allou need to know about the sneaker business y
TRANSCRIPT
All You Need to Know about the Sneaker Business
COPYRIGHT © 2020 SNEAKER LAW LLC
WHAT IS SNEAKER LAW?Sneaker Law is a business and legal bible for the sneaker industry and much more. It is also an innovative redesign of the textbook experience. Sneaker Law is the only textbook that teaches “all you need to know about the sneaker business.” It’s digestible and engaging, taking culturally
relevant events and using them to teach critical information for any student.
SNEAKER LAW STANDS AT THE INTERSECTION OF...
TOPICS COVERED IN SNEAKER LAW
Intellectual Property
• What Makes a Good Sneaker Design?
• How to Become a Sneaker Designer• Famous Sneaker Designers You
Should Know
• The History of the Sneaker Business• Entity Types & Formation• Branding• Marketing• Manufacturing & Distribution• Reselling
• Trademarks• Patents• Trade Secrets• Copyrights• Employment Law• Licensing & Collaborations• How to Negotiate a Sneaker Deal• Counterfeits
THIS BOOK IS THE ONLY ONE OF ITS KIND.
Sneaker Law takes a behind the scenes look into the many business, legal, and creative aspects of the sneaker industry.
We’re creating more access to the education of how the sneaker business works. We’re bringing completely new elements to the way students learn.
WHERE SNEAKER LAW IS BEING TAUGHT
Daniel Arsham Joined Sneaker Law for a Guest Lecture at Miami Law School
SNEAKER LAW BRINGS ENGAGING CONTENT TO THE CLASSROOM
Don C Joined Sneaker Law for a Guest Lecture at Miami Law School
SNEAKER LAW IS FOR THE CLASSROOM Culture
KENNETH ANAND JARED GOLDSTEIN• Co-founder - 3 8 0 Group (424, Bel-Air Athletics, Just Don, MSFTSrep)• Former GC & Head of Biz Dev for Kanye West & YEEZY• 17+ years legal experience with emphasis on fashion• Regularly lectures on sneakers and fashion
• Legal Counsel - LiveIntent• Formerly at Complex Media (published several articles related to the legal protection of sneakers)• Advisor to various entertainment, music, and fashion clients.• Experienced sneaker reseller
SNEAKER VIP’s WHO HAVE EMBRACED THE BOOK
Tiffany BeersNike/Logitech
Steven SmithYEEZY/adidas/Nike
Dingyun ZhangYEEZY
Don CJust Don/Nike/Converse
Jon Wexleradidas/Shopify
Mr. Bailey Independent Footwear Designer
Matt HalfhillNice Kicks
Yu Ming WuSneaker News/Stadium Goods
Jason Mayden Fear of God Athletics/Adidas/Nike
Stephanie Howard
NB, Reebok
Yeezy Mafia YEEZY influencer
DJ Clark KentSneaker Influencer/DJ
Brad HallSneaker Influencer
Roszko Youtuber/Sneaker Unboxer
PRESS & FEATURES(Click logos to read about us)
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SCHOOLS
NEWS
RETAILERS Add Sneaker Law to your school’s curriculum!
Invite Sneaker Law’s authors to guest lecture at your school!
www.sneakerlaw.com
Quote Sneaker Law’s authors on current events
Wholesale purchases (carry the book in your store)
ORGANIZATIONS
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BRANDS
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