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Wednesday, April 25, 2018 6:30 - 9:30 p.m. Cocktails | Antipasto Bar Liuna Station - Grand Ballroom 360 James Street North, Hamilton RSVP by Thursday, April 19 remaxescarpmentniagara.eventbrite.com All RE/MAX Escarpment Agents are invited to attend our engage. enhance. educate. COMPETITIVE APR 2018

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Page 1: All RE/MAX Escarpment Agents are invited to attend our · TECH DAY BOOTCAMP WINTERBERRY 9:30 - 12:30 TECHNOLOGY TRAINING MARKETING TOOLS BUSINESS DEVELOPMENT CONTINUING EDUCATION

Wednesday, April 25, 20186:30 - 9:30 p.m.

Cocktails | Antipasto Bar

Liuna Station - Grand Ballroom360 James Street North, Hamilton

RSVP by Thursday, April 19remaxescarpmentniagara.eventbrite.com

All RE/MAX Escarpment Agents are invited to attend our

engage. enhance. educate.

COMPETIT IVE

AP

R 2

018

Page 2: All RE/MAX Escarpment Agents are invited to attend our · TECH DAY BOOTCAMP WINTERBERRY 9:30 - 12:30 TECHNOLOGY TRAINING MARKETING TOOLS BUSINESS DEVELOPMENT CONTINUING EDUCATION

APRIL 2018

mon tues wed thurs fri

2 3 4 5 6

9 10 11 12 13

16 17 18 19 20

23 24 25 26 27

30 may 1 2 3 4

OFFICE MEETINGS:RE/MAX NIAGARANiagara Falls 10:30 St. Catharines 1:30TEAMS & INCORPORATINGST. CATHARINES3:00 - 5:00

NEXONE (FALTOUR)TRADE RECORDTRAININGWINTERBERRY10:00-11:30

REALINTRO - PERSONAL TOUCHNIAGARA FALLS4 SESSIONS - see description

SESSION #3WINTERBERRY9:30 - 1:00

SESSION #4WINTERBERRY9:30 - 1:00

TECH DAY BOOTCAMPWINTERBERRY9:30 - 12:30

TECHNOLOGY TRAINING

MARKETINGTOOLS

BUSINESS DEVELOPMENTCONTINUING EDUCATION LEGEND:

SESSION#3AUPPER JAMES10:00 - 12:00

REALINTRO - PERSONAL TOUCHUPPER JAMES4 SESSIONS - see description

WEBFORMSWINTERBERRY10:00 - 12:00

INSTAGRAM BASICSwith REsource MultiMediaWINTERBERRY9:30 - 12:00BUYERS OFFER CLINICUPPER JAMES 1:30 - 3:00

MARKETING TOOLSFOR SUCCESSUPPER JAMES10:00 - 12:00

STUDEO PRINT/DIGITALSTORYTELLING PLATFORMWINTERBERRYNIAGARA AGENTS 10:30 - 11:30ESCARPMENT AGENTS 1:30-2:30

OFFICE MEETINGS:Burlington South10:30Burlington North & Downtown 1:30

SESSION#4AUPPER JAMES10:00 - 12:00

REGISTER VIA EVENTBRITE:

www.remaxescarpmentniagara.eventbrite.com Set up a FREE account and register for ALL your courses in one place!

COVER STORYPlease join us for the annual

RE/MAX Escarpment Awards Celebration honouring your accomplishments and

achievements in 2017.

Wednesday, April 25, 2018 6:30 - 9:30 p.m.

Liuna Station, Grand Ballroom360 James Street North, Hamilton

Guest Speaker will be Christopher Alexander, Executive VP and Regional Director of RE/MAX INTEGRA, Ontario-Atlantic Canada.

All agents at RE/MAX Escarpment are welcome to attend.Watch for your Office Flyer Invitation!

REGISTER VIA EVENTBRITE by April 19:www.remaxescarpmentniagara.eventbrite.com

PRACTICAL SOCIALMEDIA FOR REAL ESTATE with RE/MAX INTEGRAWINTERBERRY1:00 - 3:00

Page 3: All RE/MAX Escarpment Agents are invited to attend our · TECH DAY BOOTCAMP WINTERBERRY 9:30 - 12:30 TECHNOLOGY TRAINING MARKETING TOOLS BUSINESS DEVELOPMENT CONTINUING EDUCATION

REALINTRO - PERSONAL TOUCH with Virginia PaulWed. April 4 - Niagara Falls (Niagara Agents Only)4 Sessions: 10-11, 11:30-12:30, 1:30-2:30, 3-4REGISTER BY MON. APR. 2Thurs. April 19 - Upper James (Escarpment Agents Only)4 Sessions: 10-11, 11:30-12:30, 1:30-2:30, 3-4REGISTER BY TUES. APR. 17

Do you need hands-on assistance with Realintro? This is your opportunity to meet in a group of up to 5 people for an hour, and have Virginia walk you through the basics of getting your Realintro profile set up, and answer any questions/address any problems. This is not an info session - it is a hands on session for agents with an existing Realintro login. Bring your login information and your questions and come ready to dig in! LAPTOP/DEVICE IS MANDATORY FOR THIS SESSION

APR

4and

19

NEXONE (FALTOUR) TRADE RECORD TRAINING with Pat Kozak10:00 - 11:30, Winterberry OfficeREGISTER BY FRI. APR. 20

Learn how simple it is to complete your trades in Nexone (formerly Faltour). Sit with Pat for 1.5 hours and she will take all of the mystery out of it and provide you with a paper reference book that will walk you through it step by step.

APR24

REGISTER VIA EVENTBRITE:www.remaxescarpmentniagara.eventbrite.com

TECH DAY BOOTCAMPwith Joey Zurini9:30 - 12:30, Winterberry OfficeREGISTER BY MON. APR. 30

Take the guess work out of technology at RE/MAX Escarpment—  open to ALL AGENTS, not just new ones! Includes Internal and external RE/MAX tools, including QOC (Virtual Office incl. message & showing summary), Company Website, Logging into MCS to access company message board & Office Tools, Useable statistics on Realtor.ca/RAHB Matrix Learn 5 pieces of price improvement ammunition.LAPTOP/DEVICE IS MANDATORY FOR THIS SESSION

MAY2

TECHNOLOGY TRAINING

MARKETINGTOOLS

BUSINESS DEVELOPMENTCONTINUING EDUCATION LEGEND:

WEBFORMS FOR BEGINNERS with Joey Zurini10:00 - 12:00, Winterberry OfficeREGISTER BYFRI. APRIL 5

Is WebForms a mystery to you? Let Joey help you learn how to create a transaction kit with all of the pertinent forms, and how to access clauses to help you do business faster and more efficiently when typing an offer. Please note: this session will only concentrate on the logistics of typing an offer and related documents, not the actual information that should be in an offer. LAPTOP IS MANDATORY FOR THIS SESSION

APR10

INSTAGRAM BASICS with REsource MultiMedia 9:30 - 12:00, Winterberry OfficeREGISTER BY MON. APR. 9

In this two-hour workshop you will learn the basics of Instagram and why it’s vital for your real estate business. You’ll learn how to post and also what to post to make your account business worthy! Topics to be covered include what is Instagram, how to set up your account, why you need Instagram for your business, how to post a photo to your feed, making your account business worthy, branding yourself, how to gain followers, what to post/creating a content strategy, engagement and harnessing Instagram’s algorithm. LAPTOP IS MANDATORY FOR THIS SESSION

APR11

BUYERS OFFER CLINICwith David Yunker1:30 - 3:00, Upper James OfficeREGISTER BY MON. APR. 9

This Clinic will focus on Buyer Offers and related conditions and clauses. This session will be provided for the purpose of interactive discussions and understanding of all the required forms and attachments to an offer. Come prepared with any questions!

APR11

MARKETING TOOLS FOR SUCCESSwith Virginia Paul10:00 - 12:00, Upper James OfficeREGISTER BY TUES. APR. 10

Learn the ins and outs of marketing yourself and your listings by taking advantage of the abundance of marketing tools and systems available at RE/MAX Escarpment. Learn how to drive traffic to your online portals, use analytics to help with negotiations and to meet and exceed expectations, and how to tie them all together for a comprehensive web presence that maximizes your overall exposure. It’s time to connect and leverage your online presence effectively.

APR12

STUDEO PRINT/DIGITAL STORYTELLINGwith Rebecca Rose from Studeo2 SESSIONS: Winterberry Office 10:30 - 11:30, Niagara Agents ONLY1:30 - 2:30, Escarpment Agents ONLYREGISTER BY MON. APR. 16

Are you ready to accelerate your sales growth this year? Rebecca Rose, CEO of Studeo, will be hosting an exclusive presentation to Escarpment agents to show you how to harness the power of interactive storytelling to accelerate your sales commission growth this year. Learn the secret to building an audience that will win even more listings this year and blow away the competition. Grow your Sales Commission with the power of Storytelling!

APR18

PRACTICAL SOCIAL MEDIA FOR REAL ESTATE with RE/MAX INTEGRA1:00 - 3:00, Winterberry OfficeREGISTER BY FRI. APR. 13

You may know what social media is, but do you know the right ways to use it in order to grow your database? In this class we will discuss which social media sites are most commonly used and how each one can impact your business in different ways. Learn which platforms are right for you and what steps to take to leverage them effectively.

APR17

TEAMS AND INCORPORATINGwith Conrad Zurini3:00 - 5:00, NST. CATHARINES OFFICEREGISTER BY MON. APR. 9

OPEN TO BOTH RE/MAX ESCARPMENT AND NIAGARA AGENTS: This session will review the various types of teams, team member compensation, and steps toward creating a team. We will discuss how to grow your team and how to identify milestones and plateaus to better plan your team’s path to growth. We will identify key services that our brokerage has to support teams and incorporation.

APR5

Page 4: All RE/MAX Escarpment Agents are invited to attend our · TECH DAY BOOTCAMP WINTERBERRY 9:30 - 12:30 TECHNOLOGY TRAINING MARKETING TOOLS BUSINESS DEVELOPMENT CONTINUING EDUCATION

Please join us in welcoming the newest members of the RE/MAX Escarpment Family!

* SALES REPRESENTATIVE **BROKER

Up

per

Jam

es

NESTOR-JANBUENDIA*FORMERLY OF

KELLER WILLIAMS

MARY BUENDIA-

FERNANDEZ*FORMERLY OF

KELLER WILLIAMS

JANICEDAMA*

FORMERLY OF RLP STATE

NANCYAWADH*FORMERLY OF

RLP STATE

KATRINADIMAYUGA*

SARAHDIXON*

FORMERLY OF CENTURY 21

CHRISEGAN**

FORMERLY OF SUTTON GRP INNOV.

MOEELEISH*

FORMERLY OF HOMELIFE PROF.

VINCEGUAGLIANO*

MELISSAHEFFERNAN*

FORMERLY OF SUTTON GRP INNOV.

ALEXHILL*

Sub

Bro

kera

ges

LISALAUDENBACH*

FORMERLY OF KELLER WILLIAMS

JOELPENEYCAD*

EMILYSIDAWI*FORMERLY OF CHASE REALTY

TONYVANDENDOOL*

FORMERLY OF RLP MACRO

CHRISTOPHERSTOGIOS**

FORMERLY OF RLP STATE

GEORGINASTOGIOS*FORMERLY OF

RLP STATE

Anc

aste

r

Que

enst

on

NAIDABASTEDO*

FORMERLY OF STREETCITY R.E.

ATTILABIRO*

FORMERLY OF STREETCITY R.E.

CHRISCIPRIANI*

BENJAMINCLARKE*FORMERLY OF

STREETCITY R.E.

STEFANIEDIFRANCESCO*

FORMERLY OF AMBITIOUS REALTY

CARMENGIROLAMI**

FORMERLY OF STREETCITY R.E.

ROBERTKASOWSKI*

VERANURA*

CORYWELSH*

JOHNZANON*

ANDREWLETT*

FORMERLY OF VANGUARD R.E.

GENEVIEVESERROUL*FORMERLY OF

RE/MAX R.E. CENTRE

Bur

ling

ton

Nor

th

BRENDANSPENCER*

PAULAWARD*

SCOTTFOSTER*

LILLYJORDAN*

Bur

ling

ton

Sout

h

PAULMANN*

LOUTALLARICO*

Gol

fi

CINDYWILLIAMSON*

FORMERLY OF RE/MAX GARDEN CITY

Fran

k

JORDANMARTINDALE*

FORMERLY OF KELLER WILLIAMS

Woo

lcot

t

MARTYSTAZ*

FORMERLY OF RLP BURLOAK

NOMANSIDDIQUI*

JESSEMELO*

FORMERLY OF HOMELIFE PROF.

WILLIAMMARLOW*

STACYBONTIS*

BHARTYBHALLA*

DEBYMORRISON*

FORMERLY OF RLP BURLOAK

GEORGEMORRISON*

FORMERLY OF RLP BURLOAK

Bur

ling

ton

Dow

ntow

n

JOSHREAGAN*

RANDYREYNOLDS*

FORMERLY OF RLP BURLOAK

JENWARREN**

FORMERLY OF RE/MAX R.E. CENTRE

KARENZAHORUK**

FORMERLY OF KAREN ZAHORUK R.E.

ANGELIKAZAMMIT*FORMERLY OF RLP BURLOAK

Win

terb

erry

SANDRAGIAVEDONI*

DAVIDHILDEBRAND*

JEREMYPAUHL*

FORMERLY OF RIGHT AT HOME

JEFFSMALL*

Page 5: All RE/MAX Escarpment Agents are invited to attend our · TECH DAY BOOTCAMP WINTERBERRY 9:30 - 12:30 TECHNOLOGY TRAINING MARKETING TOOLS BUSINESS DEVELOPMENT CONTINUING EDUCATION

Last month I had the pleasure of listening to Gary Vaynerchuk at the RE/MAX International Convention in Las Vegas.

If you have never had the opportunity to listen to Gary live, you are missing out. He has a daily podcast which has become a part of the daily ritual of CEO’s, sales professionals and entrepreneurs, when they are at the gym, driving to work or while they get ready in the morning.

To see him live is a like an unexpected windfall. He is the consummate sales pro. His first line to the audience is, “I have no idea what I’m going to be talking to you about today...too bad for you.” In that simple line he lowered our expectations (under promised and over delivered - and deliver he did!). He shared with us his transparency and the fact that his address to us that day was just created in the moment for our needs, and wasn’t canned and over produced. (Something I can’t say for the next speaker Darren Hardy who had his own applause track during his introduction.)

His first bullet point was, “We need somebody’s attention”, and he got ours with his sincerity and spontaneity. It’s true, especially in the world of real estate, that we need to get our current, past and future clients to be aware of who we are and why we are their best choice out of the thousands of real estate agents out there.

Let me rant for just one moment. Some in our industry feel that, in order to get someone’s attention, its about being creative with your signs and getting away from the brand. Our strongest message in the offline world are our branded signs which are recognized all over the world. They create thousands of impressions in the consumer’s mind, so that when you are in front of them you have instant credibility. Trust me - the 95% who are not buying or selling at any given time, and are wizzing by your ‘creation’ of a sign can’t make out who you are or what you do! Where we all can make a difference is by creating an experience and a pipeline of information which is valuable to the consumer while they navigate their real estate journey, past, present and future.

“Have the customer come to you”. Isn’t that what we all strive for? We all are on our phones, which I like to refer to as the superconductor of information delivery (SID), on a regular basis throughout the day. SID has your attention all the time. Do you think it has your client’s attention just as much? So why not use SID to get your message out!

Some of you are thinking as your read this, I use SID all the time to get my message out. Really? Those random acts of social media which you love to post of a meal you are about to eat, an exotic ocean view that your toes are taking in, a photo of a house you just listed, and that happy couple beside your sold sign isn’t the type of content to gets people’s attention. It’s expected. It leaves no impact.

What have you done to build your brand on Google, Facebook, LinkedIn, YouTube or Instagram. In the words of Gary V, “Embracing these technologies is a winning formula and demonizing them is a losing formula.” Gary said it well when he said, “Start thinking of yourself as a media company”. Not as an individual, but as a media company like the Wall Street Journal or the Globe and Mail. Think about it. You create consumable content that people absorb on their phones which they keep close to them at all times. You build trust with them and what happens? It’s Gary V’s Jab, Jab, Jab, Right Hook. Or as he likes to rephrase it Give, Give, Give, Ask. So you give information, give some more information, then some more, and then you ask for the business.

Think of traditional newspapers. They give out content and then they have advertisers on the same page. Facebook allows you the privilege of connecting with your friends and family on their platform and they serve up ads. You Google something and a related ad comes onto your phone. So what do you do? Go to a local event and do a 5 minute video and comment on it. Speak to a local Principal of a school and ask 8 to 10 questions about where education is going, or how their sports teams are doing and post these little snippets of content. Maybe one of your client’s kids is on the team doing well and they will share the video with their friends. Go to a City Hall meeting about an application in your wheel house neighborhood, video what’s going on or facebook live the event and comment on it. Interview some of the residents who showed up at the meeting. Make it like you are in the know. Clients will search you out. Talk about how it will effect property values. Someone picking up your ad about ‘How the Blank Development will effect property values in the Blank Neighbourhood’ may ask you for an evaluation of their property and want to cash out of the area.

What’s the worst that can happen to you when you put out this type of content? Maybe you become famous? Really? Famous in your neighbourhood, famous in your trading area, famous in your city? Look what the Kardashian’s did, they turned their fame and no substance into an empire. But you don’t want to be famous!

Gary V put forth a really interesting metaphor. He said that advertising on Facebook and YouTube today is like buying real estate in Manhattan in the 1920’s. I remember a friend of the family who

told me a story about how they were offered the land where Square One is in Mississauga in the 1970’s for $1000.00 per acre. Think about Proctor and Gamble who built their brands of soap products on 1950’s television commercials which were very inexpensive at the time. How about Amazon which was built on Google advertising in the early 2000’s. The era of inexpensive advertising on Social Media is here now. Gary V pointed out that the production and distribution costs of television commercials is an $80 billion dollar industry. What’s going to happen when this money starts to flow into social media?

Attention is up for grabs and it’s pretty inexpensive. Why not make this the year you invest in yourself by being the real estate guru to those that matter the most to your career...

your past present and future costumers.

Create content that will be consumed by the 95% who are not even thinking of buying or selling, but who understand that real estate forms the biggest part of their wealth and that from time to time they need to check in with that asset. They will start to look to you as a resource and for advice and knowledge, which affects the success of that asset.

“If you are not creating content on Instagram and Facebook you are playing defense.” (Gary Vaynerchuk). It’s time you become OFFENSIVE with your content! Not literally!!! Start with a reasonable budget. Try different types of real estate content, boost that content, test and learn from your different content and how it performs . Don’t shy away from having those successes or learning and adapting from your failures. Successes should not be measured by reach, clicks or impressions but by, “Did that piece of content lead to an actual prospect? Did I engage people with that content so that they want to be a part of my database and receive information on a regular basis.” This success matrix will prove more fruitful and give you the intel for creating more.

Conrad Zurini - Broker of Record, Manager | [email protected] | 905.719.3033

GIVE, GIVE, GIVE...ASK

Page 6: All RE/MAX Escarpment Agents are invited to attend our · TECH DAY BOOTCAMP WINTERBERRY 9:30 - 12:30 TECHNOLOGY TRAINING MARKETING TOOLS BUSINESS DEVELOPMENT CONTINUING EDUCATION

Top Luxury WebsiteMARKETING OBJECTIVESWith so many different options coming at you on a daily, and hourly basis it sometimes becomes difficult to separate what are the most important elements in your marketing presentations and websites.

It can be beneficial to take a step back to make sure the basics are in place and that you understand what is most important to your site.

Let’s discuss some of the top marketing objectives that will help you.

Provide a user friendly environment in your website. The digital age is here to stay and it is so important that you build and grow your online presence. However, not just any old presence online will cut it these days.

Your site should be clean, uncluttered and easily accessible with a user friendly interface for people to navigate. Websites that run slowly or are confusing to use will steer away potential customers.

The three main components of a savvy website are:• Use a simple template• Invest in good imagery• Build clear navigation tabs and menus.

A personal website or REALINTRO for your business and properties keep potentialbuyers engaged and locked in.

Use emotion evoking imagery. Good imagery has a way of pulling at our emotions and

captivating our imagination. Professional staging and photography will showcase your home and property in the most flattering way possible. Professional photography, video and drone images can be expensive, but the cost is well worth the result and definitely catches the attention of the future clients. With our Studeo digital platform, you can track and analyze all the visits and hits on your listings.

Get personal. Don’t be shy about being transparent with your clients and network. Let them know who you are and what you love to do. Don’t fall into the trap of being totally career focused and seemly distant from your clients. Remember, you are building relationships and it is as much about relationships as it is business. You can be both personal and professional.

Advertise online. Whether the ad is for one of your listings or it directs people to your personal site, social media marketing ads have proven to drive traffic to other pages and websites.

On Facebook and Instagram you can set up an ad and target specific age groups, genders, interests and high net worth (HNW) people. The internet tracks what people are searching and looking at daily. This means real estate professionals have a better chance of reaching their audience who is actually looking to buy a luxury home when advertising online.

Sell the lifestyle. Luxury buyers are not drawn to a home for the home itself, but for the lifestyle. Whether it be downtown, waterfront, or privately

hidden away in the mountains,buyers are drawn by the lifestyle it evokes. The location of the home and its surrounding determines the lifestyle they are able to enjoy. This is a key component to HNW people making a purchasing decision. Extravagant outdoor spaces, entertainment studios or wine cellars help the buyer to know what the lifestyle will be. Use the homes assets and location to really target a fitting audience for the property.

Tell the story. You may want to consider hiring a professional writer for this task, but it will be well worth it. The story of the home is crucial to making the buyer believe that it is a good fit for them. Research the details of the home, when it was built, why specific details were added, and find a way to tell the story of the home in an intriguing way.

Paint a picture of the lifestyle that the home evokes so people can see themselves living thatlifestyle.

Grow your business with these ideas and give people a reason to want to connect or subscribe to your social accounts. Get them excited about being in the know in the Luxury real estate market.

Regards,Lynn

Lynn Hoffmann - Broker, Manager | [email protected] | 416.953.1149

LUXURY IN REVIEW

Page 7: All RE/MAX Escarpment Agents are invited to attend our · TECH DAY BOOTCAMP WINTERBERRY 9:30 - 12:30 TECHNOLOGY TRAINING MARKETING TOOLS BUSINESS DEVELOPMENT CONTINUING EDUCATION

Spring Cleanup TimeThe clocks have moved forward and the temperatures are moderating. We are all closer to the summer season. Warmer weather seems to change our outlook and our attitude, from “enough of this cold snowy stuff,” and feeling like we have cabin fever, (at least this applies to most of us), to a warmer, more positive, and “look out summer here I come!” attitude. Can you relate to this?

We are more receptive to make changes in our lives and businesses when we feel positive and our minds are open to new things. Would you agree that this is true? It seems to me that when our outlooks and attitudes are gloomy or negative or somewhat jaded, that’s when opportunities and positive things appear to be beyond our reach. I want to let you know that you are very far from the truth if you believe this to be true.

ANYTIME is the best time to make changes. Don’t we tell homeowners that “now” is the best time to sell? Then we must believe that making changes is a continuous process in our lives and our businesses.

Let’s look at two words – ON and IN. Here is my question. Where are you spending most of your time as a REALTOR® – working ON or IN your business? If your answer is IN, then consider this – you are working on TODAY’S income. You are chasing prospects, chasing transactions, living in the “I need a deal because I have bills to pay” mindset. This is short term thinking and is a stressful way to live. You are involved in generating the transaction. Your business is running you. Doesn’t make you feel warm and fuzzy, does it?

Working ON your business is when you are working on TOMORROW’S income. You are maintaining your pipeline of prospects and clients. You are networking, researching new markets, preparing new strategies, updating your marketing materials and website, and many more activities that are geared to growing your business. Working ON your business will allow you to work IN your business because you will have enough business leads to keep your business running. Isn’t that encouraging?

Ideally, you should spend about 20% of your time working ON your business. That translates to one or two hours a day, EVERY DAY. Period. Make it a part of one of your daily “core time chunks” (go to You Tube, search Travis Robertson Core Time Chunks) and make it a habit.

This is an awesome way to minimize the real estate “Money Rollercoaster”. You know what that is – a month or more without a commission cheque. Not something you want to see too often.

In the next The Coach’s Corner we will dig into more details of what ON and IN activities really are.

Have an awesome April and as the famous Chef Emeril Lagasse says – “BAM!!! Let’s kick it up a notch”.

Cheers,

David

David Yunker - Broker, Manager, Career Coach | [email protected] | 905.297.4118

The

BUYER BEWARE: Residential New Build Agreements typically include an “HST” clause stating that the Purchase Price includes the net amount of the HST BUT NOT the Rebate portion of the HST. The clause also states that if the residential unit will be occupied by the

original buyer as their Principal Residence then the Builder will take an assignment of the Rebate amount from the buyer on Closing and the buyer will not be required to pay the Rebate amount to the Builder. Finally, the clause also states that if the Builder has any reason to believe that the original buyer will not occupy the unit as their principal residence then the Builder can decline an assignment of the Rebate (which would come from the gov’t) and insist that the Rebate amount be paid in cash on closing in addition to the Purchase Price. Recently, CRA has taken the position that if the ultimate Buyer is different from the original Buyer identified in the Agreement they will automatically deny the Rebate to the Builder. As a result, many Builders have now taken the position that if the original Buyer asks that their name be replaced on closing with the name of someone else (even a family member) then, in addition to treating this as an Assignment of the Agreement (requiring consent and payment of additional fees), the Builder will automatically add the Rebate amount to the Purchase Price to be paid on closing. The Buyer will have to scramble to find this additional cash for closing and would then have to make their own application to CRA for a refund of the Rebate portion which may or may not be successful depending on the circumstances.

Hamilton Mountain: 1595 Upper James StreetHamilton, ON L9B 0H7Tel: 905 667 2990Fax: 905 667 2991

Stoney Creek: 860 Queenston RoadStoney Creek, ON L8G 4A8Tel: 905 963 7312Fax: 905 963 7328

North Burlington: 2180 Itabashi Way, #4ABurlington, ON L7M 5A5Tel: 905 319 0369Fax: 905 319 8390

NEW! Ancaster:109 Portia DriveAncaster, ON L9G 0E8Tel: 289 204 2078Fax: 289 204 2086

Hamilton Downtown: 4 Hughson St.S - 10th FlrHamilton, ON L8N 3Z1Tel: 905 681 6998Fax: 905 635 6886

www.escarpmentlaw.com escarpmentlaw

ALDO BERLINGIERI Law Professional Corporation | [email protected]

DOUGLAS J. DEPAULO Professional Corporation | [email protected]

ALANNA C. STEPHEN Law Professional Corporation | [email protected]

AMEY HANNA B.A.(Hons), J.D. | [email protected]

NORELLE L. DI GREGORIO B.A.(Hons), LL.B. | [email protected]

Page 8: All RE/MAX Escarpment Agents are invited to attend our · TECH DAY BOOTCAMP WINTERBERRY 9:30 - 12:30 TECHNOLOGY TRAINING MARKETING TOOLS BUSINESS DEVELOPMENT CONTINUING EDUCATION

BRIAN HOGBENMortgage Broker #M12000040

O: [email protected]

QUEENSTONCRAIG HOGBENMortgage Broker #M12001140

O: [email protected]

ANCASTER & DUNDURNPRESTON SCHMIDTMortgage Agent #M08003906

O: 905-304-3303

UPPER JAMES DOUG GIRVANMortgage Agent #M17000231

C: [email protected]

BURLINGTON NORTHCHELSEA BEDARDMortgage Agent #M17000537

C: [email protected]

mission35mortgages.com | Office: 905-574-5255

WINTERBERRYJOE GIANOLLAMortgage Agent #7001509

C: [email protected]

ST. CATHARINESKRISTEN DIASMortgage Agent #18000046

C: [email protected]

Give us a call or stop by Our Office (Your Office)!

#12844

Have your clients looked at

REFINANCING?Don’t let your clients wait until the next renewal date is upon them. Refinancing can lead to substantial savings and more financial breathing room; even with penalties that lenders charge when changes are made before a renewal. Share the refinancing option with your clients - help them gain access to home equity - to reduce debt, for home renovations or major repairs and even for life-changing events - and, of course to take advantage of low interest rates.

Carrying excessive debt while owning a home can put your clients at risk of missing payments and/or compromising their credit score. Take a minute to contact a member of our team for an assessment. Your clients will love the savings you can help deliver!

Mission35 teams with Mohawk College

Our team has launched a new partnership with Mohawk College, using our MI35 Passport to experience our events and raise funds to send new students to school. Do you have a passport yet? Contact our team at 905-574-5255 to learn more.

BURLINGTON SOUTHNICOLE DALEYMortgage Agent #M18000291

C: [email protected]

NIAGARA FALLSCHRISTINE HOOVERMortgage Agent #M18000355

C: [email protected]

TM

RBC Spring Campaign for first time Home Buyers

Jennifer Grindatto905-462-4862

Burlington N, S & Downtown

Ancaster & Dundurn

Jennifer Adair289-887-0291

Upper James & Winterberry

Katie Morrison905-515-1173

Winterberry

Amy DiRenzo289-527-4188

Ancaster, Queenston & DundurnElbron Barzegar647-466-5889

Kathy Mazzei416-817-0447

Burlington N, S & Downtown

Spring is a time of new beginnings, especially for the first time home-buyers thinking of purchasing their first home!

The Offer: Client receives up to $1500 cash with an eligible mortgage.

Tiers: Mortgage amount between

• 100,000-299,999: $500 cash back

• 300,000-499,999: $1000 cash back

• 500,000+ : $1500 cash back

Application must be started between April 2nd and July 7th.

Must fund within 120 days of application start date

Minimum mortgage amount of $25,000.

Who Qualifies • All First time Home Buyers

• 4 & 5 year fixed closed terms and 5 year variable closed term

Khanda Sabir905-921-3854

Ancaster & Dundurn

Huy Nguyen905-928-2094

Upper James & Winterberry