american well digital marketing services · • social: insightful, paid campaigns on facebook,...
TRANSCRIPT
AMERICAN WELL
Digital Marketing Services
Simplifying complexity, delivering results.
www.AmericanWell.comwww.AmericanWell.com
Why Run Paid Digital Campaigns Driving quality users to increase telehealth visits requires a marketing team that can:
Target and convert your audience at the right time, in the right place.
Track and optimize your marketing campaigns in real-time.
Leverage third-party data to effectively target users and profile custom audiences.
Gain full visibility into campaign conversions throughout the entire marketing funnel.
www.AmericanWell.com www.AmericanWell.com
Proven Digital Marketing Acquisition Channels Access the most suitable digital channels for telehealth to maximize your return on investment
• Social: Insightful, paid campaigns on Facebook, Twitter, Instagram and Pinterest platforms
• Search: Increasing visibility across Google, Bing and Yahoo platforms
• Display: Programmatic ad buys on white-list set of publishers from select ad networks
• Affiliate: Leveraging strategic marketing partners to drive new leads
How American Well Digital Marketing Services Can Help Get a leg up on your competition by hiring a world-class team of digital marketing experts:
• Telehealth Expertise: Expert understanding of the telehealth marketplace, leveraging best practices from top-rated Medical app, Amwell
• Customized Planning: Data-driven, multi-channel planning and analysis – at scale
• Performance-Based Marketing: Leveraging both proven and emerging channels to acquire new users
• In-Depth Insights and Reporting: Daily optimization with a systematized “test and learn” approach
About American Well Digital Marketing ServicesA dedicated, analytical and award-winning team from American Well
• Leadership and expertise from leading consumer companies – TripAdvisor, KAYAK, Wayfair, Rue La La, Fiksu, and Gemvara.
• #1 Medical App in iTunes and Google Play in 2015*
• Facebook Featured Marketing Success Story – February 2015
• Gold “Stevie” (American Business Awards) Award Winner, 2015 Mobile Marketing Campaign of the Year
*Rated #1 in Medical for 60 days (iOS) and for 111 days (Android) in 2014-2015
Develop a winning paid acquistion strategy to drive growth
Bette
r Res
ults
Customized Planning, Strategic Execution
Direct Response, Performance-Based
Marketing
In-Depth Reporting
Telehealth Expertise
Welcome to American Well Digital Marketing Services Paid digital marketing is an essential component of any consumer-focused telehealth campaign.
At American Well, we have tirelessly tested and optimized our digital marketing campaigns for our own application, Amwell, discovering what paid channels and strategies produce the most impressive return on investment. Now we’re bringing that knowledge to our clients with American Well Digital Marketing Services.
Take the guessing out of your digital campaigns and leverage expert resources with American Well Digital Marketing Services.
*
Why Run Paid Digital Campaigns Driving quality users to increase telehealth visits requires a marketing team that can:
Target and convert your audience at the right time, in the right place.
Track and optimize your marketing campaigns in real-time.
Leverage third-party data to effectively target users and profile custom audiences.
Gain full visibility into campaign conversions throughout the entire marketing funnel.
www.AmericanWell.com www.AmericanWell.com
Proven Digital Marketing Acquisition Channels Access the most suitable digital channels for telehealth to maximize your return on investment
• Social: Insightful, paid campaigns on Facebook, Twitter, Instagram and Pinterest platforms
• Search: Increasing visibility across Google, Bing and Yahoo platforms
• Display: Programmatic ad buys on white-list set of publishers from select ad networks
• Affiliate: Leveraging strategic marketing partners to drive new leads
How American Well Digital Marketing Services Can Help Get a leg up on your competition by hiring a world-class team of digital marketing experts:
• Telehealth Expertise: Expert understanding of the telehealth marketplace, leveraging best practices from top-rated Medical app, Amwell
• Customized Planning: Data-driven, multi-channel planning and analysis – at scale
• Performance-Based Marketing: Leveraging both proven and emerging channels to acquire new users
• In-Depth Insights and Reporting: Daily optimization with a systematized “test and learn” approach
About American Well Digital Marketing ServicesA dedicated, analytical and award-winning team from American Well
• Leadership and expertise from leading consumer companies – TripAdvisor, KAYAK, Wayfair, Rue La La, Fiksu, and Gemvara.
• #1 Medical App in iTunes and Google Play in 2015*
• Facebook Featured Marketing Success Story – February 2015
• Gold “Stevie” (American Business Awards) Award Winner, 2015 Mobile Marketing Campaign of the Year
*Rated #1 in Medical for 60 days (iOS) and for 111 days (Android) in 2014-2015
Develop a winning paid acquistion strategy to drive growth
Bette
r Res
ults
Customized Planning, Strategic Execution
Direct Response, Performance-Based
Marketing
In-Depth Reporting
Telehealth Expertise
Welcome to American Well Digital Marketing Services Paid digital marketing is an essential component of any consumer-focused telehealth campaign.
At American Well, we have tirelessly tested and optimized our digital marketing campaigns for our own application, Amwell, discovering what paid channels and strategies produce the most impressive return on investment. Now we’re bringing that knowledge to our clients with American Well Digital Marketing Services.
Take the guessing out of your digital campaigns and leverage expert resources with American Well Digital Marketing Services.
*