almost 7,000 readers in your reach! over 50,000 pageviews ... · cover: 200 grs hv satin mc inside:...
TRANSCRIPT
Over 50,000 pageviews per month.
10x per year 6,500 readers in your reach
Almost 7,000 readers in your reach!
General information
TitleSubtitlePublished by
Publisher
Advert department
Marketing
Publication frequencyVolume
Professionele fotografieTrade journal for professional photographersVakbladen.comHarm Smeengekade 9,8011 AK Zwolle, The NetherlandsRik Stuivenberg
Mark Veenstra (salesmanager)T +31 (0)6 – 46 62 73 59E [email protected]
Sander Smidstra (Sales)T +31 (0)6 – 49931873E [email protected]
Tatjana EerhartT +31 (0)88 – 22 666 68E [email protected]
8 x per year + 3 Specials33
Advertising rates
Plaatsingstoeslagen
page 2 cover + 15 %
page 3 cover + 10 %
page 4 cover + 20 %
special position + 10 %
classifieds € 18,50
inserts on request
bound inserts on request
dtp costs on request
Editor
Editorial adress: Vakbladen.comVakbladen.comHarm Smeengekade 9,8011 AK Zwolle, The Netherlands
Editor: Carolien TesselhofM:+31 (0)6 – 317 688 17E: [email protected] Internet: www.pf.nl
SurchargesPrinting details
Printing procedure: offsetCover: 200 grs hv satin mcInside: 115 grs halfmat MCDuotone: 170 grs Maco halfwhite hv Supply material: digital, cPDF-file,
illustrations 300 dpi in sold format. Open files, inDesign
Amount of advertisments within a year1x 2x 5x 10x
2/1 page 6049 5685 5340 50181/1 page 3455 3053 3024 28371/2 page 1877 1758 1653 15471/4 page 1046 980 914 868Inspiration 327 298 231 179
Where to send your advert to
Up to 10 mb by e-mail to [email protected]. Use https://wetransfer.com to [email protected] for larger files
Digital advertisingmaterial
PDF• Certified PDF in CMYK• All fonts and images embeddedOverig (zonder opmaak)• Text in Word, images as separate files (not embedded) as .JPG file
Inserts
Amount: same as circulationDelivery type: in boxesDeadline: no less than 6 working days before the
publication dateDelivery address: Veldhuis Media
Attn.: Theo NitrauwKanaaldijk OZ 38102 HL Raalte, The Netherlandsref.: sender, title and number of edition
Dimensions
Publication list 2016
Circulation composition
For current circulation figures,we refer to www.hoi-online.nl
Format Portrait (wxh in mm)Landscape (wxh in mm)2/1 page -- 470 x 3121/1 page 215 x 292 --1/2 page 105 x 292 215 x 143,51/4 page 105 x 143,5 --Inspiration -- 62 x 60Package
Print area 215 x 292Page size 235 x 312
Colormode CMYKResolution 300 dpi
Edition Reservation deadline Copy deadline Publication date
1 wo-13-01-16 ma-18-01-16 vr-05-02-162 ma-15-02-16 do-18-02-16 di-08-03-163 wo-23-03-16 di -29-03-16 vr-15-04-164 + TipaSpecial wo-04-05-16 ma-09-05-16 vr-27-05-165 + Imagespecial wo-15-06-16 ma-20-06-16 vr-08-07-166 wo-14-08-16 ma-19-08-16 vr-09-09-167 wo-05-10-16 ma-10-10-16 vr-28-10-168 wo-16-11-16 ma-21-11-16 vr-09-12-16Imagespecial wo-16-11-16 ma-21-11-16 vr-09-12-16
Digital Newsletter
SpecificationsFile type: jpgColour mode: RGBResolution: 72 dpiMaximum size: 99 kbDestination site: state site to click trough toSend copy to: [email protected]
2 days before the publishing date
Publication date Newsletter 2016
The newsletter is sent every Friday.You can register via www.pf.nl/nieuwsbrief
An advertorial is a text ad that looks like the editorial content.
The advertorial links directly to the the desination page.
Specifications
Image or logo 250 x 167 pixels, Header maximum 50 characters, Text maximum 190 characters including call-to-action (ex. read more or more info) and Url of the destination page
Rate
€ 557,- per edition
A full banner is a horizontal ad that runs across almost the entire width of the newsletter.
Specifications:Size 468 x 60 pixels, 99 kb
Rate
€ 557,- per editie
Full banner
Advertorial
Full Banner and Advertorial
Delivery specifications
Besides the regular expressions in our newsletter, we offer the possibility to send a dedicated newsletter (e- cast). For more
information please contact Sander Smidstra.
Rate
€ 1750,-
Dedicated Newsletter
Website www.pf.nl
Leaderboard
A medium rectangle is a rectangle advert on the right-hand side of the page. This type of advert is ideal for communicating different types of messages including video.
Specifications
• 300 x 250 pixels, max. 40 kb
• Url of desination page
Rate
• € 89,- CPM (1 CPM = 1000 views)
A Button is a square advert block that links directly to the destination page.
Specifications
• 125 x 125 pixels, max. 40 kb
• Url of destination page
Rate
• € 135,- a month
Medium Rectangle
Button
A leaderboard is a landscape banner almost page-wide and one of the most common online advert sizes. A leaderboard is displayed at the top of the page.
Specifications
• 728 x 90 pixels, max. 40 kb
• Url of destination page
Rate
• € 83,- CPM (1 CPM = 1000 views)
File type: jpgColour mode: RGBResolution: 72 dpiMaximum size: 99 kbDestination site: state site to click trough toSend copy to: [email protected] provide the leaderboard, the full banner and the large rectangle in two sizes for optimal visibility on different devices.
1 month, discount for longer term contracts.
Minimal contractperiod
Delivery specifications
Advertorial
Button
Advertorial
Leaderboard
Medium rectangle
An Advertorial looks like a news item it is placed at the top of the homepage among the latest news.
Specifications
• 250 x 167 pixels, max. 40 kb
• Header
• Url of destination page
Rate
• € 500,- a week