altexsoft & cornerstone information systems: reimagining the user ... · tool and drafting the...

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Reimagine the user experience for a corporate travel management solution

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Page 1: AltexSoft & Cornerstone Information Systems: Reimagining the User ... · tool and drafting the basics, the company addressed AltexSoft with a request to handle core aspects of product

Reimagine the user experience for a corporate travel management solution

Page 2: AltexSoft & Cornerstone Information Systems: Reimagining the User ... · tool and drafting the basics, the company addressed AltexSoft with a request to handle core aspects of product

Project Background

Cornerstone Information Systems® is a leading travel

technology provider with more than 600 clients operating

globally, including travel management companies, online

travel agencies, corporate travel departments, and global

distribution systems.

The 4site™ platform, built in cooperation with AltexSoft, aims

at automating travel planning and trip management. It o�ers

powerful business intelligence features, providing the users

with a complete control over their journeys, and 24/7 support

to handle disruptions.

®

Page 3: AltexSoft & Cornerstone Information Systems: Reimagining the User ... · tool and drafting the basics, the company addressed AltexSoft with a request to handle core aspects of product

Problem

The estimated cost of travel disruptions is $60 billion per

year. With the number of airline passengers expected to

reach 7.3 billion by 2034, the costs of disrupted flights will

skyrocket.

Cornerstone was looking for a simple yet e�cient solution

for proactive airline disruption management, able to save

billions of dollars for travel providers and travelers globally.

Page 4: AltexSoft & Cornerstone Information Systems: Reimagining the User ... · tool and drafting the basics, the company addressed AltexSoft with a request to handle core aspects of product

Solution

Multitenant mobile application providing corporate

travelers with a direct access to travel-related information

on the go and get timely assistance from travel managers

in case of disruption.

Advanced web dashboard – a comprehensive tool for

corporate travel managers. The dashboard allows the travel

manager to track the status of the corporate traveler and

proactively react in case of disruption.

Travel Agent Traveler

Page 5: AltexSoft & Cornerstone Information Systems: Reimagining the User ... · tool and drafting the basics, the company addressed AltexSoft with a request to handle core aspects of product

The Process

Having spent about a year working on the idea of the 4site

tool and drafting the basics, the company addressed

AltexSoft with a request to handle core aspects of product

development, including business analysis, UI/UX consulting,

and engineering.

In order to achieve maximum performance e�ciency in

business analysis, solution architecture and prototyping, a

hybrid approach to dedicated team cooperation model has

been chosen. As a result, the part of our team traveled to the

client’s business location in order to join forces with the

client’s in-house team and jumpstart the project.

Page 6: AltexSoft & Cornerstone Information Systems: Reimagining the User ... · tool and drafting the basics, the company addressed AltexSoft with a request to handle core aspects of product

Requirements specification

Step 1

Goal: Elaborate and finalize the main user personas for the

future product taking into account the specifics of corporate

travel industry and disruption management business.

Process: AltexSoft team of project manager, UX

designer/business analyst and software engineers has spent

three weeks at the client's o�ce for a deep dive into the

industry and product specifics with the Cornerstone product

team.

Deliverables: Valuable insights about the industry and

client’s business, profound user personas analysis, clear

vision of the product goals, for every persona.

Page 7: AltexSoft & Cornerstone Information Systems: Reimagining the User ... · tool and drafting the basics, the company addressed AltexSoft with a request to handle core aspects of product

Mapping the hierarchy of roles and entities

Step 2

Goal: Define and visualize the inner information architecture

of the product, structure it according to the roles and

assigned functionality.

Process: Documenting the features and relations between

the product modules, we were able to break down the

scope of the project into smaller pieces and identify

implementation priorities, from level 1 (critical) issues to level

7 (nice to have add-ons).

Deliverables: Roles and entities canvas in a form of

mindmaps, with basic priorities assigned.

Page 8: AltexSoft & Cornerstone Information Systems: Reimagining the User ... · tool and drafting the basics, the company addressed AltexSoft with a request to handle core aspects of product

Identifying user journeys and testing the concept

Step 3

Goal: Propose the navigation flow, outline user journeys.

Process: The team was able to map out possible user

journeys for the future product, including custom variations

of the app flow for every type of user.

Deliverables: Finalized product concept and navigation.

Page 9: AltexSoft & Cornerstone Information Systems: Reimagining the User ... · tool and drafting the basics, the company addressed AltexSoft with a request to handle core aspects of product

Prototyping, identifying the MVP

Step 4

Goal: Lay the groundwork for product design

Process: We analyzed and fine-tuned initial prototypes,

provided by the client, to match the product concept. Based on

updated prototypes, the team created the basic wireframes

and then converted them into clickable, interactive prototypes.

Deliverables: Interactive product prototypes (80+ web app

screens), finalized specifications and outlined MVP scope.

Page 10: AltexSoft & Cornerstone Information Systems: Reimagining the User ... · tool and drafting the basics, the company addressed AltexSoft with a request to handle core aspects of product

80+ screens of interactive prototypes

Page 11: AltexSoft & Cornerstone Information Systems: Reimagining the User ... · tool and drafting the basics, the company addressed AltexSoft with a request to handle core aspects of product

Design

Step 5

Goal: Develop the visual image of the product and style

guide.

Process: AltexSoft UX/UI team has developed UI design for

the web app (based on the updated prototypes) and mobile

app (created from the ground up). The most important

features required extremely elaborate implementation,

which lead us to creating numerous design concepts.

Deliverables: Complete user interface design for web and

mobile app, product style guide.

Page 12: AltexSoft & Cornerstone Information Systems: Reimagining the User ... · tool and drafting the basics, the company addressed AltexSoft with a request to handle core aspects of product

21:00 100% 21:00 100% 21:00 100%

4site Mobile AppTimeline My Trips Assistance

Page 13: AltexSoft & Cornerstone Information Systems: Reimagining the User ... · tool and drafting the basics, the company addressed AltexSoft with a request to handle core aspects of product

4site Web DashboardActive Travelers

Flight Status

Page 14: AltexSoft & Cornerstone Information Systems: Reimagining the User ... · tool and drafting the basics, the company addressed AltexSoft with a request to handle core aspects of product

4site Web DashboardTraveler details – Timeline

Traveler details – Reservations

Page 15: AltexSoft & Cornerstone Information Systems: Reimagining the User ... · tool and drafting the basics, the company addressed AltexSoft with a request to handle core aspects of product

70+ design screens

Page 16: AltexSoft & Cornerstone Information Systems: Reimagining the User ... · tool and drafting the basics, the company addressed AltexSoft with a request to handle core aspects of product

Documenting the functional specifications

Step 6

Goal: Outline the requirements and functionality of the future

product.

Process: Specification writing was running in parallel with all

previous steps. The business analyst compiled all related

functional requirements for every new screen or feature

added by the team. Completed parts on the document were

regularly submitted for client review and updated as

necessary.

Deliverables: Elaborated functional specifications document

for both web and mobile app – total 260+ pages.

Page 17: AltexSoft & Cornerstone Information Systems: Reimagining the User ... · tool and drafting the basics, the company addressed AltexSoft with a request to handle core aspects of product

Ongoing design support

Step 7

Goal: Provide the engineering team with the required design

elements and support the product’s future development.

Process: In the process of product implementation minor

tweaks of UI elements or features were needed, which

resulted in making the software engineering process more

e�cient. Hence, our designers actively contributed to the

product development process until the project completion.

Deliverables: Full-fledged product, and its ongoing

improvement through added features design.

Page 18: AltexSoft & Cornerstone Information Systems: Reimagining the User ... · tool and drafting the basics, the company addressed AltexSoft with a request to handle core aspects of product

Project Outcomes

After the UX/UI design process was completed,

our team proceeded with the product engineering.

Both mobile application and web dashboard were

developed in full accordance with the client’s

requirements. The product is currently a part of

Cornerstone Information Systems portfolio of

travel management software.

Page 19: AltexSoft & Cornerstone Information Systems: Reimagining the User ... · tool and drafting the basics, the company addressed AltexSoft with a request to handle core aspects of product

Client’s Testimonial

”“I’ve had the pleasure of working with AltexSoft on various projects including both web

and mobile applications development. They brought together great people, including

excellent project and account management leadership. AltexSoft technical talent was

fantastic and worked well with our scrum teams and helped us to deliver consistent

results. They were always helpful and accommodating to our schedules and deadlines. I

highly recommend AltexSoft for your next software development engagement.

— Mat Orrego,

Co-Founder and CEO, Cornerstone Information Systems

Page 20: AltexSoft & Cornerstone Information Systems: Reimagining the User ... · tool and drafting the basics, the company addressed AltexSoft with a request to handle core aspects of product

AltexSoft US Sales HQ

701 Palomar Airport Road, Suite 300,

Carlsbad, CA 92011

+1 (877) 777-90-97

AltexSoft Global HQ

32 Pushkinskaya Str.,

Kharkiv, Ukraine 61057

+38 (057) 714-1537

[email protected]