that impact them. She has been providing full service strategic communications, social media and marketing consulting for global companies and executives for over 25 years. By combining her international experience with top-notch relationships and a diverse portfolio in nearly every technology sector, Renee has proven results time and time again. Her market approach focuses on driving demand and traffic, creating brand awareness and cutting-edge strategies, building and nurturing customer relationships, increasing partnerships and sales and building loyalty. She understands grassroots media, what they look for and how they think. As one of the first marketing and PR bloggers in the industry, she represented and worked with leading blog software developers and RSS tools when they first launched in the nineties. She was ranked #12 out of #50 in the Forbes Top Social Media Power Influencer List in 2012 and in 2013, she was listed as #6 out of 20 in the Forbes Top Social Media Women Power Influencers.

TRANSCRIPT

we help you discover smarterways to think, grow, and live.

10 Things We Learned from

Renee Blodgett,the Branding, Social Media, Marketing, & PR Expert

This presentation consists of 10 highlights from the interview with Moe Abdou,

founder & host of 33voices®.

Renee BlodgettAs CEO and Founder of Magic Sauce Me-diaTM, Renee Blodgett offers a very per-sonalized approach of working her clients, their customers and the influencers that impact them. She has been providing full service strategic communications, social media and marketing consulting for global companies and executives for over 25 years. By combining her international ex-perience with top-notch relationships and a diverse portfolio in nearly every technol-ogy sector, Renee has proven results time and time again.

@MagicSauceMedia

1

The most important rule of new media is to STOP PITCHING, and to START LISTENING -it’s the only way you’ll be able to customize solutions that resonate.

1

The most important rule of new media is to STOP PITCHING, and to START LISTENING -it’s the only way you’ll be able to customize solutions that resonate.

LISTEN.

1

The most important rule of new media is to STOP PITCHING, and to START LISTENING -it’s the only way you’ll be able to customize solutions that resonate.

READJUST.

1

The most important rule of new media is to STOP PITCHING, and to START LISTENING -it’s the only way you’ll be able to customize solutions that resonate.

CUSTOMIZE.

1

The most important rule of new media is to STOP PITCHING, and to START LISTENING -it’s the only way you’ll be able to customize solutions that resonate.

REPEAT.

2

Your personal brand represents your highest identity to the world.Be clear on who you want to be and live it.

3

Ignore the wisdom of the crowd at your peril.their engagement will either tip you over the top or sink you.

4

When launching or relaunching your product,

it’s important to remember that:

4

When launching or relaunching your product,

it’s important to remember that:

Timing matters - Being first still gives you the edge.

4

When launching or relaunching your product,

it’s important to remember that:

Timing matters - Being first still gives you the edge.

4

When launching or relaunching your product,

it’s important to remember that:

Message matters - Does it resonate with your audience?

5

Personally or professionally, social media is about the human connection.

Be real - all of the time.

6

To pivot or not to pivot?

Before you decide, listen intently to what your market is telling you,

and act appropriately.

7

To find your voice online, try writing from the heart and make it a habit to find the most interesting human component

in everything you create.

8

While its scary at times to be authentic,

do it anyway.You’re the only one who can be YOU.

9

Before selecting your next social media ambassador.make sure they feel as zealous about your product as you are.

10

Creativity in business starts with having empathy for your customer.

and you can’t get that sitting behind a desk.

Is who you’re being everyday representing the best you?

REALLY REFLECT

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