1 intelli-householding sample client (insurance)

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Intelli-Householding

Sample Client

(Insurance)

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PopulateMissingValues

AddressHistoryLook up

AddressName

Verification

“Hygiened”FFIC

Database

Unique Record Id• Customer• Household• Business

Intellidyn Householding: Process Flow

FFICDatabase

“CENTRIFY”•Customer• Household• Business

Populate Missing Value Reformat Correct Concatenation Analysis of missing value Business Rule of missing value Standardization

Address History Look Up Historical Address Analysis

36 Month 60 Month

Address Name Verification Corrections Normalization USPS Reference Patterning

Unique Record ID Identification of Unique

Customer HouseholdBusiness

Policy Joins Key Assign

Stage I Stage II

“CENTRIFY” (Householding) • One Unique Key Per Consumer Policy Holder• One Unique Key Per Business Policy Holder• One Unique Household ID per FFIC Business Rules• Tailor Sensitivity Household Keys for FFIC

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Populating Missing Values

• Organize Missing Values by Case• Business Rule Definition• Populate Based on Business Rules

Case 1 & 2Group ID Policy ID Name Address Zip Business Rule

Missing Missing Missing Missing Missing Do NothingMissing Missing Missing Missing Do Nothing

Missing Missing Missing Missing Locate & Populate, per rulesMissing Missing Missing Missing Do NothingMissing Missing Missing Missing Do NothingMissing Missing Missing Missing Do Nothing

Group ID Policy ID Name Address Zip Business Rule

Missing Missing Missing Locate & Populate, per rulesMissing Missing Missing Locate & Populate, per rulesMissing Missing Missing Do NothingMissing Missing Missing Do Nothing

Missing Missing Missing Do NothingMissing Missing Missing Locate & Populate, per rulesMissing Missing Missing Do Nothing

Missing Missing Missing Do NothingMissing Missing Missing Do Nothing

Missing Missing Missing Locate & Populate, per rules

Group ID Policy ID Name Address Zip Business Rule

Missing Missing Populated address and ZipMissing Missing Do Nothing

Missing Missing Populate nameMissing Missing Do Nothing

Missing Missing Populated Name and ZipMissing Missing Populate address

Missing Missing Populate nameMissing Missing Populate zip

Missing Missing Populate addressMissing Missing Populate zip

Group ID Policy ID Name Address Zip Business Rule

Missing Do NothingMissing Do Nothing

Missing Populate nameMissing Populate address

Missing Populate zip

Case 3

Case 4

Case 5

Case 2

Case 3

Case 4

Case 1

Case 5

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*Over 18,000 records had missing values, of which we populated almost 60% *Consumer Records

99.4%0.6%

Populated(3,144,131 Records)

Non-Populated(18,441 Records)

Before(3,162,572 Records)

99.4%

0.2%

Non-Populated(7,531 Records)

Populated(3,155,041 Records)

After(3,162,572 Records)

Correction of missing information is 59% (10,910 of the 18,441 Records)

“Repaired(10,910 Records)

0.4%

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Consumer Records With Missing Values Unable to be Populated

Missing Name (7,096 Records)

Missing Name & Address (1 Records)Missing Address (388 Records)Missing Zip (46 Records)

99.8% 0.2%

Populated(3,155,041 Records)

Non-Populated(7,531 Records)

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Repaired Consumer Records by Populating Missing Values

99.6%

.2%

Non-Populated(7530 Records)

Populated(2,435,901 Records)

.4%

Repaired(10,910 Records)

Repaired missing 1 value

(See next page for missing values by year)

10,910

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Repaired Consumer Records by Year

2005

Repaired 1 Missing Value

(11 Records)

2006

Repaired 1 Missing Value (8,706 Records)

2007

Repaired 1 Missing Value (1,700 Records)

2008

Repaired 1 Missing Value (444 Records)

2009

Repaired 1 Missing Value

(37 Records)

2010

Repaired 1 Missing Value

(12 Records)

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PopulateMissingValues

AddressHistoryLook up

AddressName

Verification

“Hygiened”Client

Database

Unique Record Id• Customer• Household• Business

Intellidyn Householding: Address History

ClientDatabase

“CENTRIFY”•Customer• Household• Business

Populate Missing Value Reformat Correct Concatenation Analysis of missing value Business Rule of missing value Standardization

Address History Look Up Historical Address Analysis

36 Month 60 Month

Address Name Verification Corrections Normalization USPS Reference Patterning

Unique Record ID Identification of Unique

Customer HouseholdBusiness

Policy Joins Key Assign

Stage I Stage II

Address History:• Update moves and address changes• Zip & Zip4 Correction• Address Corrections• Nixie Reconciliation

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PopulateMissingValues

AddressHistoryLook up

AddressName

Verification

“Hygiened”Client

Database

Unique Record Id• Policy Holder• Household

Intellidyn Householding: Overall Results

ClientDatabase

“CENTRIFY”• Policy Holder• Household

Stage I Stage IIConsumer 2005 - 2010

Input Records3,162,572

Non-Populated(18,441)

Populated(3,144,131)

Populated(3,155,041)

Non-Populated(7,531)

Address Updates(291,460)

Policy Holders(1,325,558 )

Households(658,990)

We found 658,990 households, versus Client’s 889,657 Group ID’s

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There are 658,990 *unique households, using the Client Business Rules and our Householding

658,990 unique Client households(269 households have all three policy types)

148,861 Auto Households 502,971 Home Households

58,675 Fire Households

559 have Auto and Fire

48,032 have Auto and Home

4,095 have Home and Fire

True Picture of Customer Relationships across Client’s Businesses

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The Policies Per Household include renewals and multiple policies per household

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Intellidyn Householding: Address Updates