american rental assoc. - abc’s & 123’s of social media - (channels overview) - part 2
DESCRIPTION
From December 1st 2011 presentation to the American Rental Association of North CarolinaTRANSCRIPT
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SOCIAL MEDIA CHANNELS OVERVIEWAmerican Rental Association of North Carolina
Greensboro, NC December 1st 2011
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Social Media TrainingMitch MilesThe 26.2 Group
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LinkedIn (2003) – 8 Yrs Old
Facebook (2004) - 7 Yrs Old
YouTube (2005) – 6 Yrs Old TwitterTwitter (2006) – (2006) – 5 Yrs Old5 Yrs OldSlideShareSlideShare (2006) – (2006) – 5 Yrs Old5 Yrs Old
They're just kids …
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Over 1 billion facebook posts everyday. Over 80% Check facebook Once a Day. Median age of facebook is 38 (48 in USA) 61% of Facebook users are age 35 or older. Members over the age of 55 grew 513%
Key Facts
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175+ Million Registered Users 95mn tweets are written every day 300,000 new users a day 180 Million unique visitors a month. 75% of traffic comes from outside of Twitter
Apps, Links, Mentions, Facebook, etc. Twitter usage via mobile browsers was up 347%
Key Facts
updated September 14, 2010
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Median age of LinkedIn is 44 Business, Professional & Career Focused Over 120 Million Members in 200 Countries 750,000+ LinkedIn Groups 61 % LinkedIn’s users are aged 35 or older. 80% are college educated
Key Facts
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– 1st Degree – personal, immediate network.
– 2nd Degree – connected to at least one member of your 1st degree to introduce you.
– 3rd Degree – connected to at least one member of your 2nd degree connection.
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JUMP INSlideShare is the World’s Largest Community
for Sharing Slideshow Presentations AND
Videos
PDFs
Documents
Webinars
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Over 45 million monthly users Over 90 million monthly pageviews Can upload PowerPoint, OpenOffice and PDF
presentations 70% of Users Have a College Degree
Key Facts
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3rd Largest Search Engine. Google is #1 Facebook is #2 Owned by Google 2+ Billion Views a Day Over 24 hrs of video uploaded every minute. Average person spends 15 minutes per day on YouTube. 70% of the activity on YouTube comes from outside US
Key Facts
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9.3+ Million Views for only $400
My offer to you and your business
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Social Couponing
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JUMP INMore than 350 million active users currently access Facebook through their mobile devices
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TABLETS will only get better …
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JUMP IN
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JUMP INImportance of QR Codes
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Location Based
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Stay Organized
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Remember: Relationships Matter Social Media is only one ingredient in your marketing recipe.
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JUST JUMP IN
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For Additional Social Media Coaching, please visit Mitch Miles and the
26.2 Group at the followingmitchmiles - Twitter
www.gothe262.com - WebLinkedIn.com/in/mitchmiles – LinkedIn
Slideshare.net/mitchmiles [email protected] - Web
Thank You!