SMO Case Study

ALVI ARMANI

OVERVIEWIndustry: Hair Transplant Services

Alvi Armani provides services globally and have recently launched in India. They needed a branding campaign to jump start their growth.

They intended to create a unique brand identity and a really strong social media presence.

Targeted Social Media Platforms:

OBJECTIVEOur main objective was to maintain and improve the same brand value and goodwill that they already had in countries like UK and Canada.

Other objectives were to incarese Engagement (Page Like, Comments, Post Likes, Share) on all the Social Media Platforms

Gaining leads through campaigns so that we could enhance the brand image and get business as well.

TARGET LOCATIONS

1. Ahmedabad2. Bangalore3. Chennai4. Delhi5. Hyderabad6. Jaipur7. Mumbai8. Nagpur9. Pune

OUR STRATEGY• Run Ad Campaigns with relevant audiencetargeting

• Regular competitive analysis

•Run Lead Generation Campaigns forconsultation

•Run quiz on monthly basis

• Prepared engaging and eye catchy posts(Images & Videos)

ENGAGEMENT ACTIVITY

SAMPLE POST

RESULTSWithin a very short span of time we were able to earn really good recognition for the brand and helped in establishing it as a renowned brand in India.

Social MediaPlatforms

No. Of Page Likes/Followers (Initial)

No. Of Page Likes/Followers (Now)

Facebook

Twitter

Instagram

1500

30

0

11,925

183

4,513

FACEBOOK PAGE LIKE GRAPH

• Within 6 months of our diligent efforts we got really good engagement across all platforms that has now resulted in regular flow of leads to the client.

• Our creative team understood the requirements very clearly and has been prepar-ing really engaging posts and videos which helped in gaining a trustworthy image for the brand.

• Our intelligent use of call to action buttons helped in getting prompt connections from customers.

• Other activities like running monthly contests, engaging campaigns, prompt re-sponse to queries has kept the audience engaged which has in turn enhanced our brand value.

ACHIEVEMENTS

THANK YOU