alumni engagement and fundraising
TRANSCRIPT
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Alumni Engagement & FundRaising
Mr. Deepit Gupta – FuturEdMs. Jennifer Barnes Eliot – American Embassy School
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What do we need to have in place for Alumni Engagement?
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Fully Functional Alumni Office
Alumni Data : We need to have latest data and professional information about our Alumni Network to engage them in an organized fashion.
Regular Communication: We need to have official Alumni communication channels in place to know Alumni Preferences and build a strong connection with them.
HR: We need to have a team in place to strategize, plan and organize various Alumni Engagement Programs and activities on a periodic basis.
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Alumni Engagement“ It is important to engage with Alumni in a constructive and
meaningful manner which in turn creates some value for Alumni, the current students or the faculty.”
What programs does the school
run for their student
Development?
How can the school use its existing
Resources for its growth and
development?
Can we use Alumni to
Bridge this Gap ?
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• Alumni-Alumni and Alumni-student Relationship
• Alumni – Staff Relationship
• School not having to look beyond its Alumni Network to procure any product/service
• Alumni having access to School Resources
• Alumni Mentoring and Counseling the students
• Alumni contributing in Personal and Vocational Development of students
• School Highlighting Alumni Achievements
• Participation and Contribution by Alumni
A sense of Capability
A sense of Purpose
A sense of Resourcefulness
A Sense of Connectedness
Building Alumni Culture
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Building an Engaged Alumni Community
Alumni
Leaders
Alumni Volunteers
Participate in programs, events, batch reunions and
givingRead communications; will say and do
good things for the school; attend some events; may or may not give
funds
Positive attitude towards the school but not actively involved.
Not satisfied with the quality of education they received or how they were treated. No sense of belonging. Do not
participate.
Develop
Convert
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Alumni Engagement
Alumni to
Alumni
• Re-unions, get togethers
• Regional and national alumni chapters
• Alumni groups on Social Media (Facebook, Linkedln)
• Share your stories, pictures, videos, articles
Alumni to
Students
• Adhoc campus visits• Guest lectures• Mentorship
programs• Experiential
Learning• Informational
Interactions• Career Insights
Alumni to
Faculty
• Knowledge delivery• Targeted skills
training• Involvement in
academic delivery
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An example - Mentorship Program
Objectives:• Offering students a healthy communication
channel for guidance and support.• Enabling students to communicate with
people with similar interests and knowledge.• Motivate and inspire students
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Mentorship Program
Students(Faculty & Grade 9,
10, 11, 12)
How can I get better insight into this
topic?
Is there somebody who has done
what I want to do?
Guest lectures on specific topics.
Open a communication
channel with alumni in a similar field or with
similar interests.
Alumni Value:Decision MakingTaking ResponsibilityVerbal CommunicationBuilding Self-ConfidenceGuidance
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Alumni Mentorship Program
Source: Vivek High School, Chandigarh
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Alumni TalksSaanya Ojha, an alumnus of the batch of 2012 was back in school on 21st August to deliver a talk on Thinking about Life after School as a part of the Alumni Talks Program. Saanya delivered her session for the students of class 10, 11 and 12 highlighting the challenges and common misconceptions about studying abroad and how to overcome them by following the correct procedures and process of application. She also shared her experience about studying at the Wharton Business School and how it has helped her evolve and grow as a person. The students got answers to a lot of their questions and doubts and further knowledge into what it means to study abroad.
Source: Vivek High School, Chandigarh
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Alumni FundRaising
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Ways to Engage – Nice to See You Again, Where’s the Cheque?
Giving of time, talent, treasure. It’s not just about making a donation. There are many ways to engage alumni that are rewarding for the donor as well as the recipient institutions.
• Donating through an annual fund or capital campaigns• Sponsoring research, student projects or courses• Participating in service program• Legacy gift – financial, property, or in-kind donation• Participating in peer-to-peer fundraising,• Let me introduce… looking to create new partnerships for the institution with
employers, governments and other affiliated organizations• Expert advice and guidance to the school's leadership• Supporting admissions through student recruitment• Providing careers advice, mentoring, placements, internships to current students,• Sharing talents to enhance the cultural life of campus through performances,
exhibitions, etc.• Contributing to the positive online profile of the school.
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Fund Raising Modalities• Annual Appeals & Legacy Giving• Non-Profit Foundation Support• Alumni Driven Scholarships & Projects• Donations
#arcindiaSource: Kodaikanal International School,
Kodaikanal
#arcindiaSource: Kodaikanal International School,
Kodaikanal
#arcindiaSource: Kodaikanal International School,
Kodaikanal
#arcindiaSource: Kodaikanal International School,
Kodaikanal
#arcindiaSource: Kodaikanal International School,
Kodaikanal
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Activity
What are your key take-aways?
1.2.3.